2. Why Fruits And Vegetables?
Researchers now realise that
plants contain compounds that can
help promote good health
“ There’s more to food than
vitamins, minerals, fibre, calories,
and protein. We are discovering a
plethora of bioactive substances in
foods” - John D. Potter, cancer
epidemiologist at Fred Hutchinson
Cancer Research Center.
3. Health benefits of fruits and vegetables
Fruits and vegetables are
antioxidant sources
Diets high in fruits and
vegetables have many
health benefits
– Heart disease
– Eye health
– Diabetes
– Cancer
4. Fruit and Vegetable Intake in Malaysia
Less than 5 servings per day
100 Less than 3 servings per day
90
% of Population
80
70
60
50
40
30
20
10
0
18-29 30-39 40-49 50-59 60-69 70-100
Age
Dietary Intake Not sufficient!
WHO Global Info Database: 2003 National Data from World Health Survey, Malaysia.
5. Why Fruits And Vegetables?
Loaded with
phytonutrients – plant
based nutrients
Phytonutrients help
protect your body and
keep it healthy
There are literally thousands of phytonutrients in plants!
6. Why Phytonutrients?
What do they do?
A part of optimal health
Supports healthy cell growth
Antioxidant protection
Assists the body’s natural
production of protective enzymes
Supports the immune system
7. Phytonutrients and Antioxidants
Many phytonutrients are antioxidants
Antioxidants inactivate free radicals
Antioxidants help to reduce damage to
cells, lipids and DNA
A mixture of antioxidants is thought to
offer the most health benefit
Fruits and vegetables are excellent
sources of antioxidants
8. ORAC
Oxygen Radical Absorbance Capacity
Is a measure of the total antioxidant
capacity of the product
The higher the ORAC value, the better it is
at quenching free radicals
Fruits and vegetables with high ORAC
values have health benefits
Researchers suggest that ORAC intake
range between 1000-2000 units per day to
promote improved health and decrease the
risk of chronic diseases
Other researchers suggest intake between
3000-5000 units per day
9. Which fruits and vegetables do I choose?
Phytonutrient profile of each
plant is unique
Amount of each phytonutrient
profile varies in different plants
– Important to eat a range of
different fruits and
vegetables to get the full
benefit of the various
phytonutrients
10. Latest Research – Interesting Results!
Men who eat the most
tomatoes have the healthiest
prostate tissue
People who eat the most
leafy green vegetables maintain
healthy vision
People who drink the most
green tea generally have a
healthy cardiovascular system
11. Lycopene
An orange-red coloured carotenoid
Exhibits potent antioxidant activity
Epidemiological studies have indicated – a correlation
between increased tomato intake and reduced risk of
prostate cancer
Tomato
12. Lutein
Also found in green leafy
vegetables
A yellow coloured carotenoid that
possesses high antioxidant activity
Promotes eye health
Specifally absorbs blue light
Lutein and zeaxanthin – reduce the
risk of macular degeneration
Source: Seddon J et al. Dietary carotenoids, vitamins A,C, and E,
and advanced age –related macular degeneration. JAMA 1994;
Marigold
272:1413-1420
13. Quercetin
Also found in apples, onions
and green tea
Plant – derived bioflavonoid
Function as antioxidants
Helps supports the health of
blood vessels
Could reduce the risk of
cardiovascular disease
Green Beans
14. Ellagic Acid
Protects against DNA damage
Inhibits activity of selected group of
enzymes – (N-acetyltransferases) – lead to
changes in DNA structure
Pomegranate
Source:Festa F et al. Strong antioxidant activity of ellagic
acid in mammalian cells in vitro revealed by the comet
assay. Anticancer Res 2001; 21:3903 – 3908
Lin SS et al. Ellagic acid inhibits arylamine N-
acetyltransferase activity and DNA adduct formation in
humar bladder tumour cell lines(T24 and TSGH 8301). Urol
Res 2001: 29:371-376
15. Hesperidin
Excellent source of
hesperidin
Together with
diosmin(citrus flavonoid) is
effective in reducing the
severity of varicose veins
Effective in reducing
hemorrhoids and chronic
venous insufficiency
Helps support good
cardiovascular performance Orange
16. Hesperidin
Individuals who drank up to 3 glasses of orange juice
daily increase their HDL levels by 21%, and lower total
cholesterol and triglyceride levels. The positive effects
have been attributed to the hesperidin level in the orange
juice.
