Build your Twitter Marketing Strategy for your Real Estate Business.

1. Twitter For Real Estate
Webinar By Atim Ukoh
Director of Social Media

2. Introduction
•Grab a piece of paper and pen
•Open Your Twitter Page if Set-up
•Type questions into chat box at the end of the webinar
•Next Twitter webinar Nov 22nd 2011
•Check us out : @gabriellejeans_
Atim Ukoh
Director of Social Media
atim@mm4a.com
905-281-9500 ext 233

3. Agenda for this webinar
• Learn how to create a Twitter Marketing
Strategy
• Complete the Twitter Checklist

4. Twitter Marketing Strategy
• Define your Target Audience
 Make sure your material is suitable for your audience.
 Develop meaningful information for them.

5. Twitter Marketing Strategy
• Set Goals and Objectives
 Increase Traffic to your site
 Enhance Customer service
 Increase Sales
 Prospecting
 Brand development
 Specific Goals and Set Targets

6. Twitter Marketing Strategy
• Develop Tactics to achieve the goals.
Include Twitter buttons in emails, blogs,
website, newsletter.
Answer questions and ask followers questions.

7. Twitter Marketing Strategy
• Monitor and Measure
 Check your mentions
 Google Analytics
 Tweet Counter : http://twittercounter.com/

8. Twitter Marketing Strategy
• Determine what’s working and not (Modify and
Repeat)

9. Twitter Checklist
• Daily Checklist Guide
 Have I tweeted today?
 Are my keywords present in my tweet?
 Did I retweet people that had similar keywords?
 Did I tweet links to my website, blog, Facebook Page?
 Did I ask a question?
 Did I answer a question?
 Did I check my mentions?

10. Twitter Checklist
• Weekly Checklist Guide
 Did I participate in lists?
 Did I promote my business this week?
 Did I tweet open house information?
 Did I tweet new listings?
 Did I Join conversations?
 Did I ask a question?

11. Twitter Checklist
• Monthly Checklist
 Did I network with 3 new Real estate professionals?
 Did I follow up with 3 previous clients on Twitter?
 Did I search for people talking about Real Estate?

12. Questions
• Type your questions in the chat box or email them to
atim@mm4a.com
• Next webinar: November 22nd 2011
• Follow us on Twitter: www.twitter.com/gabriellejeans_