Het Rogerthat-platform stroomlijnt en optimaliseert uw processen door interactieve communicatie in real-time aan te bieden via smartphones of desktops tussen uw organisatie en uw klanten, partners, werknemers, gebruikers en elk andere subscriber. Rogerthat steekt de grenzen over van de traditionele communicatie en procesautomatisatie.

1. The Rogerthat platform
Multiple choice messaging
for community automation
®
© Mobicage NV – confidential – http://www.rogerthat.net

2. W E C O M P A N I E S
H E L P
AND ORGANIZATIONS
I N T E R A C T I N A
S T R U C T U R E D W A Y
W I T H T H E I R
M O B I L E A U D I E N C E
© Mobicage NV – confidential – http://www.rogerthat.net

3. Rogerthat?
Enabling automation and interactivity via messaging
© Mobicage NV – confidential – http://www.rogerthat.net

4. Next-gen messaging
© Mobicage NV – confidential – http://www.rogerthat.net

5. Messaging shortcomings
SMS E-mail
¤ Not interactive ¤ Low open rate
¤ Not visually rich ¤ Limited interactivity
¤ Expensive ¤ No structured Q&A
IM & Social Smartphone app
¤ No A2P ¤ Upfront investment
¤ Limited interactivity ¤ Time to market
¤ Unstructured ¤ Users do not upgrade
© Mobicage NV – confidential – http://www.rogerthat.net

6. “Roger that”
¤ “I understand”
¤ “I hear you”
Structured
Interactive
¤ “I acknowledge”
Communication
¤ “I agree”
for
¤ “Yes, this is true”
Community
¤ “You are right” Automation
¤ “OK, next question”
© Mobicage NV – confidential – http://www.rogerthat.net

7. The Rogerthat platform
…enables you to set up structured
interactive communication between
your existing systems and your mobile
audience
¤ Rich messaging gateway for
smartphones & web
¤ Easy-to-use interactive forms
¤ Intuitive one-click experience
¤ Flexible: no business logic in the app
¤ Automated message flows
© Mobicage NV – confidential – http://www.rogerthat.net

8. A2P P2P
© Mobicage NV – confidential – http://www.rogerthat.net

9. Interactive elements
Buttons Slider Text / Barcode Checkboxes
And much more …
© Mobicage NV – confidential – http://www.rogerthat.net

10. Rogerthat platform
¤ Rich messaging
¤ Alarm
¤ Remote control
¤ Group messaging
¤ Button actions
¤ Phone call
¤ Show map
¤ Open web browser
¤ Location aware (geo-fencing)
¤ Cloud
¤ Performant
¤ Scalable
¤ Reliable
© Mobicage NV – confidential – http://www.rogerthat.net

11. Brand exposure
© Mobicage NV – confidential – http://www.rogerthat.net

12. Communication initiators
¤ User
¤ Poke from phone
¤ Poke from web
¤ QR code scan
¤ Ad or poster
¤ Personalized
¤ Application
¤ Location trigger
¤ Event trigger
¤ Campaign
© Mobicage NV – confidential – http://www.rogerthat.net

13. Products
¤ Rogerthat smartphone app
¤ Application within existing Rogerthat app
¤ Fastest time to market
¤ Dedicated app
¤ Your brand
¤ “The [company] Communicator”
¤ Rogerthat SDK
¤ A2P / P2P functionality in other / existing apps
¤ Embedded
© Mobicage NV – confidential – http://www.rogerthat.net

14. Message Flow Designer
Where business content meets technicality
© Mobicage NV – confidential – http://www.rogerthat.net

15. Message Flow Designer
¤ Drag, drop & deploy
¤ Easy to use
¤ Interactive elements
¤ Branded messages
¤ Real-time response
processing
¤ Visualization
¤ Data mining
© Mobicage NV – confidential – http://www.rogerthat.net

16. Message Flow
Message Flow
© Mobicage NV – confidential – http://www.rogerthat.net

17. Extending your reach
Business opportunities on top of the Rogerthat platform
© Mobicage NV – confidential – http://www.rogerthat.net

18. Interactive (mobile) audiences
¤ Organization members ¤ Consumers
¤ Employees ¤ Citizens
¤ Subscribers ¤ Patients
¤ Partners ¤ Listeners
¤ Customers ¤ Watchers
© Mobicage NV – confidential – http://www.rogerthat.net

19. Always connected
The smartphone is becoming “72% use their smartphone while
consuming other media”
the single most important “40% use smartphones while in the
entry point to your bathroom”
audience. “35% check smartphone before getting
out of bed”
Improving interactivity and “Being always on is becoming a social
expectation”
responsiveness is key “50% of Americans prefer communicating
digitally to face to face conversation”
“83% of young people sleep next to their
phones”
Rogerthat enables both
© Mobicage NV – confidential – http://www.rogerthat.net

20. Smartphones in Europe
Android

21. Platforms
Android
iPhone
Blackberry

22. Use Cases
¤ Field force automation ¤ Balloting
¤ Recalling employees ¤ Clinical studies & treatment fidelity
¤ Crisis communication ¤ Government
¤ Invitation, scheduling, reminding ¤ Classifieds
¤ Quizzes, polls, games, voting ¤ Interactive advertising
¤ Customer intimacy ¤ Warranties
¤ Customer service & support ¤ News flashes
¤ Mobile commerce ¤ Invitations
¤ Daily deals ¤ Data gathering for belief networks & AI
And many more …
© Mobicage NV – confidential – http://www.rogerthat.net

23. Cost-Benefit
Cost Benefits
¤ Minimal upfront cost ¤ Audience engagement
¤ Go live in days
¤ Process automation
¤ Easy integration
¤ Multi-platform ¤ Business agility
¤ Agile message flows
¤ Real Time Business Intelligence
¤ Pay as you go
¤ Message based ¤ Communication cost reductions
¤ Call center personnel
¤ User based
¤ SMS
¤ Phased approach ¤ BYOD
¤ Avoid waiting music or IVR
¤ Create new business opportunities
© Mobicage NV – confidential – http://www.rogerthat.net

24. Technical
Easy to use messaging gateway
© Mobicage NV – confidential – http://www.rogerthat.net

25. A2P Deployment
Rogerthat
Gateway
Integration with
existing systems
Focus of Mobicage NV Focus of Partner or Customer
© Mobicage NV – confidential – http://www.rogerthat.net

26. Rogerthat API
¤ Protocol
¤ JSON-RPC
¤ HTTP(S) or XMPP
¤ Open source libraries
¤ Java library
¤ .NET library
¤ Extensive example code (Python, PHP, Java, .NET)
¤ http://www.rogerthat.net/developers/example-code/
¤ http://www.rogerthat.net/developers/api-reference/
© Mobicage NV – confidential – http://www.rogerthat.net

27. JSON-RPC API example
© Mobicage NV – confidential – http://www.rogerthat.net

28. Roadmap
¤ Embed Rogerthat in your own smartphone app
¤ Cross-platform support
¤ Win desktop
¤ Win mobile
¤ Blackberry
¤ One-click payment
¤ Track & Trace
¤ Picture upload & file transfer
© Mobicage NV – confidential – http://www.rogerthat.net

29. Get a free trial account now
http://www.rogerthat.net
Mobicage NV
Antwerpsesteenweg 19
9080 Lochristi
Belgium
+32 9 324 25 64
info@mobicage.com
®
© Mobicage NV – confidential – http://www.rogerthat.net