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AVATARS
                  AND
                        BLOGS
                                   AND WIKIS, OH MY!*
HOW WEB 2.0 IS TRANSFORMING GOVERNMENT
                        Hosted and Sponsored by:
                       Young Government Leaders,
            National Academy of Public Administration (NAPA),
                         The Public Manager and 
                           Cisco Systems, Inc.

                           Andrew Krzmarzick
                            October 22, 2008




*There’s nothing to fear (but fear itself)…so be courageous!
AGENDA
Four Generations            Cell Phones

Learning Preferences        Webcasts/Webinars

What s Web 2.0?
What’s Web 2 0?             YouTube/Videos

Social Virtual Networking   Second Life

Blogs                       Gaming

Podcasts                    Wikis
PODCASTS
Q. Why are podcasts so powerful?
Q  Why are podcasts so powerful?

A. Downloadable
A D    l d bl
CELL PHONES
 What has your Cell Phone taught 
                            you lately?
                                       “Most cell phones today have 
                                       more computing power 
                                           than was available to 
                                             NASA during the 
•Podcast Briefs (i.e. Guide by Cell)   Apollo space program…”
• Text Message Tips
             g p                                                 h
                                            ‐ Wes Ferguson, Author of f
• Continuity of Operations (COOP)         Moving at the Speed of Creativity
CELL PHONES
According to figures from Eurostat:*
• Tops in Europe is Luxembourg with 158
     p         p                 g
mobile subscriptions per 100 people, closely
followed by Lithuania and Italy.
• In Hong Kong the penetration rate reached
139.8%
139 8% of the population in July 2007
                                 2007.

• Over 50 countries have mobile phone
subscription penetration rates higher than that
of the population and the Western European
average penetration rate was 110% in 2007.

• U.S. currently has one of the lowest rates
of mobile phone penetrations in the
           p     p
industrialised world at 85%.




http://en.wikipedia.org/wiki/Mobile_phone
PODCASTS
Transforming Government
PODCASTS
Step 1:  Pick a Platform

Step 2:  Create an Account

Step 3:  Create Your Call

Step 4:  Start/Record Call

Step 5:  Edit and Post!
SOCIAL VIRTUAL NETWORKING
 Who among us has the most 
  connections/friends/fans?
SOCIAL VIRTUAL NETWORKING
Transforming Government
SOCIAL VIRTUAL NETWORKING
SOCIAL VIRTUAL NETWORKING
Step 1:  Pick a Place to Connect

Step 2:  Create an Account

Step 3:  Confirm Your Email

Step 4:  Set Up Your Web Page
St     S t U  Y  W b P

Step 5:  Edit and Save!
YOUTUBE
      Why/How do you use
      Wh /H  d       




              ?
YOUTUBE
Transforming Government
GETTING STARTED WITH WEB 2.0 TOOLS

Why? Tie to mission, goals, objectives, needs, gaps.
Why? Tie to mission  goals  objectives  needs  gaps
Who? Assign owner/contributors; define audience. 
How? Decide which tools best meet goals.
What? Content is the key to success.
When? Create a schedule to implement and evaluate. 
THANK YOU!
       FOR MORE INFORMATION:
        ANDREW KRZMARZICK
          (202) 821‐6288
 ANDREW_KRZMARZICK@GRAD.USDA.GOV
HTTP://GENERATIONSHIFT.BLOGSPOT.COM

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