SlideShare a Scribd company logo
1 of 24
 
Geotourism ,[object Object],www.sierranevadageotourism.org
Interactive Media Solutions: How it Works
Telling stories of places online Flexible and Highly Customized Content & Story Development Rich Multi-Media with Images, video and more Dynamic,  Fully-Integrated Mapping
A Powerful and Flexible CMS + CRM System XML Distributed Content  Development
GeoConsensus System Overview Destination’s Geotourism Website Geotourism qualified Content Contributors Site Visitors and Subscribers Portal  editor NG 10M/month
 
 
www.lakestolocksgeotourism.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
MEASURES OF SUCCESS 14  self-funded Geotourism MapGuide projects have been completed or are underway in six countries; four more are in production 10 active Geotourism Stewardship Councils ;   Northeast Kingdom Vermont; Crown of the Continent; Greater Yellowstone; Redwood Coast, Ca.; Sierra Nevada, Ca., Four Corners, Lakes to Locks Passage, City of Montreal,  Newfoundland Canada, Eastern Tennessee River Valley, Over   $3 million   generated for NGS  Over   $4 million   generated for project partner organizations More than  3 million Mapguides   have been printed and distributed. 7   “geoconsesnus” enabled websites”   being managed by  GSC’s
 
Visit National Geographic Interactive Destination Guides   www.sierranevadageotourism.orghttp:/ / www.visitredwoodcoast.comhttp:// www.yellowstonegeotourism.orghttp:// www.crownofthecontinent.nethttp:// www.guatemalageotourism.org http:// www.fourcornersgeot0urism.comhttp:// www.lakes tolockspassage.comhttp://
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],National Online Geotourism Atlas (NOGA)
The Atlas will define what makes the United States a special place to visit, surfacing attractions and points of interest sourced from grassroots efforts. Serve the traveling public  by providing  rich information on thousands of  geotourism destinations across the nation. Provide access to markets  for small, medium and large tourism related and business   Stimulate economic activity  in communities, often times rural, where tourism dollars can insure economic viability Promote sustainable practices  that protects and respects natural habitats, heritage sites, scenic appeal, and local culture Develop a model  that can be replicated globally
Hand held applications   to compliment website / mapguide projects  –  achieve exploratory agreement to test an “app” for an existing site
Geotourism Mapguides  – redesigned for retail sale
[object Object],[object Object],Organized and operated  - by a recognized and high quality operator  Academic Travel Tours sold and booked  – on your GSC managed website to generate income  for the GSC’s  Local and NG experts as  “ step on guides”  – highest quality interpretation and visitor experience Meet  Robert Cosentino  - has agreed to develop a business model to present to  Academic Travel  for us High Quality regional tour itineraries  –  the “Geotourism Tour” to your destination
Acknowledge sustainability  -  of our projects and contributors through a partnership with a third party organization
Global Sustainable Tourism Criteria (GSTC) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create DMS website  – marketing, sales, distribution, training, information sharing, networking, collaboration  Destinations Website  - incorporated into the NGMD.org site and NGMD’s  space on NG.com – will link and feature all current and on going projects  Newly designed out reach material / handouts / sell sheets  – reflect the changes and enhancements to the program and approach
Measure the success -  of our projects and monitor progress DRAFT GEOTOURISM MOS:  Metrics Inventory Contact:  kristen.leonard@duke.edu, 607-437-2862 “ The following list of success indicators and corresponding metrics is the product of interview/survey responses from COTC, Yellowstone, and Sierra Nevada, and Central Cascades Geotourism Stewardship Councils. Projects may choose to use all of these indicators, select those that are priority, or add new metrics. The information below can be collected with three surveys, which I’m putting together now, but final survey content depends on collective interests of councils. “
The geotourism test: Are we sustaining or enhancing the character of our place?

