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Chapter 4.1.2  ( week 9) Problem solving Through information system (Decision Support Systems) McGraw-Hill/Irwin Copyright   © 2009 by The McGraw-Hill Companies, Inc. All rights reserved.
Learning Objectives ,[object Object],[object Object],[object Object],[object Object],10-
Learning Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],10-
Learning Objectives ,[object Object],10-
Decision Support in Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Case 1: Hillman Group, Avnet, and Quaker Chemical ,[object Object],[object Object],[object Object],[object Object],10-
Case Questions ,[object Object],[object Object],[object Object],10-
Levels of Managerial Decision Making 10-
Information Quality ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Attributes of Information Quality 10-
Decision Structure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Decision Support Systems 10- Management Information Systems Decision Support Systems Decision support provided Provide information about the performance of the organization Provide information and techniques to analyze specific problems Information form and frequency Periodic, exception, demand, and push reports and responses Interactive inquiries and responses Information format Prespecified, fixed format Ad hoc, flexible, and adaptable format Information processing methodology Information produced by extraction and manipulation of business data Information produced by analytical modeling of business data
Decision Support Trends ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Business Intelligence Applications 10-
Decision Support Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
DSS Components 10-
DSS Model Base ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Applications of Statistics and Modeling ,[object Object],[object Object],[object Object],[object Object],10-
Management Information Systems ,[object Object],[object Object],[object Object],[object Object],10-
Management Reporting Alternatives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Online Analytical Processing ,[object Object],[object Object],[object Object],10-
Online Analytical Operations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Geographic Information Systems (GIS) ,[object Object],[object Object],[object Object],10-
Data Visualization Systems (DVS) ,[object Object],[object Object],10-
Using Decision Support Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],10-
Using Decision Support Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Data Mining ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Analysis of Customer Demographics 10-
Market Basket Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Executive Information Systems (EIS) ,[object Object],[object Object],[object Object],[object Object],10-
Features of an EIS  ,[object Object],[object Object],[object Object],[object Object],[object Object],10-
Enterprise Information Portals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Enterprise Information Portal Components 10-
Enterprise Knowledge Portal 10-
Case 2: Goodyear, JEA, OSUMC, and Monsanto ,[object Object],[object Object],[object Object],[object Object],10-
Case Study Questions ,[object Object],[object Object],[object Object],10-
Artificial Intelligence (AI) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Attributes of Intelligent Behavior ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Attributes of Intelligent Behavior ,[object Object],[object Object],[object Object],[object Object],10-
Domains of Artificial Intelligence 10-
Cognitive Science ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Robotics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Natural Interfaces ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Latest Commercial Applications of AI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Latest Commercial Applications of AI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Expert Systems ,[object Object],[object Object],[object Object],[object Object],10-
Components of an Expert System ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Components of an Expert System 10-
Methods of Knowledge Representation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Methods of Knowledge Representation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Expert System Application Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Expert System Application Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Expert System Application Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],10-
Benefits of Expert Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Limitations of Expert Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Developing Expert Systems ,[object Object],[object Object],[object Object],[object Object],10-
Developing Expert Systems ,[object Object],[object Object],[object Object],10-
Development Tool ,[object Object],[object Object],[object Object],[object Object],10-
Knowledge Engineering ,[object Object],[object Object],[object Object],[object Object],10-
Neural Networks ,[object Object],[object Object],[object Object],10-
Fuzzy Logic ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Example of Fuzzy Logic Rules and Query 10-
Genetic Algorithms ,[object Object],[object Object],[object Object],[object Object],[object Object],10-
Virtual Reality (VR) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Typical VR Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Intelligent Agents ,[object Object],[object Object],[object Object],10-
User Interface Agents ,[object Object],[object Object],[object Object],[object Object],10-
Information Management Agents ,[object Object],[object Object],[object Object],10-
Case 3: Oracle Corporation and Others: Dashboards for Executives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10-
Case Study Questions ,[object Object],[object Object],10-
Case Study Questions ,[object Object],10-
Case 4: Harrah’s Entertainment, LendingTree, DeepGreen Financial, and Cisco Systems: ,[object Object],[object Object],10-
Case 4: Harrah’s Entertainment, LendingTree, DeepGreen Financial, and Cisco Systems: ,[object Object],[object Object],[object Object],10-
Case Study Questions ,[object Object],[object Object],10-
Case Study Questions ,[object Object],10-

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Week 9

  • 1. Chapter 4.1.2 ( week 9) Problem solving Through information system (Decision Support Systems) McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved.
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  • 8. Levels of Managerial Decision Making 10-
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  • 12. Decision Support Systems 10- Management Information Systems Decision Support Systems Decision support provided Provide information about the performance of the organization Provide information and techniques to analyze specific problems Information form and frequency Periodic, exception, demand, and push reports and responses Interactive inquiries and responses Information format Prespecified, fixed format Ad hoc, flexible, and adaptable format Information processing methodology Information produced by extraction and manipulation of business data Information produced by analytical modeling of business data
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  • 28. Analysis of Customer Demographics 10-
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  • 40. Domains of Artificial Intelligence 10-
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  • 48. Components of an Expert System 10-
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Notas del editor

  1. Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6-
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