Published for Drome Follow link: http://www.facebook.com/abhipages

1. Widescreen Test Pattern (16:9)
Aspect Ratio Test
(Should appear
circular)
4x3
16x9

3. Social + Networking
 Social = Relating to human society and its
members
 Networking = Communicate with and within a
group

4. Quick Facts about
2004: Facebook set up as a network for students at Harvard University
2005: The network expanded to include high school students, attracting
5.5 million users
2006: Yahoo offered $1bn to buy Facebook
2007: Facebook reaches 1 million users in the UK with 50 million users
worldwide
2012: Facebook has 901 million users worldwide with estimated worth
of $11bn

5. How was Facebook named ?
 The name „Facebook‟ origins from the colloquial name
(informal name) for the book given to students at the start
of the academic year by some university administrations
in the United States to help students get to know each
other.

6. Mark Zuckerberg was inspired to make
Facebook
from the incident of Facemash.

7. Facemash
 Facemash, the Facebook‟s predecessor opened on
October 28, 2003.
 Facemash "used photos from the online facebooks of nine
Houses, placing two next to each other at a time and
asking users to choose the 'hotter' person".
 Mark Zuckerberg hacked into Harvard‟s security network
and copied the student ID images for Facemash website.

8. [ thefacebook.com ]
 In January 2004, in the following semester
at Harvard University, Mark Zuckerberg
began writing the code for a new website,
known as 'thefacebook'.
 Within twenty-four hours, thefacebook.com
had about 1500 registrants.

9. [ thefacebook.com ]
 Just six days after the launch of the site,
three Harvard University seniors, Cameron
Winklevoss, Tyler Winklevoss, and Divya
Narendra, accused Zuckerberg of
intentionally misleading them into believing
that he would help them build a social
network called HarvardConnection.com,
but he used their idea instead to build a
competing product.

10. Expansion

12. Founders
 Mark Zuckerberg
 Eduardo Saverin
 Dustin Moskovitz
 Chris Hughes

13. Mark Zuckerberg
 Mark Zuckerberg
(Chairman and CEO)
 He owns 28% of the
company which are worth
$28bn.

14. Sheryl Sandberg
 Chief Operational
Officer (COO)
 Sheryl Sandberg owns
0.1% of the company.

15. Headquarters
Menlo Park,
California, U.S.

16. Present Facts
 Users901 million (active April 2012)
 Employees 3000+ (2011)
 Revenue US$ 3.71 billion (2011)

17. Features of Facebook

19. Elements of Facebook
Timeline Friends
Post
Friend Request Facebook Page Friends of Friends
Likes
Messages Facebook App Everyone
Comment
Notifications Games Group
Upload
Tag Credit
Poke Notes
Subscribe Report
Block
Minimum age
Facebook Help
Center

20. Elements of Facebook
•What's New on Facebook • Photos
•Profile/Wall (Timeline) • Videos
•News Feed and Home • Tagging
•Ticker • Search
•Chat • Location Services
•Video Calling • Notes
•Messages • Questions
•Groups • Lists
•Pages • Like
•Events • Subscribe
•Links

21. Elements of Facebook
Home Page and News Feed Links Birthdays
Search Friends Privacy
Like Wall Chat
Messages Notes Photos
Groups Events Profile
Video Networks Mobile
Facebook Ads Facebook Pages
Application and Plugins Places

22. User Profile
Users can create profiles with photos, lists of personal interests,
contact information, and other personal information. Users can
communicate with friends and other users through private or public
messages and a chat feature. They can also create and join interest
groups and "like pages".

23. News Feed
News Feed
On September 6, 2006, a News Feed was announced, which
appears on every user's homepage and highlights information
including profile changes, upcoming events, and birthdays of the
user's friends.

24. Notes
Facebook Notes was introduced on August 22, 2006, a blogging
feature that allowed tags and embeddable images. Users were
later able to import blogs from Xanga, LiveJournal,Blogger, and
other blogging services.

25. Facebook Messages
On November 15, 2010, Facebook announced a new "Facebook
Messages" service. Users will be able to have an @facebook.com
email addresses, but it's not email". The system, to be available to
all of the Web site's users, combines text messaging, instant
messaging, emails, and regular messages, and will include privacy
settings similar to those of other Facebook services.

26. Facebook Chats
Chats
During the week of April 7, 2008, Facebook released a Comet-
based instant messaging application called "Chat" to several
networks,which allows users to communicate with friends and is
similar in functionality to desktop-based instant messengers.

