Bbiikkeess

Vikram singh - 110 Goldi -28 Robin-80 Ashvin- Manish-44 Yogesh-114 Motorbike

Brand Values ,[object Object],[object Object],[object Object]

Instrumental Value ,[object Object],[object Object]

Instrumental Value Makes Teeth Stronger Avoids Bad Breadth

Direct Expressive Value ,[object Object],[object Object],[object Object],[object Object]

Central Value ,[object Object],[object Object],[object Object]

4 Levels of Consumer Involvement In Brand ,[object Object],[object Object],[object Object],[object Object]

Differentiation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Relevance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Preference Level ,[object Object],[object Object],[object Object],[object Object]

Commitment ,[object Object],[object Object]

4 Q’s ,[object Object],[object Object],[object Object],[object Object]

What do I do for you ? ,[object Object],[object Object],[object Object],[object Object]

What do I mean to you ? ,[object Object]

How does it stand apart? ,[object Object]

[object Object],[object Object]

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