2.  Trufflepig Search recruits business-savvy social
media-fluent communications and marketing
professionals for client corporations and professional
services agencies (public
relations, advertising, marketing)
 Trufflepig Search has offices in Los Angeles and
Hong Kong to serve client companies located in the
United States and the Asia Pacific region

3.  Career-trackingof social media communicators, from early careers
through successful campaign leadership.
 Rigorous interviews with prospective candidates by phone, via
Skype, and in-person.
 Current relationships with social media influencers.
 Active listening to conversations about successful communications
and marketing campaigns to identify the people behind their
success.
 Contacts through retained executive search firm, Berkhemer
Clayton Inc., specialists in senior-level communications searches
since 1994.
 In-depth understanding of the challenges and opportunities faced
by client organizations regarding social media.
 Offices in Los Angeles and Hong Kong.

4.  Vice Presidents, Directors and Managers of:
 Digital Brand Strategies
 Communities/Engagement
 Social Media Content Development
 Online Reputation Management
 New and Emerging Media
 Online Marketing
 Online Community Development
 Digital Communications Strategies

5.  Quality Services and Results
We identify and recruit passive as well as active candidates. We
interview candidates prior to presenting resumes to you for
consideration, and we ensure accuracy by our professional reference
checking process. We only introduce candidates who meet your
requirements and high standards.
 Experience
Our recruiters are social media-savvy communications and
marketing practitioners who previously worked at corporations and
agencies.
 Efficiency
Disciplined, efficient search process with goal to introduce the
successful candidate within 30 days. You can expect regular
updates regarding search progress, assessment of candidates and
reference findings.
 Guarantee
We will guarantee our placed candidate for a year, and in the unlikely
event the selected candidate is terminated for performance
reasons, we will replace at no additional fee.

6.  Transparency
Open communication about your company, organizational
structure, work environment and hiring goals.
 Feedback
Same-day feedback, after interviews with candidates we
introduce.
 Readiness
Ability to hire an ideal candidate in a timely manner.

7.  241 S. Figueroa Street Suite 300, Los Angeles, CA
90012
 T (213) 621 2300 ext. 14
 www.trufflepigsearch.com
 LinkedIn
 Facebook
 Twitter
 Wordpress
 Contact:
 Betsy Berkhemer-Credaire
 Krista Haley
 Anne Weber
 Sai Pradhan

8. Betsy Berkhemer-Credaire
The only former Public Relations agency owner who now owns an executive search firm, Betsy is President of Trufflepig Search,
headquartered in downtown Los Angeles, a division of Berkhemer Clayton Inc., retained executive search. Since 1994, Betsy
has specialized in communications and marketing searches. Always staying ahead of trends in order to meet the needs of client
organizations, Betsy and her business partner Fred Clayton founded Trufflepig Search specifically to help client companies with
one of the toughest challenges in hiring today—finding social media professionals with the experience to orchestrate strategic
communications and marketing.
Immediate past statewide California president of the National Association of Women Business Owners, Betsy co-hosts a radio
show with Renee Fraser every Sunday on KFWB News Talk Radio about real business success stories, also online at
www.cbsradio.com, www.kfwb.com and at www.2minuteswith.com
Betsy is Southern California chair of Women Corporate Directors, a membership network of women who currently serve on
Fortune 500 boards of directors. She also serves on the boards of the Los Angeles Chamber of Commerce and Southern
California Leadership Network.
Before establishing Berkhemer Clayton, Betsy built and sold one of the largest public relations agencies in Los Angeles, which
was acquired by Golin/Harris. A graduate of UCLA, Betsy began her career as a journalist and spent her early career with
Disney Studios and NBC.
Email Betsy: betsy@trufflepigsearch.com

9. Krista J. Haley
Senior Vice President of Berkhemer Clayton, Krista also manages senior-level digital searches for Trufflepig Search, our social
media division. She has been with the firm since 2005, and has managed senior-level communications, investor relations,
marketing, and general management searches.
Krista brings communications and investor relations expertise from her 12 years as a practitioner in New York and Los Angeles.
Prior to joining Berkhemer Clayton, Krista was with public relations agency Weber Shandwick in Los Angeles, where she
developed and implemented communications and crisis management plans for major corporations spanning diverse industries
including B2B, healthcare, technology, manufacturing, financial services, consumer products.
Prior to Weber Shandwick, Krista worked in New York as a Managing Director at public relations firm BSMG Worldwide, where
she directed communications and investor relations programs for clients including TWA, Samsung and Deloitte &Touche. She
moved to the West Coast to help BSMG open its first Los Angeles office in 1997.
Krista received her Bachelors degree in Political Science from Mount Holyoke College.
Email Krista: krista@trufflepigsearch.com

10. Anne Weber
Anne Weber is a Talent Acquisition Strategist for Trufflepig Search. Anne’s role is to identify and recruit qualified candidates for
digital communications and marketing searches.
Previously Anne worked for InternetBrands, a leading Internet company that owns more than 100 websites and licensing
software including CarsDirect.com , vBulletin, and Autodata. She was instrumental in the dramatic scaling of the online content
division within a year, and she analyzed potential prospects for acquisition in order to further enhance brand value.
Anne held an international internship in Germany for the United Nations University International Research and Training Institute.
She helped organize a conference about E-learning in developing countries through the use of open-source teaching materials.
A graduate of Loyola Marymount University, Anne received a Bachelor’s degree with a double major in Economics and
Philosophy which sparked her interest in social media strategy and communications in business. Honors at LMU include the
Richard Seth Staley Scholarship 2006-10, the Jesuit Community Scholarship 2006-10, the Foundation for Economic Education
Seminar Scholarship 2005-10, Resident Housing Association President 2006-7, and the Roger’s Philosophy Scholarship in
2008. Anne is a member of the National Society of Collegiate Scholars, the National Honor Society, and on the LMU Dean’s list.
Actively involved in volunteer community service, Anne participated in service trips to Tijuana, and Quito, Ecuador, and
volunteers at The Painted Turtle, a children’s camp for Rheumatic diseases.
Email Anne: anne@trufflepigsearch.com