1. 1
Content Experience Modeling Workshop A. Ames—2014 STC Summit
High-Level Design
Content Presentation Display Navigation
What Why Format Media Where When Search/Browse Push/Embedded
Ex. Mobile app intro Ensure success in
getting started with
app
Overlay Interactive overlay In app On 1st
launch; via
Settings menu
N/A Embedded; via
Settings menu
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2. 2
Content Experience Modeling Workshop A. Ames—2014 STC Summit
Content Presentation Display Navigation
What Why Format Media Where When Search/Browse Push/Embedded
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