1. E Y E O N A R B O N N E
I N D E P E N D E N T C O N S U L T A N T ,
N A T I O N A L V I C E P R E S I D E N T
VANESSA HORN

2. BE MORE, DO MORE,
GIVE MORE
Do you know what you have in your hands? Probably not. I did not either when
my husband first presented it to me in 2002. If you think you know what Arbonne
is all about … think again. Arbonne is more than it appears. Take a closer look.
You have had this encounter with Arbonne for a reason, whether it is for you or
for someone you know.
I have always believed we are each born with a unique set of gifts, talents and
intellect. What we have been given is completely up to God, what we do with it
is completely up to us. My husband and I wanted to be wise stewards of what we
had been given, so we tried best to follow the advice we heard: “Go to school,
get a good job, live below your means, pay off debt and invest for the future.”
As time passed, we grew more and more frustrated. We were grateful for good
jobs, but we were working hard while not getting much further ahead. We did
not own our own lives. We felt like we were trading time for money. We were
spending little time doing what was most important to us, cramming our living into
nights and weekends. We wanted more out of life — freedom to fulfill our callings,
to be more, do more and give more.
We began a search for a way to have more money and more time. Our sense of
urgency was fueled by kids on the horizon. We read some books that opened our
eyes to the concept of passive income. My husband, Forrest, suggested we look
into Arbonne. He had a buddy who did not have to work anymore because his
wife was doing so well in Arbonne. (Somehow I don’t remember him telling me that
part.) Anyway, I dismissed it. I knew what Arbonne was all about, or so I thought.
Besides, I had negative stereotypes about companies “like” Arbonne.
Instead, we evaluated real estate and other business ownership options, and
invested our life savings into a franchise. But we did not own that business; it owned
us. We had just paid a lot of money for another job. We had constant concern
for employees and overhead.
Life in the fast lane left me feeling weary. I was completely worn out and felt “guilty”
that I was doing only a mediocre job in my roles as employee, business owner, wife
and mother. Because of my lack of time, I felt like I was giving less than my best to
everyone, including myself. My home was not organized, I did not take time to cook
the healthy meals I knew were important, I cut back on my exercise routine, I was not
sleeping well, Forrest and I forfeited our date nights, we served little in our church and
my spiritual development became a story of the past. Most agonizing was missing
precious time with my babies who were becoming little boys before my eyes.
About this time, fall of 2005, an old work colleague and friend, Christina Hood,
called and shared with me her excitement about Arbonne. “Arbonne,” I thought,
“hmmm.” Still, I remained skeptical. I had absolutely no time to add Arbonne to
my list of working a full-time corporate job, raising two boys under the age of two
and running a franchise. But thank God I had the sense to rationalize that it was
not going to hurt me to look into it and at least try the product.
Burned by small business ownership and professionally trained as a financial
analyst I spent the next couple of months trying to tear the business plan apart.
The courage and passion to continue on the journey: Sons,
Jonathan and Caleb.
Vanessa and her inspirations: Husband, Forrest and sons, Jonathan
and Caleb.
vanessahorn
NVP
Independent Consultant, National Vice-President
Vanessa Horn Nation; Kernersville, NC

3. Deep inside, I was afraid of making another move that did not work. But the
more I learned the more I was impressed. The facts spoke for themselves.
From the product, to the leaders, to the training, it was all impressive. Men
and women from all walks of life were becoming VPs.
Most surprising was discovering how little I actually knew about network
marketing. I had previously heard of “opportunities” but I thought they were
nothing more than scams where only a few made out with all the money and
glory. This time I was learning the legitimacy of the industry and its endorse-
ment by well-known, respected businessmen and investors.
I knew if I wanted my life to be different I had to do something different.
What did I have to lose? This was what we had been looking for. I did not
have any extra time, but I found some nooks and crannies, and committed
to working Arbonne consistently. I started telling people, “I’m working full-
time on my job, but part-time on my fortunes.” I had new life breathed into
me — a hope for our future. It fulfilled me to help my team achieve not just
financial success but total life success as we grew into better parents, better
spouses, bigger dreamers and bigger givers. None of my previous profes-
sional pursuits made me feel such exhilaration.
Since Arbonne, I have quit my corporate job, we have sold our franchise,
my husband is pursuing his passion for ministry and my boys have both their
mom and dad at home. Most importantly, fear does not have a hold on me
like it used to. My goals have grown so far beyond my family’s own needs
because I know what is possible. We feel so blessed and are passionate
about sharing this blessing with others.
Some things I have learned along the way: Ignore that little voice that tempts
us to believe that those who make this work for them somehow possess an
advantage — perhaps more talent, personality, looks, brains, support, con-
tacts, money or time (or according to my husband, more hair). Or, it’ll tell us
that they got in at the right time. In reality, they simply possess the courage
to relentlessly pursue what they believe is possible, the audacity to believe
it is possible for them and the emotional fortitude to stick with it. Your story
is waiting to be written.
I have also learned that this business is about others. True love is learning
someone’s heart song so that when they forget it, you can sing it back to
The opposite of courage is
conforming to status quo.
ENVP Stacy Thorn, Vanessa and sponsor, ENVP Christina Hood.
ERVP Jill Thomley, Stacie Freeman, Vivian Cain, Vanessa and Forrest, EDM
Cheryl Demos, ERVP Sissel Flick, Denise Parroco and EDM Ije Abrahams at
ACTnow Orlando.
success strategy:
AM Lucy Jones, EDM Cheryl Demos, ERVP Sissel Flick, RVP Shannon Woodruff, Forrest
and Vanessa, and AM Jill Anderson at NTC 2007 Las Vegas.
them. I believed there were others out there like me who wanted more out of
life — whether it was better health, more time or more money to live the life
they wanted. I kept sharing until I found them and it kept multiplying. You do
not have to know the world. When we hit National Vice President in twenty
months, I had only eight active business builders direct to me at the time.
But our total organization had grown to nearly three thousand Consultants,
most of who were signed up just to get the products at a discount. Unlike
corporate America, the compensation is not based on position, politics or
resumes; it is based on productivity. Anyone can earn more than someone
above them and there is plenty of room at the top. Share this with the people
you know, show them how to do the same. Do that over and over again until
you build an organization that grows on without you. That is the beauty of
passive, residual income.
Lastly, I learned that things may not happen in your timing, but they will happen
at the right time. Try to enjoy the journey. There may be sacrifices but they
will be worth it. If you are afraid of what someone else is going to think, ask
yourself this: “If I were unable to pay my bills would this person jump in and
pay them for me?” The answer is probably “no.” So, go for it! Your financial
future is in your own hands. We all have the same 24 hours. What will you
do with them? Will you bury your talents, or multiply them? This is an invitation
to enjoy the “more” of life that you were created for.
My gratitude is overflowing …
God, it is all about You. You are the source of provision and happiness.
Thank you for using Arbonne as a vehicle.
To my husband, Forrest. Ok … You were right. Thank you for believing in
me and for partnering with me. We are on this life adventure together. No
doubt, God blessed us to raise boys because of the awesome example of
a husband and father that you are. I love you.
To my sons, Jonathan and Caleb. You gave me the strength and the cour-
age I needed to get going and to keep going. I am thankful to have been

