Présentation à l'Université Laval - conférencier invité dans le cours Atelier en analyse d'affaires SIO 3100

1. Alain Fortier, MBA, Adm A.
directeur processus d’affaires
UNIVERSITÉ LAVAL
Atelier en analyse d’affaires
SIO-3110
7 février 2013

2.  Profession Web
 Processus d’affaires au sein d’une
agence web
 Basecamp
 Appel d’offre

3. ALAIN FORTIER
Depuis près de 20 ans, il évolue dans le domaine du développement de
solutions d’affaires, entre autres en commerce de détail dans la relation
client-entreprise (B2C) et entreprise-entreprise (B2B). Son expertise
couvre l'expérience client ainsi que la transformation et la mise en œuvre
des processus d'affaires en centre de contacts clients. En tant que membre
de l'Association des administrateurs agréés, la gestion de projets complète
sa pratique de conseiller stratégique. Depuis bientôt 10 ans, il est
également conférencier et chroniqueur dans le cadre de congrès et magazines
d'industries, et de cours de niveaux collégial et universitaire. Ses sujets de
prédilection couvrent en particulier la satisfaction client, le développement
durable et les impacts des technologies dans les affaires.
ca.linkedin.com/in/alainfortiermba/fr

4. NOFOLO
NOFOLO est une agence Web qui accompagne
ses clients dans la conception et la réalisation de
leur projet, qu’il soit mobile, post-PC, Web 5.0 ou
non. Nous réfléchissons, nous agissons et nous
prenons soin des produits que nous livrons (et
de leurs usagers!).
ca.linkedin.com/in/alainfortiermba/fr

5. Following a detailed website design and
development process can speed up your
work and help your client understand your
role in the project.
Luke Raimer, Smashing Magazine

6. PROFESSION WEB
Custom designs are always going to cost No two websites are the same, and
more but the result is something you'll the most important thing you can do is
never get from a generic template: a site to get into the mindset of your users
that's been designed to drive real through research, analytics and
business for you. That requires a team of interviews. As designers, we’re used to
people including an information architect, a being conscientious while we’re
designer, a front-end coder, a back-end adding interface elements; we need to
developer, a quality assurance expert, and be even more careful when removing
a project manager to coordinate all of the them.
work.
Your Homemade Website Isn't Cutting It Anymore Should you ask the user or their browser?
http://www.inc.com/jon-gelberg/why-you-
http://uxdesign.smashingmagazine.com/201
shouldnt-build-your-own-website.html
3/02/04/remove-interface-elements/

7. PROFESSION WEB

8. PROCESSUS D’AFFAIRES
It’s a response to a question, a BrowserStack is the holy grail of
business problem, an organisation’s cross-browser testing. Real
issue … something macro. We need to virtual machines that you can run
communicate our design decisions and test with right in your browser,
in much the same way that we should including localhost!
be approaching the designs
themselves – content first. Use BrowserStack for Live Web-Based Cross
Browser Testing
Create a website style guide
http://css-tricks.com/video-screencasts/106-
http://www.netmagazine.com/features/create- browserstack/
website-style-guide

9. PROCESSUS D’AFFAIRES

10. The result was Basecamp, a lean but
effective platform requiring no costly servers,
tricky installations, or technical support.
Andrew Park, Wired Magazine

11. BASECAMP
No matter how good a cloud platform The new and improved features
is, it's often truly brought to life by far outweigh the few negatives
the apps, add-ons, and integrations and we can expect to see
available to users and IT pros. more additions, improvements and
7 great add-ons for Basecamp
possibly the re-addition of former
features in the near future.
http://www.informationweek.com/smb/network/7-
great-add-ons-for-basecamp/240145422
Basecamp Next or Classic?
http://blog.cloudhq.net/post/35775194023/b
asecamp-next-or-basecamp-classic

12. BASECAMP

13. Use your contract to set the tone for the
relationship with your clients. Of course,
you’ll need to cover all the issues, but
there’s no reason you can’t do that while still
being you.
Andy Clark, Smashing Magazine

14. APPEL D’OFFRE
The RFP process

15. APPEL D’OFFRE
Make sure that whoever you are Do you really want to kick this off
working with clearly understands what with an impersonal 15-page
you are trying to accomplish before document that look like
you pay them to build you something. something out of a law school
You wouldn’t hire an architect text book? Help your prospective
without a detail project plan and web agency truly understand your
design is no different. situation before they offer their
75 questions to help you write an RFP
solution.
http://socialdriver.com/2012/07/75-questions-to- Why we won’t answer a website design RF
help-you-write-an-rfp-for-website-design/
http://www.gorilla76.com/blog/why-we-wont-
answer-a-website-design-rfp,1658/

16. “Making the simple complicated is
commonplace; making the complicated
simple, awesomely simple, that's creativity.”
Charles Mingus, musicien jazz