Source: Ibegbuna V etal. Venous elasticity after treatment with
daflon 500mg. Angiology.1997; 48:77-85
Presented at the American Heart Association Meeting in Atlanta ,
GA, 1999.
18. Epigallocatechin(EGCG)
Especially beneficial in women
Women who drank 4+ cups of green tea per day
could reduce the risk of aortic atherosclerosis
Source:Geleijnse JM et al. Tea flavonoids may protect
against atherosclerosis: The Rotterdam study.Arch Int Med
1999; 159: 2170-2174.
19. Carotenoids
Carrots are excellent sources of beta and alpha-
carotenes
Function as beneficial antioxidants to limit the damage
of free radicals
Beta carotene can be converted to vitamin A in the
body on an as –needed basis
Carrots
20. Rosmaridiphenol, Carnosic and
Rosmarinic Acid
Rosemary extract contains a
number of natural antioxidants -
Rosmaridiphenol, Carnosic and
Rosmarinic Acid
Function as beneficial
antioxidants to limit the damage of
free radicals
Rosemary
21. Anthocyanins
Blueberry
Berries such as blueberry
and elderberry are important
sources of anthocyanins
Protect the body from free
radical damage
Elderberry
Evidence indicates that
anthocyanins may help
protect against DNA damage
22. Rate Your Diet
Are you eating 5-10
servings of fruits and
vegetables daily?
Are you eating a variety
of fruits and
vegetables
everyday?
25. Best of Nature, Best Of Science
Nutrition Nature Intended!
Nutrition Science Perfected!
It is a total phytonutrient
based product
Unique combinations
– Safety
– Belief and Trust
– Consistency
– Quality
26. Rich In Phytonutrients!
Pomegranate Marigold Broccoli
Orange Tomato Spinach
Elderberry Green Tea Blueberry
Green Beans
10+ servings of phytonutrients in just 2 tablets!
27. Nutrilite Concentrated Fruits and Vegetables
Features
Phytonutrient Source Food Equivalent
Lycopene Tomato 1 Tomato
Ellagic acid Raspberries 11/2 Servings
Lutein Spinach 2 Servings
Epigallocatechin(EGCG) Green Tea 2 Servings
Hesperidin Orange 3 Oranges
Quercetin Apple 5 Apples
*1/2 cup per serving
28. Nutrilite Concentrated Fruits and Vegetables
Benefits
The ingredients in
Nutrilite Concentrated
Fruits and Vegetables
provide a variety of
antioxidants.
– Antioxidants are
beneficial to the body
because they help
inactivate free
radicals.
29. ORAC Value
Nutrilite Concentrated Fruits and Vegetables
provide 4,000 ORAC Units per tablet
Nutrilite Double X provides 3,500 ORAC Units per
day
30. Nutrilite Concentrated Fruits and Vegetables
Naturally based phytonutrients that help minimise
harmful effects of today’s lifestyle such as pollution,
stress, smoking and irregular diet
31. Target Customers
People who do not eat a variety of
fruits and vegetables everyday
Health conscious men and women
who are looking for ways to balance
their diet
People who smoke, drink alcohol, or
live in highly polluted areas
People who want additional
antioxidant protection
32. Product usage
60 tablets per bottle
Recommended usage is 1
tablet twice daily
– after meals
Can be taken with other
Nutrilite Supplements
33. Advisory
Pregnant/lactating women
and individuals with
medical conditions
– Consult physician
Children 12 years and
above
– Same intake as adults
Store in a cool, dry place
– Keep out of reach of
children
34. Nutrilite Double X and Concentrated Fruits And
Vegetables
To complement the vitamins, minerals and
phytochemicals present in Double X
Quercetin, lycopene and lutein present in higher
amounts in Nutrilite Concentrated Fruits And
Vegetables – level associated with greatest protection
against specific diseases
Lycopene content ofBest ofXNature
Double with Concentrated
Fruits And VegetablesTRIPLE X 2007
= about 6 servings of tomato
Green tea extract not available in Double X