1. Doing the math on
An overview

2. NO ONE NEEDS
MORE SOCIAL
MEDIA

3. BUT WE MIGHT
NEED BETTER
SOCIAL MEDIA

4. What is ?

5. “IF FACEBOOK AND
TWITTER HAD A BABY,
THEY’D CALL IT GOOGLE+.”

7. [IT’S] AN EXTENSION
OF GOOGLE ITSELF

8. MONTHS TO 25 MILLION MEMBERS
Google
Plus
MySpace
Twitter
Facebook
0 5 10 15 20 25 30 35 40
SOURCE: COMSCORE MEDIA METRIX

10. Who’s on ?

11. 55% 70%
U.S. MALE
IN JULY THE GEEKS RULED—
NOW…THE STUDENTS ARE TAKING OVER!

12. features

14. CO-WORKERS
OLD FRIENDS FAMILY
ACQUAINTANCES CLASSMATES
FRIENDS
RANDOM CONNECTIONS NEIGHBORS
CUSTOMERS FRIENDS OF FRIENDS
REAL FRIENDS

15. CO-WORKERS
NEIGHBORS
FAMILY
REAL FRIENDS
RANDOM FRIENDS OF
CONNECTIONS FRIENDS
OLD
FRIENDS
CLASSMATES
CUSTOMERS ACQUAINTANCES

16. RECIPROCITY
PEOPLE IN PEOPLE WHO’VE
YOUR CIRCLES ADDED YOU
NO “FRIEND REQUESTS,” SO THEY DON’T
KNOW YOU’RE NOT FOLLOWING BACK

20. SHARING IS DIFFERENT
THAN +1…ING

21. THINGS YOU +1 ON THE INTERNET GO HERE
THINGS YOU +1 ON GOOGLE PLUS DON’T
(SEEMS WEIRD, DOESN’T IT?)

25. PLUSES
CLEAN, USER-FRIENDLY
INTERFACE
TAGGING
EDITING/INTEGRATION
WITH PICASA
MINUSES
TAGGING/PRIVACY

30. Cool
tools

32. PLUSES
HUDDLE
SEARCH NEARBY
CHECK-INS
MINUSES
NO HANGOUTS (YET)
CAUTION: INSTANT UPLOAD

38. site:plus.google.com

39. Innovative uses of

44. CLIFF ROTH

47. “IMAGINE TALKING
TO ISAIAH MUSTAFAH
(THE OLD SPICE GUY)
IN REAL TIME”
GRAEME LIPSCHITZ,
“GOOGLE+ IS THE
GOLDEN TICKET TO THE
CHOCOLATE FACTORY OF
SOCIAL MEDIA”

49. What’s next for

50. THE POSSIBILITIES INCLUDE
• TWEAKS, FIXES, CHANGES
• GOOGLE PLUS FOR BUSINESS
• ENHANCED MOBILE
• PROPRIETARY EXTENSIONS/APPS
• AND REMEMBER…

51. [IT’S] AN EXTENSION
OF GOOGLE ITSELF

52. Getting started on

53. 1. DOWNLOAD
GOOGLE
CHROME

54. 2. GET AN
INVITE

55. 3. COMPLETE
YOUR PROFILE

57. 4. ADJUST
PRIVACY
SETTINGS

59. 5. ADD
CIRCLES/
PEOPLE

62. 6. EXPLORE

63. 7. STAY TUNED

65. THANKS!
ASHERAGENCY.COM
FACEBOOK.COM/ASHERAGENCY
TWITTER.COM/ASHERAGENCY

66. 3. THEOATMEAL.COM/COMICS/STATE_WEB_SUMMER
7. PLUS.GOOGLE.COM/OLAF WEMPE PROFILE PHOTOS
8. FLICKR/VIC GUNDOTRA/ROMAINGUY
10. FLICKR/WEDDING INVITATION/ZAKWITNIJ
28. FLICKR/SCREEN SHOT OF A HANGOUT SESSION/GHBRETT
30. FLICKR/ON THE FRONT PORCH/SNAP MAN
33. FLICKR/COOL TOYS PIC OF THE DAY - GOOGLE+ IPHONE APP/ROSEFIRERISING
47. PROCTER & GAMBLE
51. FLICKR/VIC GUNDOTRA/ROMAINGUY