Social Sharing is going to be critical to SEO in the coming months and years. In this slide deck of my presentation at SFIMA / Pubcon, I cover the most important considerations for getting social sharing implemented properly on your web sites.

1. SEO & Social Media
Top Ten Improvements

2. SEO + SOCIAL
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Social Yesterday
2nd
Tier Value
Social Today
Early Stage Top Tier Value
Social Tomorrow
Critical Primary Value

3. Don’t Ignore Social Sharing
Opportunities
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Where’s The Twitter & Facebook Options?

4. Make Social Sharing Intuitive
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5. Sometimes “Just Enough”
Engagement Options Are Too Many
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6. Not All Social Sharing Sites
Are Important
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7. Some Social Sharing Sites Are
Serious Overkill
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8. Some Social Sharing Sites Are
Downright Scary
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9. Make Sure Automated Tweets
are short enough to RT
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10. No Topic is Too Boring To Share
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11. Social Engagement / ORM Trust
Signals Matter To SEO
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12. Want It Shared?
Evoke Emotion With Content
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13. Properly Attribute
Conversions To Actual Sources
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14. @AlanBleiweiss
SEO + Social Success
Summary
Don’t Be Stupid
Use Critical Thinking

15. @AlanBleiweiss