Presentation slides for CHI 2011 talk on our full paper, titled "Were In It Together: Interpersonal Management of Disclosure in Social Network Services" (article @ ACM Digital Library: http://portal.acm.org/citation.cfm?id=1979420)
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CHI2011: Were In It Together: Interpersonal Management of Disclosure in Social Network Services
1. WEʼRE IN IT TOGETHER
Interpersonal Management of Disclosure
in Social Network Services#
Airi Lampinen, Vilma Lehtinen, Asko Lehmuskallio & Sakari Tamminen!
3. BOUNDARY REGULATION
(ALTMAN 1975 & 1977)#
privacy as a process of interpersonal
boundary control that paces and
controls interaction!
4. MEDIATED CONTEXT
Four properties key to networked publics (boyd 2008):
– Persistence: automatic recording and archiving
– Replicability: potential for duplication
– Scalability: great potential visibility of content
– Searchability: content is accessible through search
Multiple co-present audiences (Lampinen et al. 2009)
5. THE PROBLEM#
People are free to decide what they share in
social network services.!
BUT they are dependent on what others
choose to disclose about them.!
ALSO: What they disclose may affect others.!
6. RESEARCH QUESTIONS
How do SNS users …!
… perceive control over disclosure in social
network services?!
… regulate boundaries both individually and in
collaboration?!
7. QUALITATIVE STUDY IN 2009-2010
27 university technology, arts & design students in Finland!
Semi-structured individual interviews!
Focus groups with prompts to provoke discussion!
“My friends act in social network services with
consideration and take my wishes into account.”
“When using a social network service, the most
important thing is to make sure not to give an
unintended image of oneself.”
8. MANAGING SHARING
ON SOCIAL NETWORK SERVICES
The key social network service:
People tend to try to manage on their own what is
disclosed.
BUT they are aware of the limits of this approach: scarce
means to control what others share about oneself.
9. MUTUAL CONSIDERATION
SNS users rely on mutual consideration: trusting and
being trustworthy.!
BUT meaning well isn’t necessarily enough – difficulty
of predicting consequences for another person.
10. (UN)SPOKEN EXPECTATIONS
“We at least had an unspoken deal that if
there is a bad picture it is enough that
one person asks for it to be deleted and
as soon as that request is noticed, the
picture is removed.”!
11. (UN)SPOKEN EXPECTATIONS
“We at least had an unspoken deal that if
there is a bad picture it is enough that
one person asks for it to be deleted and
as soon as that request is noticed, the
picture is removed.”!
“During our freshman year, we had !
a rule that bikini pictures of girls are
not posted, or any photos of anyone
in our friend group who wasnʼt fully
dressed, and that was good.” !!
20. CONCLUSIONS
Reliance on mutual consideration
Shared rules of disclosure are rarely discussed
Corrective strategies are problematic
Currently little support for preventive collaboration
21. CONCLUSIONS
Reliance on mutual consideration
Shared rules of disclosure are rarely discussed
Corrective strategies are problematic
Currently little support for preventive collaboration
Thank you! # Acknowledgements:
Funding: OtaSizzle research project / Helsinki University
of Technology TKK’s “Technology for Life” campaign,
Airi Lampinen# SOVAKO & ASLA Fulbright.
Comments & Support: Colleagues at Helsinki Institute
airi.lampinen@hiit.fi! for Information Technology HIIT, at UC Berkeley’s School
@airi_! of Information and at Berkeley Design Institute, as well as
the anonymous reviewers.