1. 3DWristbands. A new way for Sponsors Rory Musker

6. Advertising Expenditure Comparison USA # of revisits or coupon redemption. # of bands @ 5% 5% redeem rate. Wristbands: Underside 1 day of viewing (5 x per hour x 6 hours - 30 "views") £0.40 per band Worn for one day. Wristbands 2 x 30 seconds. £5,000 Two commercials. Television: Prime 1 x 30 seconds. £5,000 One commercial. Television: News 1 week. £8,400 Eight 30-second spots on major radio station. Radio 3 months. £5,160 2 bus sides. Bus side sign. 3 months. £4,650 In-airport display ad 4' x 5' Mural Ad. 5 days Monday - Friday. £7,000 One truck. Truck side sign. Three times in monthly magazine. £4,800 One half-page color ad. Local Business Magazine Six times in weekly section. £9,600 One quarter-page black and white ad in large local paper. Newspaper Magazine Section Three monthly mailings. £6,525 One standard coupon to 50,000 homes. Direct Mail: Company 2 Two quarterly mailings. £4,770 Half page of coupons to 45,000 homes. Direct Mail: Company 1 3 months. £6,900 One 14' x 48' highway sign. Billboard Period Cost Details Medium

9. Endorsement from Ad Agency in the US *Concept is for illustration purposes only Ray Katz U.S. Director of Sports Marketing. Omnicom Media Group Optimum Sports Division www.omd.com “ I fully endorse Wrist Marketing as a subcontractor to ICS, the main domestic wristband distributor in the U.S, for the projects on which I am teaming up with them to deliver programs for clients. Some of these clients include Arena Football League, LPGA, and National Lacrosse League” Ray Katz 3 July 2007

13. Scenario Marketing – The World of Coca Cola An additional example The underside of the 3DWristband