Breaking down how to monitor your engagement on LinkedIn

1. Monetizing Engagement on LinkedIn
Part 2 – Monitoring Your Engagement
Yuhannes Watts
LinkedIn Sales & Marketing Strategist
www.learn2link.com

2. Who is Yuhannes Watts?
Training:
Open Workshops
One 2 One Sessions
Team sessions
WINGMAN Consulting
Specializing in:
FREE LinkedIn
LinkedIn CRM
Relationship Strategy
Relationship Development
Target Market Focus
Pipeline Development
Creating Value
Prospecting
Network Leverage
Engaging Decsion Makers
LinkedIn Training That Get’s Results!

3. Monetizing engagement happens in 3 easy steps:
1.Content
2.Monitoring Engagement
3.Follow Up
The 3 Steps

4. Social media in general is all about
ENGAGEMENT.
The Secret Sauce with LinkedIn is knowing
WHERE to look for engagement and then
understanding what that engagement
means.
The Secret Sauce

5. Monitoring engagement on LinkedIn is
so simple, you can’t even imagine…
Here, I’ll show you.
(you can thank me later)
Here’s Another Secret…

6. Most people look at content as a blog or article… I look as content
as Anything that can be posted. Think outside of the box…
Like
Comment
Share/Repost
Mention
Profile View
Skill Endorsement
Message
New Connection
Types of Engagement

7. Getting “likes” & “comments” means people are
interested and checking you out. Inspect all the
“likes” to see if there’s anyone that’s not currently
a part of your network that you can connect to.
Example #1 – Like or Comment

8. ONE OF THE MOST SLEPT ON AREAS OF LinkedIn… Yet
one of the most POWERFUL! Your company could find its
next Million Dollar Deal from this area. My advice to you
– pay attention to who is viewing your profile…
Example # 2 – Profile Views

9. Someone has just accepted your request to connect –
In my book that’s engagement! Stay keen on this
SPECIAL type of engagement which I will explain more
in part 3… LOT’S of opportunity here folks, stay tuned!
Example # 3 – New Connections

10. Remember the days on
LinkedIn when you had to
manually go back and track
everything yourself??!!
This notifications flag now
migrates all your LinkedIn
engagement in one place!
Doesn’t get much easier
than this folks.
The Update Flag – A Game Changer!

11. The Focus? Next Step…?
The Focus - Real simple – just PAY ATTENTION!
Remember all those annoying emails you’re
getting from LinkedIn? Now you know what
they’re about. They are keying you into
engagement.
The Next Step is to FOLLOW UP… I’ll discuss that in
Part 3 – coming soon!

12. +Happy Selling!
www.learn2link.com