More Related Content

Similar to Llp.ng.6.11

12/09 Travel Oregon Partnering Opportunities Handouts
12/09 Travel Oregon Partnering Opportunities Handouts12/09 Travel Oregon Partnering Opportunities Handouts
12/09 Travel Oregon Partnering Opportunities Handouts
Travel Oregon
 

Similar to Llp.ng.6.11 (20)

Destination Management Organization Overview and Toolkit Presentation to USAID
Destination Management Organization Overview and Toolkit Presentation to USAIDDestination Management Organization Overview and Toolkit Presentation to USAID
Destination Management Organization Overview and Toolkit Presentation to USAID
 
12/09 Travel Oregon Partnering Opportunities Handouts
12/09 Travel Oregon Partnering Opportunities Handouts12/09 Travel Oregon Partnering Opportunities Handouts
12/09 Travel Oregon Partnering Opportunities Handouts
 
Bwrp Evaluation Summary&Way Forward
Bwrp Evaluation Summary&Way ForwardBwrp Evaluation Summary&Way Forward
Bwrp Evaluation Summary&Way Forward
 
Mekong tourism sector strategy 2016 2025 - Brainstorming workshop at MTF 2016
Mekong tourism sector strategy 2016 2025 - Brainstorming workshop at MTF 2016Mekong tourism sector strategy 2016 2025 - Brainstorming workshop at MTF 2016
Mekong tourism sector strategy 2016 2025 - Brainstorming workshop at MTF 2016
 
4 4-11 nrg gsc presentation
4 4-11 nrg gsc presentation4 4-11 nrg gsc presentation
4 4-11 nrg gsc presentation
 
ESTC 2011 Presentation Bobby Chappell, Sustainable Travel International, Crui...
ESTC 2011 Presentation Bobby Chappell, Sustainable Travel International, Crui...ESTC 2011 Presentation Bobby Chappell, Sustainable Travel International, Crui...
ESTC 2011 Presentation Bobby Chappell, Sustainable Travel International, Crui...
 
Knowledge Management and Communication
Knowledge Management and CommunicationKnowledge Management and Communication
Knowledge Management and Communication
 
Credentials 2013 digital
Credentials 2013 digitalCredentials 2013 digital
Credentials 2013 digital
 
Driving Destination Competitiveness and Sustainable Success
Driving Destination Competitiveness and Sustainable SuccessDriving Destination Competitiveness and Sustainable Success
Driving Destination Competitiveness and Sustainable Success
 
Ecoplannet brochure ver.2
Ecoplannet brochure ver.2Ecoplannet brochure ver.2
Ecoplannet brochure ver.2
 
Service Summit M.-A. Delisle Part 2
Service Summit M.-A. Delisle Part 2Service Summit M.-A. Delisle Part 2
Service Summit M.-A. Delisle Part 2
 
Brand Now Credentials - Sustainability.pptx
Brand Now Credentials  - Sustainability.pptxBrand Now Credentials  - Sustainability.pptx
Brand Now Credentials - Sustainability.pptx
 
Mekong Tourism Regional Tourism Strategy and Initiatives (2019)
Mekong Tourism Regional Tourism Strategy and Initiatives (2019)Mekong Tourism Regional Tourism Strategy and Initiatives (2019)
Mekong Tourism Regional Tourism Strategy and Initiatives (2019)
 
Brand Now Credentials - Sustainability.pptx
Brand Now Credentials  - Sustainability.pptxBrand Now Credentials  - Sustainability.pptx
Brand Now Credentials - Sustainability.pptx
 
ICT for tourism in destination management ppt
ICT for tourism in destination management pptICT for tourism in destination management ppt
ICT for tourism in destination management ppt
 
Philippine Tourism Master Plan
Philippine Tourism Master PlanPhilippine Tourism Master Plan
Philippine Tourism Master Plan
 
Focused Forward: Growing Economic Vitality
Focused Forward: Growing Economic VitalityFocused Forward: Growing Economic Vitality
Focused Forward: Growing Economic Vitality
 
Robert Mintz CV 2016
Robert Mintz CV 2016Robert Mintz CV 2016
Robert Mintz CV 2016
 
Working together towards responsible tourism in a local area
Working together towards responsible tourism in a local areaWorking together towards responsible tourism in a local area
Working together towards responsible tourism in a local area
 
HEIDI KEYSER
HEIDI KEYSERHEIDI KEYSER
HEIDI KEYSER
 

Recently uploaded

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Victor Rentea
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 

Recently uploaded (20)

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ..."I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024Finding Java's Hidden Performance Traps @ DevoxxUK 2024
Finding Java's Hidden Performance Traps @ DevoxxUK 2024
 
