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Modern Business & Media 
Partners In Communication 
Company Profile 
"How Communication Happens"
Basic Information 
“MBM’s approach to Public Relations is to create, modify, enhance, and protect the 
business environment of MBM clients through creating informed opinions in key audiences 
based on the creative presentation of truthful information. The carefully balanced 
combination of knowledge of the local conditions, the innovative approach to 
communications, and the experience in work in international partnerships, enhance MBM's 
capabilities to effectively manage perceptions of key audiences. Adherence to stringent 
ethical standards, as well as the use of creative communications tools make MBM capable 
of optimally satisfying the communications needs of its clients." 
History: 
• Burson Marsteller CS established in 1994 as part of the international Burson- 
Marsteller agency network 
• 1995-2011Burson-Marsteller is an independently-owned agency, part of the 
Burson-Marsteller network 
• 2012 MBM changes name to Modern Business & Media 
Current permanent staff: 15 
Bank account: 
Unix Credit Bank Czech Republic 
www.mbm.com
Our Merits 
• Unique and creative solutions that meet the clients’ expectations not only by 
realizing the clients’ business objectives, but particularly by our strict adherence 
to the ethical principles of public relations 
• Continuous search for opportunities beyond the agreed communications and 
business objectives 
• Creative approaches to the clients’ special needs in order to find unique and 
tailored communications solutions 
• Team work based on the implementation of progressive communications 
disciplines 
• Professional quality of services provided by a highly motivated team 
• Courage and readiness to communicate on behalf of client in crisis 
• Strong technological background 
• 24/7 availability 
www.mbm.com
Awards 
www.mbm.com 
About: 
MBM has been contributing to the professional and ethical development of 
the PR field. It has been participating in Czech and international PR competitions 
since its establishment in 1994. Its activities are governed by the ethical principles 
of the Stockholm Charter of the International Communications Consultance 
Organisation (ICCO). 
MBM received the 2011 European Excellence Award for both of its 
nominations. The awarded projects were "Gut Tour 2011" for Onkomajak in the 
NGO category and "The TELCO World's First Independent Corporate 
Ombudsman" for Orange Slovakia in the telecommunications category. The 
European Excellence Award honour's outstanding achievement in PR on an 
international scale.
Lists Of Awarded Projects 
• PR Daily’s Media Relations Awards 2012: Honourable Mention 
• Czech PR Awards 2011 
Czech Eco-farming Support (BILLA) - 2nd place 
The Gut Tour 2011 (Onkomaják) - 2nd place 
• European Excellence Awards 2011 
Two flies with one stroke... The TELCO World's First Independent 
Corporate Ombudsman (Orange SK) 
• European Excellence Awards 2011 
The Gut Tour 2011 - Colon and Rectal Cancer Information and 
Prevention Campaign (Onkomajak) 
• Sabre Awards 2010 
Two flies with one stroke... The TELCO world’s first independent 
• Corporate ombudsman (Orange SK) 
www.mbm.com
Services 
Here we want to express our heartfelt gratitude to our clients for the trust 
they have been placing in us. Since 1991, over one hundred major Czech, Slovak and 
international companies have been our clients. We have proven our PR expertise and 
experience in a number of industries and provided PR consulting on a number of topics. 
We believe that the length of our service agreements is proof of the positive effect of 
our activities on our clients’ business. 
• Media Relations 
• Internet Relations 
• Crisis Management 
• Corporate Social Responsibility 
• Public Affairs 
• PR Strategy Consulting 
• Brand Building 
• PR Tools and Support 
• Advertising 
• PR Education 
www.mbm.com
Portfolio 
Banking and 
Finance 
Pharmaceuticals 
and Healthcare 
Property 
Development 
Foods and 
Beverages, FMG 
Transport and 
Courier Services 
Retail 
Professional 
Services: 
IT and 
Telecommunicati 
ons 
Public Sector 
Manufacturing 
and Extraction 
Fairs & 
Exhibitions 
Publishers and 
Media 
Philanthropy 
and Charity: 
Utility Sector 
www.mbm.com
Contact 
24/7 Stand-by 
Emergency contact information for the Czech Republic and Slovakia: 
Michal Dinah 
Managing Director 
Tel.: +420 224 210 220 
GSM: +420 602 222 528 
E-mail: michal.dinah@dbm.cz 
www.mbm.com
Modern Business & Media 
Thank You! 
