3. INTRODUCTION
• Genre of television programming that documents unscripted or
scripted situations and actual occurences pertaining to everyday life
• Highlights drama , conflict and contraversial topics
• Started in the mid 1990’s - Meri Awaz Suno
• Common man on TV – easy to relate to
• a product of deals with foreign networks: “Bigg Boss”
• Contestants, Drama, Host, Plot, Editing and Audience, – important
pillars
4. TYPES OF REALITY SHOWS
CELEB REALITY SHOWS
Big Boss
BUSINESS REALITY SHOWS
TALENT HUNT SHOWS
Sa Re Ga Ma Pa
Indian Idol
Dance India Dance
ADVENTURE SHOWS
MTV Roadies
Iss Jungle se Mujhe Bachao
Khatron ke Khiladi
GAME SHOWS
KBC
Sach ka Samna
Dus ka Dum
TECH REALITY SHOWS
Capgemini’s Super Techies Show
The Pitch [Bloomberg UTV]
Zee Business Baazigar
5. • Mega-successful shows
- Kaun Banega Crorepati (Who wants to be a millionaire)
- Indian Idol (American Idol)
- Dance India Dance (So you think you can dance)
- Bigg Boss (Big Brother)
• Successful Shows
- Fear Factor India (Fear Factor)
- Jhalak Dikhla ja (Dancing with the stars)
- Boogie Woogie
- Masterchef India (Masterchef US/Australia)
• Flops
- Zor Ka Jhatka (Wipeout)
- India’s Minute to Win it (Minute to Win it)
- Survivor India
SOME OF OUR SHOWS
6. PROS
• Revenue generation
“ Indian media industry 2009, up 6.8 percent,
to 257 billion rupees ($5.5 billion) “
- Consulting firm KPMG.
• Brands promotion
Channels are willing to spend big money on reality shows, it’s because advertisers and sponsors
are willing to pay a premium, says Ernst and Young’s Pherwani.
Just Dance “recover money in the first season itself”, despite its “high cost of production!!
TECHNOLOGICAL
EDGE
700 MILLION
MOBILE PHONE
SUBSCRIBERS
WHO VOTE ON THE
SHOWS
30-40%
REVENUE
FROM
TEXTING
MOBILE
INTERACTION
7. • Exposure of unknown and untapped talent – Shreya Ghoshal,
Ayushmann Khurana
• Social awareness – NMIMS entrance exam scandal
PROS
8. CRITICISMS
• Spectacle of humilation - a 16-year-old girl was left temporarily
paralysed after she was humiliated by judges on a dance-based reality show
on a Bengali channel. Shinjini Sengupta couldn't take the public chiding for
her lacklustre performance and went into depression.
• Dubious system for electing the winners
• Youth are stressed Greed for fame – bunk classes, get insulted, betrayal of
trust
• Producers are just profit minded and they are capitalizing on the emotional
aspect of our audience.
9. • Exploitative tactics:
• Not convinced? Well, have you ever wondered why the result is always
dragged and announced after countless breaks? Why the contestants are
surrounded by numerous controversies? Why the most popular contestant is
always the one with lowest scores? Why there are out-of-the-blue wardrobe
malfunctions and other mishaps? Why every show has to have a romance
blooming up between contestants? The breaks are to please the sponsors of
the show, longer the break: more money they will rake in.
• With the right amount of promotion and large scale publicity, the producers
succeed at creating a stir and grabbing people’s attention. The saga goes on
for months, with the audience sobbing and crying heavily with the exit of
every contestant; crossing fingers and holding their breath during results,
and even sending countless text messages to save their favorite contestant
from being eliminated; waiting impatiently through never-ending breaks to
hear the result they didn’t expect. In the course of all this, the producers
and sponsors make good money.
SOME UNFORTUNATE REALITIES
10. • Viewer Discretion - Late Night Slots
•Extra taxes and strict laws for Production Studios
CONCLUSION
Reality shows at the very beginning depcited real life situations but with time all this has changed.
Nowadays most of what is shown/perofrmed by the participants is already on script.
The producers and directors of the said programs do the background editing, scripting and fixing in order to
attract viewers to increase their revenues
Most of the fights/disagreements between judges are carefully scripted beforehand in order to increase
popularity.
Thus, we can conclude reality shows are not as real as they are shown to be.
