SlideShare una empresa de Scribd logo
1 de 17
Guerilla Web 1 Guerilla Campaigns I: Insurgent Basics  Aharon Horwitz PresenTense Group Wiener Educational Seminars UJA Federation New York
Axiom: The Web Has Power ,[object Object],[object Object],[object Object],[object Object],How does your organization  extract  value from the web?
People Invest in Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Principles Principles for Finding Your Community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Obama Community Building Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Obama Community Building Obama Case Study: Tools to the People
Obama Email Analysis
Obama Email Analysis
Obama Email Analysis
Social Networks ,[object Object],[object Object]
The Difference is the Speed ,[object Object],[object Object],[object Object],[object Object]
Going Viral ,[object Object]
Going Viral : The Core Ingredient ,[object Object],[object Object],[object Object]
Going Viral : The Technical Aspects ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Closing the Loop : An Exercise ,[object Object],[object Object],[object Object]
Word of Mouth Automatic ,[object Object],[object Object],[object Object],[object Object]
Word of Mouth Automatic: Example ,[object Object],[object Object],[object Object],[object Object]

Más contenido relacionado

La actualidad más candente

Social media and networking
Social media and networkingSocial media and networking
Social media and networkinggdeboe
 
MYTI Developing Coalition Presence
MYTI Developing Coalition PresenceMYTI Developing Coalition Presence
MYTI Developing Coalition PresenceLaDonna Coy
 
Twitter for Coalitions
Twitter for CoalitionsTwitter for Coalitions
Twitter for CoalitionsLaDonna Coy
 
INDI presentation final
INDI presentation finalINDI presentation final
INDI presentation finalLouise Brown
 
"Social Media Jam" by Jon Lebkowsky
"Social Media Jam" by Jon Lebkowsky"Social Media Jam" by Jon Lebkowsky
"Social Media Jam" by Jon LebkowskyGregory Foster
 
Social Networks - The Good and the Bad
Social Networks - The Good and the BadSocial Networks - The Good and the Bad
Social Networks - The Good and the BadXavier Mertens
 
Social media and websites for government meeting planners
Social media and websites for government meeting plannersSocial media and websites for government meeting planners
Social media and websites for government meeting plannersCity of Waco
 
Promoting Your Agency Using Social Media
Promoting Your Agency Using Social MediaPromoting Your Agency Using Social Media
Promoting Your Agency Using Social MediaEric Roland
 
(C) bauer & associates social media pp 12.15.10
(C) bauer & associates   social media pp 12.15.10(C) bauer & associates   social media pp 12.15.10
(C) bauer & associates social media pp 12.15.10BauerAssociates
 
Social Media Presentation for REALTORS
Social Media Presentation for REALTORSSocial Media Presentation for REALTORS
Social Media Presentation for REALTORSChip Ahlswede
 
How Social Media is Changing Expectations
How Social Media is Changing ExpectationsHow Social Media is Changing Expectations
How Social Media is Changing ExpectationsAndrea Hill
 
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction  UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction Georgette Dumont
 
Ib podcast chicago tech showcase
Ib podcast   chicago tech showcaseIb podcast   chicago tech showcase
Ib podcast chicago tech showcaseHanna Conger
 
Social Media For Emergency Response Communications
Social Media For Emergency Response CommunicationsSocial Media For Emergency Response Communications
Social Media For Emergency Response CommunicationsBWEST Interactive
 

La actualidad más candente (20)

Web202010
Web202010Web202010
Web202010
 
Social media and networking
Social media and networkingSocial media and networking
Social media and networking
 
Linkedin2PP
Linkedin2PPLinkedin2PP
Linkedin2PP
 
Role of social networks.
Role of social networks.Role of social networks.
Role of social networks.
 
MYTI Developing Coalition Presence
MYTI Developing Coalition PresenceMYTI Developing Coalition Presence
MYTI Developing Coalition Presence
 
Twitter for Coalitions
Twitter for CoalitionsTwitter for Coalitions
Twitter for Coalitions
 
Facebook101
Facebook101Facebook101
Facebook101
 
INDI presentation final
INDI presentation finalINDI presentation final
INDI presentation final
 
"Social Media Jam" by Jon Lebkowsky
"Social Media Jam" by Jon Lebkowsky"Social Media Jam" by Jon Lebkowsky
"Social Media Jam" by Jon Lebkowsky
 