27. Voice & Video Calling
Voice Calls
Since April 2011 Facebook users could to make live voice calls via
Facebook Chat, allowing users to chat with others from all over the
world. This feature lets the user add voice to the current Facebook
Chat as well as leave voice messages on Facebook.
Video Calling
On July 6, 2011, Facebook launched its video calling services using
Skype as its technology partner. It allows one to one calling using a
Skype Rest API

28. Gifts & Marketplace
Facebook launched Gifts on February 8, 2007, which allows users to
send virtual gifts to their friends that appear on the recipient's
profile. Gifts cost $1.00 each to purchase, and a personalized
message can be attached to each gift.
Marketplace lets users post free classified ads. Listings posted by a
user on Marketplace are seen only by users in the same network as
that user.

29. Tags
 A tag is a link to your profile. For example, if you are tagged in a post (such as
a photo or a status update), that post will contain a link to your profile.
 You can choose whether a post you've been tagged in appears on your profile.
If you approve a post and later change your mind, you can always remove it
from your profile.
 If you do not want someone to tag you in their posts, we encourage you to
reach out to them and give them that feedback. If that does not work, you can
block them. This will prevent them from tagging you going forward.

30. Pages
 Facebook Pages are public pages.
 Companies use Pages to share information about their products.
 Celebrities use Pages to talk about their latest projects.
 Communities use pages to discuss topics of interest, everything from baseball to the
opera.
 Because Pages are public, information you share with a Page is public information. This
means, for example, that if you post a comment on a Page, that comment can be used by
the Page owner off of Facebook, and anyone can see it.
 When you "like" a Page, you create a connection to that Page to your profile and your
friends may see it in their News Feeds. You may also receive updates from the Page in
your News Feed and your messages.

31. Subscribe
Facebook Subscribe
On September 14, 2011, Facebook launched a Subscribe button.
The feature allows for users to follow public updates, and these are
the people most often broadcasting their ideas

32. Sponsored Stories
 Facebook allows people to "sponsor" your stories to make sure your friends see
them.
 For example, if you RSVP to an event hosted by a local restaurant, that
restaurant may want to make sure your friends see it so they can come too. If
they do sponsor a story, that story will appear in the same place ads usually do
under the heading "Sponsored Stories" or something similar. Only people that
could originally see the story can see the sponsored story, and no personal
information about you (or your friends) is shared with the sponsor.

33. Memorializing Accounts
Facebook may memorialize the account of a deceased person. When we
memorialize an account Facebook keeps the profile on Facebook, but only let
friends and family look at pictures or write on the user's Wall in remembrance. You
can report a deceased person's profile at:
https://www.facebook.com/help/contact.php?show_form=deceased
Facebook also may close an account if we receive a formal request from the
person's next of kin.

34. Deactivate
Deactivating your account puts your account on hold. Other users will
no longer see your profile, but we do not delete any of your
information. Deactivating an account is the same as you telling not to
delete any information because you might want to reactivate your
account at some point in the future. You can deactivate your account
at: https://www.facebook.com/editaccount.php

35. Delete
When you delete an account, it is permanently deleted from
Facebook. It typically takes about one month to delete an account,
but some information may remain in backup copies and logs for up
to 90 days. You should only delete your account if you are sure you
never want to reactivate it. You can delete your account at:
https://www.facebook.com/help/contact.php?show_form=delete_ac
count

36. Ideology of Facebook
Social Design
Social Design defines how we understand ourselves and each other and can be
broken down into three core elements: Identity, Conversation and Community.
 Community refers to the people we know and trust and who help us make
decisions.
 Conversation refers to the various interactions we have with our communities.
 Identity refers to our own sense of self and how we are seen by our communities.

37. Facebook Color
HEX #3B5998

39. How Facebook Earns
 Facebook IPO
 Banner ads
 Initial Public Offering
 Referral marketing
 A corporation's first offer
 Casual games and Apps
to sell stock to the public

40. Popularization
An Introductory Guide: How to Use
Facebook for Business
Let's face it: your prospects are on
Facebook whether you like it or not.
Download the free eBook and learn to use
Facebook to achieve your business goals!

41. Social Impact
1. With its availability on many mobile devices, Facebook allows
users to continuously stay in touch with friends, relatives and other
acquaintances wherever they are in the world, as long as there is
access to the Internet.
2. It can also unite people with common interests and/or beliefs
through groups and other pages, and has been known to reunite
lost family members and friends because of the widespread reach
of its network.

42. Research and Surveys
On Facebook

43. Facts and Figures
o Monthly amount of time spent on Facebook: 8.3 billion hours
o Average number of Facebook friends: 130
o Total Number of Active applications: 550,000+
o Number of Servers running Facebook‟s Infrastructure: 10,000+

47. Advantages & Disadvantages
Discuss

48. Facebook Blogs and Tweets
“ Other ways to connect with us:
Quote ... Visit the Facebook Blog at
taken from http://blog.facebook.com/
Facebook’s Follow us on Twitter: @facebook
Facebook Subscribe to more video at
http://www.youtube.com/facebook ”
Page

49. www.facebook.com/careers

50. Thank You

51. Feedback
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