Six Myths about Ontologies: The Basics of Formal Ontology
Six Myths about Ontologies: The Basics of Formal OntologySix Myths about Ontologies: The Basics of Formal Ontology
Six Myths about Ontologies: The Basics of Formal Ontology
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Mcleodganj Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Mcleodganj Call Girls 🥰 8617370543 Service Offer VIP Hot ModelMcleodganj Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Mcleodganj Call Girls 🥰 8617370543 Service Offer VIP Hot Model
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptx
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
WSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering DevelopersWSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering Developers
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
 
[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf
 
ICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesICT role in 21st century education and its challenges
ICT role in 21st century education and its challenges
 

Llp.ng.6.11

  • 1.  
  • 2.
  • 4. Telling stories of places online Flexible and Highly Customized Content & Story Development Rich Multi-Media with Images, video and more Dynamic, Fully-Integrated Mapping
  • 5. A Powerful and Flexible CMS + CRM System XML Distributed Content Development
  • 6. GeoConsensus System Overview Destination’s Geotourism Website Geotourism qualified Content Contributors Site Visitors and Subscribers Portal editor NG 10M/month
  • 7.  
  • 8.  
  • 10.
  • 11. MEASURES OF SUCCESS 14 self-funded Geotourism MapGuide projects have been completed or are underway in six countries; four more are in production 10 active Geotourism Stewardship Councils ; Northeast Kingdom Vermont; Crown of the Continent; Greater Yellowstone; Redwood Coast, Ca.; Sierra Nevada, Ca., Four Corners, Lakes to Locks Passage, City of Montreal, Newfoundland Canada, Eastern Tennessee River Valley, Over $3 million generated for NGS Over $4 million generated for project partner organizations More than 3 million Mapguides have been printed and distributed. 7 “geoconsesnus” enabled websites” being managed by GSC’s
  • 12.  
  • 13. Visit National Geographic Interactive Destination Guides www.sierranevadageotourism.orghttp:/ / www.visitredwoodcoast.comhttp:// www.yellowstonegeotourism.orghttp:// www.crownofthecontinent.nethttp:// www.guatemalageotourism.org http:// www.fourcornersgeot0urism.comhttp:// www.lakes tolockspassage.comhttp://
  • 14.
  • 15.
  • 16. The Atlas will define what makes the United States a special place to visit, surfacing attractions and points of interest sourced from grassroots efforts. Serve the traveling public by providing rich information on thousands of geotourism destinations across the nation. Provide access to markets for small, medium and large tourism related and business Stimulate economic activity in communities, often times rural, where tourism dollars can insure economic viability Promote sustainable practices that protects and respects natural habitats, heritage sites, scenic appeal, and local culture Develop a model that can be replicated globally
  • 17. Hand held applications to compliment website / mapguide projects – achieve exploratory agreement to test an “app” for an existing site
  • 18. Geotourism Mapguides – redesigned for retail sale
  • 19.
  • 20. Acknowledge sustainability - of our projects and contributors through a partnership with a third party organization
  • 21.
  • 22. Create DMS website – marketing, sales, distribution, training, information sharing, networking, collaboration Destinations Website - incorporated into the NGMD.org site and NGMD’s space on NG.com – will link and feature all current and on going projects Newly designed out reach material / handouts / sell sheets – reflect the changes and enhancements to the program and approach
  • 23. Measure the success - of our projects and monitor progress DRAFT GEOTOURISM MOS: Metrics Inventory Contact: kristen.leonard@duke.edu, 607-437-2862 “ The following list of success indicators and corresponding metrics is the product of interview/survey responses from COTC, Yellowstone, and Sierra Nevada, and Central Cascades Geotourism Stewardship Councils. Projects may choose to use all of these indicators, select those that are priority, or add new metrics. The information below can be collected with three surveys, which I’m putting together now, but final survey content depends on collective interests of councils. “
  • 24. The geotourism test: Are we sustaining or enhancing the character of our place?

Editor's Notes

  1. Geotourism definition matches well with SBC’s mission
  2. The new easy-to-use GeoConsensus tool provides an efficient, flexible way to collect submissions from different places in the region. Working with NatGeo guidelines, the local editors review and prepare the submissions for publication on the website, available to the world of tourists. If cobranded with NatGeo, the siye will also have a direct link with the NatGeo site and its 10,000,000 unique visitors per month.