Social Networks - The Good and the Bad
Social Networks - The Good and the BadSocial Networks - The Good and the Bad
Social Networks - The Good and the Bad
 
LINK Your Community
LINK Your CommunityLINK Your Community
LINK Your Community
 
Social media and websites for government meeting planners
Social media and websites for government meeting plannersSocial media and websites for government meeting planners
Social media and websites for government meeting planners
 
Promoting Your Agency Using Social Media
Promoting Your Agency Using Social MediaPromoting Your Agency Using Social Media
Promoting Your Agency Using Social Media
 
(C) bauer & associates social media pp 12.15.10
(C) bauer & associates   social media pp 12.15.10(C) bauer & associates   social media pp 12.15.10
(C) bauer & associates social media pp 12.15.10
 
NMAC Presentation
NMAC PresentationNMAC Presentation
NMAC Presentation
 
Social Media Presentation for REALTORS
Social Media Presentation for REALTORSSocial Media Presentation for REALTORS
Social Media Presentation for REALTORS
 
How Social Media is Changing Expectations
How Social Media is Changing ExpectationsHow Social Media is Changing Expectations
How Social Media is Changing Expectations
 
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction  UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction
UNF NP Management Conference 2011 Nonprofits and Social Media: An Introduction
 
Ib podcast chicago tech showcase
Ib podcast   chicago tech showcaseIb podcast   chicago tech showcase
Ib podcast chicago tech showcase
 
Social Media For Emergency Response Communications
Social Media For Emergency Response CommunicationsSocial Media For Emergency Response Communications
Social Media For Emergency Response Communications
 

Destacado

Intro To Transmedia (Uja Fed)
Intro To Transmedia (Uja Fed)Intro To Transmedia (Uja Fed)
Intro To Transmedia (Uja Fed)WienerSeminar
 
AEON Generic
AEON GenericAEON Generic
AEON Genericjgato
 
NDOA "Embracing Social Networking"
NDOA "Embracing Social Networking"NDOA "Embracing Social Networking"
NDOA "Embracing Social Networking"Guawg
 
Project design guide
Project design guideProject design guide
Project design guidephilipkitheka
 
My Art Creations
My Art CreationsMy Art Creations
My Art Creationsdawnhilton
 
Guerilla Campgains 2 Wetwiring (Ujafed)
Guerilla Campgains 2 Wetwiring (Ujafed)Guerilla Campgains 2 Wetwiring (Ujafed)
Guerilla Campgains 2 Wetwiring (Ujafed)WienerSeminar
 

Destacado (8)

Intro To Transmedia (Uja Fed)
Intro To Transmedia (Uja Fed)Intro To Transmedia (Uja Fed)
Intro To Transmedia (Uja Fed)
 
Digtial Age Tookit
Digtial Age TookitDigtial Age Tookit
Digtial Age Tookit
 
AEON Generic
AEON GenericAEON Generic
AEON Generic
 
NDOA "Embracing Social Networking"
NDOA "Embracing Social Networking"NDOA "Embracing Social Networking"
NDOA "Embracing Social Networking"
 
Project design guide
Project design guideProject design guide
Project design guide
 
Transistors
TransistorsTransistors
Transistors
 
My Art Creations
My Art CreationsMy Art Creations
My Art Creations
 
Guerilla Campgains 2 Wetwiring (Ujafed)
Guerilla Campgains 2 Wetwiring (Ujafed)Guerilla Campgains 2 Wetwiring (Ujafed)
Guerilla Campgains 2 Wetwiring (Ujafed)
 

Similar a Guerilla Campgains I Insurgent Basic (Ujafed)

Open Social - Shaking the money tree
Open Social - Shaking the money treeOpen Social - Shaking the money tree
Open Social - Shaking the money treeSting Chen
 
AYN Brand : Branding 2.0 Workshop
AYN Brand : Branding 2.0 WorkshopAYN Brand : Branding 2.0 Workshop
AYN Brand : Branding 2.0 WorkshopGrace Rodriguez
 
Networking in the North
Networking in the NorthNetworking in the North
Networking in the NorthAerin Guy
 
01.Key trends in social media
01.Key trends in social media01.Key trends in social media
01.Key trends in social mediaJulian Matthews
 
Social Media - Marketing and Fundraising
Social Media - Marketing and FundraisingSocial Media - Marketing and Fundraising
Social Media - Marketing and FundraisingMatt Richardson
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media MarketingTunheim
 
