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Growth &
Leadership
Academy
Tom Mohr
Founder, CEO and Chief
Accelerator at CEO Quest
LEADERSHIP
LEADERSHIP
IS ABOUT LEVERAGE
BIGGEST LEVER:
CEO effectiveness
Company progress
depends on CEO’s
capacity to crack
the right riddles Start
Finish
Not here
END UP HERE
RIDDLE CRACKING
is an act of design
THERE ARE
FIVE DESIGN DOMAINS
BELIEF: what mission,
vision, values, strategy?
CUSTOMER DESIGN:
who is your customer?
PRODUCT DESIGN:
how do you reward
your customer?
WORKFLOW DESIGN:
how to execute your promise
to your customer?
PEOPLE DESIGN:
what team connects right product
with right customer?
THE RIDDLES TO BE CRACKED
CHANGE AS YOU SCALE
THE RIDDLES TO BE CRACKED
CHANGE AS YOU SCALE
SO THE RIGHT DESIGN MUST MATCH
THE RIGHT RIDDLE AT THE RIGHT TIME
FIRST TRACTION IS FOUND WITH FEW RESOURCES.
WITH TRACTION COMES RESOURCES + COMPLEXITY.
Early Later
Riddles
Resources
Simple Complex
Constrained Ample
THE SHIFT: FROM SCARCITY-FIGHTING
TO TEAM-LEVERAGING
Scarcity focus
Bring Means
Find Partners
Affordable Loss
Make Lemonade
Control vs. Predict
Inspire Others to Action
Create High Performance Teams
Build Cross-Functional Partnerships
Deliver Consistent Execution
Lead from Within
Team focus
AS CEO, HOW DO YOU BECOME AN ADAPTIVE LEADER?
FOUNDING	
  CEOs	
  START	
  WITH	
   FOUNDING CEOs MUST LEARN
• Skills
• Competencies
• Self-Awareness
• Pattern Recognition
For Each Stage Find The Right Riddle And Design The Right Solution
Your Board Your Exec Team
Your Employees Your Network
Your Coach Your Peer Group
SELF-AWARENESS
AND PATTERN RECOGNITION
COMES FROM TRANSPARENCY
AND INQUIRY
PRACTICAL TAKEAWAYS
Belief
bend it
Customer Design
precisely define it
Product Design
relentlessly improve it
People Design
efficiently empower it
Workflow Design
simplify and automate it
THE KEY QUESTION:
HOW FAR CAN YOU
GROW?

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