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SEO & Internet Marketing You have two customers… y our  users  and  search engines. By  Anne La Francis Marketing Manager, Online Strategy Kaplan AEC Education January 27, 2009
SEO Workshop Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Internet Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introduction to SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],*To check to see if Google has indexed your site, use: site:http://www.yourdomain.com.
On-Page SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of On-Page SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Off-Page SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of Off-Page SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Permission-Based Email Marketing?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of Permission-Based Email Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introduction to SEM ,[object Object],[object Object],[object Object]
Types of SEM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Helpful SEO Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions & Answers ,[object Object],[object Object]

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SEO Marketing Essentials for Websites and Search Engines

  • 1. SEO & Internet Marketing You have two customers… y our users and search engines. By Anne La Francis Marketing Manager, Online Strategy Kaplan AEC Education January 27, 2009
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