Integratingsocialmedia Kw+Gl
Integratingsocialmedia Kw+GlIntegratingsocialmedia Kw+Gl
Integratingsocialmedia Kw+Glguest9b5836
 
No Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldNo Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldHolly Hickman, Up Tempo Marketing
 
Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0bonus
 
Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0Jeffrey V
 
Social Media Presentation, June 18, 2012
Social Media Presentation, June 18, 2012Social Media Presentation, June 18, 2012
Social Media Presentation, June 18, 2012Charles McEnerney
 
Introduction to social media southeast leadership '10
Introduction to social media southeast leadership '10Introduction to social media southeast leadership '10
Introduction to social media southeast leadership '10Sharon Terrell Consultancy
 
5 Communication Principles To Guide Web20 Innovation
5 Communication Principles To Guide Web20 Innovation5 Communication Principles To Guide Web20 Innovation
5 Communication Principles To Guide Web20 InnovationKen Fischer
 
Going Deep with Social: Methods to Listen and
Going Deep with Social: Methods to Listen andGoing Deep with Social: Methods to Listen and
Going Deep with Social: Methods to Listen andRipple6, Inc.
 
Online communities: A social world
Online communities: A social worldOnline communities: A social world
Online communities: A social worldSarah Hartley
 
Social networking
Social networkingSocial networking
Social networkingtrix-ia
 
Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Anand Kenchakkanavar
 

Similar a Guerilla Campgains I Insurgent Basic (Ujafed) (20)

Open Social - Shaking the money tree
Open Social - Shaking the money treeOpen Social - Shaking the money tree
Open Social - Shaking the money tree
 
AYN Brand : Branding 2.0 Workshop
AYN Brand : Branding 2.0 WorkshopAYN Brand : Branding 2.0 Workshop
AYN Brand : Branding 2.0 Workshop
 
L19 Network Platforms
L19 Network PlatformsL19 Network Platforms
L19 Network Platforms
 
Networking in the North
Networking in the NorthNetworking in the North
Networking in the North
 
9 social networking
9 social networking9 social networking
9 social networking
 
9 social networking
9 social networking9 social networking
9 social networking
 
01.Key trends in social media
01.Key trends in social media01.Key trends in social media
01.Key trends in social media
 
Social Media - Marketing and Fundraising
Social Media - Marketing and FundraisingSocial Media - Marketing and Fundraising
Social Media - Marketing and Fundraising
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Integratingsocialmedia Kw+Gl
Integratingsocialmedia Kw+GlIntegratingsocialmedia Kw+Gl
Integratingsocialmedia Kw+Gl
 
No Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldNo Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific World
 
Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0
 
Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0Social Marketing Feb 11 10 V2 0
Social Marketing Feb 11 10 V2 0
 
Social Media Presentation, June 18, 2012
Social Media Presentation, June 18, 2012Social Media Presentation, June 18, 2012
Social Media Presentation, June 18, 2012
 
Introduction to social media southeast leadership '10
Introduction to social media southeast leadership '10Introduction to social media southeast leadership '10
Introduction to social media southeast leadership '10
 
5 Communication Principles To Guide Web20 Innovation
5 Communication Principles To Guide Web20 Innovation5 Communication Principles To Guide Web20 Innovation
5 Communication Principles To Guide Web20 Innovation
 
Going Deep with Social: Methods to Listen and
Going Deep with Social: Methods to Listen andGoing Deep with Social: Methods to Listen and
Going Deep with Social: Methods to Listen and
 
Online communities: A social world
Online communities: A social worldOnline communities: A social world
Online communities: A social world
 
Social networking
Social networkingSocial networking
Social networking
 
Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites Importance of Social Networking Sites Importance of social networking sites
Importance of Social Networking Sites Importance of social networking sites
 

Último

8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Americas Got Grants
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
Cyber Security Training in Office Environment
Cyber Security Training in Office EnvironmentCyber Security Training in Office Environment
Cyber Security Training in Office Environmentelijahj01012
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Peter Ward
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxsaniyaimamuddin
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCRashishs7044
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 

Último (20)

8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Cyber Security Training in Office Environment
Cyber Security Training in Office EnvironmentCyber Security Training in Office Environment
Cyber Security Training in Office Environment
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 

Guerilla Campgains I Insurgent Basic (Ujafed)

Notas del editor

  1. How do we combine our story and our knowledge of basic tools in order to effectively fundraise online. First, let’s talk about what we really mean when we say fundraise online.