1. HOA Management
The Five Most Significant Challenges
Facing American Neighborhoods

2. HOA Management
• Board members must pay particular attention
to pressing challenges facing homeowners
today
• Certain trends are having dramatic impact on
communities
• Greater diversity, evolving technology, faster
pace, and other transformations all contribute
to a less connected, distracted and more self-
absorbed U.S. population

3. HOA Management
• AAM conducted a in-depth research study,
and unveiled information board members
must consider in HOA management plans

4. HOA Management
Challenge #1 Affecting HOA Management:
The Traditional Stereotypes May No Longer
Hold True
• According to the AAM study, today’s families
still value home ownership
• A New York Times and CBS News poll
conducted in June 2011 found similar results
• Approximately 90% said home ownership is
important part of American dream, but 25%
said their home was underwater. This dream
turned into a nightmare

5. HOA Management
Challenge #2 Affecting HOA Management:
A More Diverse Population and Living
Arrangements
• March 2012 study conducted by New York
Times and the Daily Beast, more than a
million suburbanites nationwide are living
below the poverty line compared to city
dwellers

6. HOA Management
Challenge #2 Affecting HOA Management:
A More Diverse Population and Living
Arrangements
• Other demographic dynamics affect
communities: new norms include multi-
cultural families, unwed parents, foster
families, divorced adults, diverse unions,
adoption with no marriage, marrying after a
baby, single parents and multi-generational
homes - U.S. Census; USA Today, 2012;
Parents.com

7. HOA Management
Challenge #3 Affecting HOA Management:
A Feeling of Greater Instability among
Americans
• Economy remains a top concern. October
2011 Reason Rupe opinion poll found 47%
ranked jobs and unemployment as two
main worries

8. HOA Management
Challenge #4 Affecting HOA Management:
More Americans Have Become Distracted
and Disconnected
• Technology has improved life, but it can
cause people to be increasingly
disconnected. When people are cut-off
from each other, they are more likely to
become dissatisfied with their lives

9. HOA Management
Challenge #5 Affecting HOA Management:
Neighborhood Relationships are Struggling
• StateOfNeighbors.com study of July 27, 2011
found nationally 25% of Americans know
most or all of their neighbors' names
• All findings on AAM’s research can be found
on
http://www.associatedasset.com/homeowner-
association-management/5-most-significant-
challenges-facing-american-neighborhoods

10. HOA Management
• AAM works with many of the largest
homebuilding and community development
companies in the United States such as
Del Webb/Pulte, Shea Homes and
Meritage Homes
• Founded in 1990, AAM employs 370
people and manages nearly 400
homeowners associations in the United
States

11. HOA Management
About the Author
Susan Williams is Vice President, Business
Development and Marketing at AAM
Community Management, one of America's
most-respected Homeowner Association (HOA)
management companies. Learn more about
HOA Management by visiting
http://www.AssociatedAsset.com/.