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Affect Labs 5 Minute Pitch
- 1. Jennie Lees affect labs
- 2. “Getting information off the Internet is like taking a drink from a fire hydrant.” Mitchell Kapor
- 3. We’re developing a system which explores the emotions behind online conversation.... ...making it easier for brands to see who’s talking about them and what they’re saying.
- 4. We’ll make money through a freemium model, allowing customers to try us risk-free.
- 5. We’ve got a unique combination of expertise to bring this product to market.
- 6. We want seed funding to get to beta and support a key hire.
- 7. Information overload is a very real problem. Help us solve it.
Notas del editor
- Hello. Unique monitoring platform aimed at companies who don’t want wasted time/lost revenues from misunderstanding online audience
- Social media usage rising, new platforms, more important than ever to understand what people are saying Time consuming and expensive, manual searches, complicated products We’re going to make it really easy to understand what people are thinking.
- Natural language technology taps into emotions behind chatter, whether someone is saying good or bad things about you Simple view of response to brand in realtime -=- More detail eg negative Multiple social networks - anywhere public opinion Open API - embed scores in website - iPhone/Android, Obama/McCain
- risk free , reduced barrier to entry, pro version incentives add value by letting developers use api - mashup our data other tools + platforms - eg dashboard application, facebook competition - we have unique technology based on sentiment analysis, focusing on it dont want to create overcomplicated products like some competitors, don’t use other people’s technology
- steven great deal of experience selling and marketing web information products, track record getting results me computer science cambridge, researching in this space for 3 years
- easier for brands to understand online audiences and tap into conversations unique technology and looking to grow our business and speak to potential customers thanks