4. provided with a way that both your dad and I can spend as much time as
possible with you. We love you so much, believe in you and know your
future is bright.
To my family: I love you. Dad, all five of us kids have your entrepreneurial
and adventurous spirit. I treasure our closeness. Mom, your Brazilian passion
runs deep through me and my boys; your godly passion runs even deeper.
Sue, your faithful friendship is a gift to me.
To the Horn Family. Thank you for believing in us. DM Ramona White, Laura
Dibble and Paulette Horn, we admire your courage to join us. Mom and
Rayla, thank you for helping so much with the boys.
Uplines ENVP Stacy and Jeremy Thorn, ENVP Jennifer and Scott Harbour, and
sponsor ENVP Christina and Ron Hood: Thank you for leading the way with
integrity and for staying persistent so that we can be here today.
To my direct leaders:
ERVP Jill Thomley. I will never forget taking those early steps of faith with you,
you Ace. You and your family, RVP Jennifer Miguel, DM Phil Miguel and AM
Betty Misner, were a rocket on journey to Region.
EAM Carolyn Ruhlen – you are next! – and ERVP Sissel Flick, I love you, dear
friends. What joy to pursue our dreams together. RVP Shannon Woodruff, I am
so glad to have reconnected and to be doing this with you. Pam Johnson, Jill
Anderson, Bernadette Keplinger, Cheryl Demos … I could go on and on.
RVP Shandi Starks: What an unexpected blessing it has been to be on this
journey with you and EAM Adrian. I feel so honored to know you and to be
so close to the legacy I know you, RVPs Jackie Johnson and Sondra Wright,
and your incredible teams will have – so, so many to name.
AMs Leonia Smith, Lucy Jones and DM Deb Ritzel: Arbonne gave me the gift
of knowing you better. You are so special to me. DMs Dr. Granada Neil
and Stacie Freeman, I believe in you.
ENVP Jennifer Harbour, AM Betty Misner, Forrest and Vanessa,
RVP Jennifer Miguel and DM Phil Miguel.
To the entire team: I wish I could list you by name. You deserve such recogni-
tion for stepping out and going after your dreams. I believe in you, pray for
you and am honored to have you on my team.
Thank you to VP Support and the entire corporate team. Rita, your spirit and
humor carry us. Bob, I never dreamed I’d have the chance to personally
have dinner with you and ask you all my questions — sorry, I’m an analyst
to the core. Thanks for the ACE Award!
This company is set apart by the people who are a part of it and their gen-
erous spirit of giving. Thank you to all the leaders who share to help make
our businesses successful.
E Y E O N A R B O N N E | DECEMBER 2007
RVP Shannon Woodruff, EDM Cheryl Demos, ERVP Sissel Flick, ENVP Christina
Hood and EAM Carolyn Ruhlen.
NATIONALVICEPRESIDENTThetestimonialsinthisstoryreflecttheactualexperienceofanindividual,areanecdotalonly,andmaybeatypical.
ERVP Shandi Starks, ERVP Jackie Johnson, Vanessa and ERVP
Sondra Wright at NTC 2007 Las Vegas.
DM Pam Beeson, Vanessa, AM Leonia Smith
and DM Ryan Broeker.
A Mercedes-Benz, exotic vacations, jewelry, flowers, chocolates and more! Thank
you, Arbonne for the amazing gifts you so generously pour out on your VPs.
BACK: ERVP Shandi Starks, AM Wanda Brown, Vanessa, ENVP Jenn Harbour, ERVP
Jackie Johnson and EAM Adrian Starks. FRONT: AM Natalie Andrews, DM Caprecia
Toi Poole