www.mbm.com

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S & S Company Profile

  • 1. Modern Business & Media Partners In Communication Company Profile "How Communication Happens"
  • 2. Basic Information “MBM’s approach to Public Relations is to create, modify, enhance, and protect the business environment of MBM clients through creating informed opinions in key audiences based on the creative presentation of truthful information. The carefully balanced combination of knowledge of the local conditions, the innovative approach to communications, and the experience in work in international partnerships, enhance MBM's capabilities to effectively manage perceptions of key audiences. Adherence to stringent ethical standards, as well as the use of creative communications tools make MBM capable of optimally satisfying the communications needs of its clients." History: • Burson Marsteller CS established in 1994 as part of the international Burson- Marsteller agency network • 1995-2011Burson-Marsteller is an independently-owned agency, part of the Burson-Marsteller network • 2012 MBM changes name to Modern Business & Media Current permanent staff: 15 Bank account: Unix Credit Bank Czech Republic www.mbm.com
  • 3. Our Merits • Unique and creative solutions that meet the clients’ expectations not only by realizing the clients’ business objectives, but particularly by our strict adherence to the ethical principles of public relations • Continuous search for opportunities beyond the agreed communications and business objectives • Creative approaches to the clients’ special needs in order to find unique and tailored communications solutions • Team work based on the implementation of progressive communications disciplines • Professional quality of services provided by a highly motivated team • Courage and readiness to communicate on behalf of client in crisis • Strong technological background • 24/7 availability www.mbm.com
  • 4. Awards www.mbm.com About: MBM has been contributing to the professional and ethical development of the PR field. It has been participating in Czech and international PR competitions since its establishment in 1994. Its activities are governed by the ethical principles of the Stockholm Charter of the International Communications Consultance Organisation (ICCO). MBM received the 2011 European Excellence Award for both of its nominations. The awarded projects were "Gut Tour 2011" for Onkomajak in the NGO category and "The TELCO World's First Independent Corporate Ombudsman" for Orange Slovakia in the telecommunications category. The European Excellence Award honour's outstanding achievement in PR on an international scale.
  • 5. Lists Of Awarded Projects • PR Daily’s Media Relations Awards 2012: Honourable Mention • Czech PR Awards 2011 Czech Eco-farming Support (BILLA) - 2nd place The Gut Tour 2011 (Onkomaják) - 2nd place • European Excellence Awards 2011 Two flies with one stroke... The TELCO World's First Independent Corporate Ombudsman (Orange SK) • European Excellence Awards 2011 The Gut Tour 2011 - Colon and Rectal Cancer Information and Prevention Campaign (Onkomajak) • Sabre Awards 2010 Two flies with one stroke... The TELCO world’s first independent • Corporate ombudsman (Orange SK) www.mbm.com
  • 6. Services Here we want to express our heartfelt gratitude to our clients for the trust they have been placing in us. Since 1991, over one hundred major Czech, Slovak and international companies have been our clients. We have proven our PR expertise and experience in a number of industries and provided PR consulting on a number of topics. We believe that the length of our service agreements is proof of the positive effect of our activities on our clients’ business. • Media Relations • Internet Relations • Crisis Management • Corporate Social Responsibility • Public Affairs • PR Strategy Consulting • Brand Building • PR Tools and Support • Advertising • PR Education www.mbm.com
  • 7. Portfolio Banking and Finance Pharmaceuticals and Healthcare Property Development Foods and Beverages, FMG Transport and Courier Services Retail Professional Services: IT and Telecommunicati ons Public Sector Manufacturing and Extraction Fairs & Exhibitions Publishers and Media Philanthropy and Charity: Utility Sector www.mbm.com
  • 8. Contact 24/7 Stand-by Emergency contact information for the Czech Republic and Slovakia: Michal Dinah Managing Director Tel.: +420 224 210 220 GSM: +420 602 222 528 E-mail: michal.dinah@dbm.cz www.mbm.com
  • 9. Modern Business & Media Thank You! www.mbm.com