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1. Facebook Page Report
Time range: Dec 28, 2013 - Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
BostonPsychic
joshuathepsychic
1 746 fans
166 fans
KPI Check
Tremont
Tearoom
Joshua the
Psychic
Abs. Change in Fans
55
-3
Rel. Change in Fans
+3,25 %
-1,78 %
PTAT
34
2
Admin Posts
388
85
Avg. Page ER
0,28 % (+0,07 %)
1,19 % (+0,18 %)
Avg. Post ER
0,01 % (+0,00 %)
KPI Check
0,14 % (+0,06 %)
Total Interactions
51
14
N/A
RR
for
Questions
Abs.
Change
in Fans
Rel.
Change
in Fans
User
Posts
Total
Interactions
PTAT
Avg.
Post
ER
N/A
Avg.
Page
ER
Admin
Posts
N/A
RR for Questions
from Dec 28, 2013 to Jan 28, 2014
19
User Posts
Selec…
Tremont Tearoom
Joshua the Psychic
Total Fans
Total Fans
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
2 000
1 500
1 000
500
Dec 30
Summary
T remont
T earoom
Joshua t he
Psychic
Jan 06
Jan 13
Total Fans
1 746
Jan 20
Jan 27
Change in Fans
55
3,25 %
166
3
1,78 %

2. Distribution of Fans
Tremont Tearoom Distribution of Fans
from Dec 28, 2013 to Jan 28, 2014
United States
Brazil
Turkey
Others
India
Vietnam
Egypt
United Kingdom
Pakistan
France
Italy
249 (14,30 %)
18 (1,03 %)
19 (1,09 %)
19 (1,09 %)
20 (1,15 %)
25 (1,44 %)
29 (1,67 %)
34 (1,95 %)
36 (2,07 %)
1 247 (71,63 %)
45 (2,58 %)
Joshua the Psychic Distribution of Fans
from Dec 28, 2013 to Jan 28, 2014
United States
South Korea
United Kingdom
Brazil
Australia
Singapore
India
Russia
Canada
1 (0,60 %)
1 (0,60 %)
1 (0,60 %)
1 (0,60 %)
1 (0,60 %)
2 (1,20 %)
2 (1,20 %)
4 (2,40 %)
154 (92,22 %)
Evolution of Local Fans
Tremont Tearoom Evolution of Local Fans
from Dec 28, 2013 to Jan 28, 2014
United States
Brazil
India
Vietnam
Egypt
1 500
1 250
1 000
750
500
250
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27

3. Joshua the Psychic Evolution of Local Fans
from Dec 28, 2013 to Jan 28, 2014
United States
United Kingdom
Brazil
Australia
Singapore
200
150
100
50
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Due to a delay in the Facebook Insights API, there is a chance the data in this graph may not be up-to-date. This will only affect the data for
up to a couple of days.
Growth of Total Fans
Growth of Total Fans
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
50
40
30
20
10
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Growth of Total Fans by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
50
40
30
20
10
0
Week 01
Week 02
Week 03
Week 04

4. Summary
Max change of Fans on
38
Min change of Fans on
T remont
T earoom
Joshua t he
Psychic
0
Jan 06, 2014
Jan 06, 2014
3
Avg change per day
2
Dec 29, 2013
0
0
Dec 28, 2013
People Talking About
People Talking About
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
50
40
30
20
10
0
Dec 30
Summary
T remont
T earoom
Joshua t he
Psychic
Jan 06
Jan 13
People Talking About
34
Jan 20
Max People Talking About on
Jan 27
Min People Talking About on
2
44
13
-3
Jan 08, 2014
Jan 13, 2014
7
1
-5
Jan 10, 2014
Jan 13, 2014

5. Fan Growth by Day of the Week
Fan Growth by Day of the Week
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
50
40
30
20
10
0
Mon
Tue
Summary
T remont
T earoom
Joshua t he
Psychic
Wed
Mon
Thu
Tue
Fri
Wed
Sat
Thu
Fri
Sun
Sat
Sun
44
1
1
1
2
5
3
4
0
0
0
0
0
1
Admin Posts by Day
Admin Posts by Day
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
50
40
30
20
10
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27

6. Admin Posts by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
125
100
75
50
25
0
Week 01
Summary
T remont
T earoom
Joshua t he
Psychic
Week 02
Week 03
Week 04
Total Posts
Avg Posts per day
388
12,13
Max Posts on
45
Jan 02, 2014
85
2,66
5
Jan 24, 2014

7. Post types
Post types
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
400
300
200
100
0
status
link
photo
album
video
application
swf
music
event
question
offer
Posts Made by Fans
Posts Made by Fans
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
3
2
1
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Posts Made by Fans by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
5
4
3
2
1
0
Week 01
Week 02
Week 03
Week 04

8. Summary
Total Posts
Avg Posts per day
14
0
T remont
T earoom
Max Posts on
2
Jan 10, 2014
N/A
Joshua t he
Psychic
N/A
N/A
N/A
Post Sources
Post Sources (made by Tremont
Tearoom)
Post Sources (made by Joshua
the Psychic)
from Dec 28, 2013 to Jan 28, 2014
Facebook web
Twitter
Online Scheduler
from Dec 28, 2013 to Jan 28, 2014
EverPost
EverPost
13 (3,35 %)
38 (9,79 %)
105 (27,06 %)
232 (59,79 %)
85 (100,00 %)
Latest Posts
T remont T earoom posted link
Jan 28, 2014 | Tue | 22:05:15 GMT-5
link
Source: Twitter
Interactions:
$40 to Spend on a Psychic Reading: The Original Tremont Tearoom
https://t.co/ELz ef5Bg7Q via @ LivingSocial
Likes:
0 (N/A)
Comments:
0 (N/A)
Shares:
0 (N/A)
$40 t o Spend on a Psychic Reading: T he
Original T remont T earoom
55% savings: Your last three dates could be described
as the fool, the magician, and the devil -- but,
hopefully, your future holds a king...
Engagement Rate:
0
0,0000 %

9. T remont T earoom posted link
Jan 28, 2014 | Tue | 22:04:37 GMT-5
link
Source: Facebook web
Interactions:
https://www.livingsocial.com/cities/2-boston/deals/985695-40-to-spend-on-a-psychicreading
Likes:
0 (N/A)
Comments:
0 (N/A)
Shares:
0 (N/A)
$40 t o Spend on a Psychic Reading: T he
Original T remont T earoom
55% savings: Your last three dates could be described
as the fool, the magician, and the devil -- but,
hopefully, your future holds a king...
T remont T earoom posted link
Source: Twitter
Engagement Rate:
0
0,0000 %
Jan 28, 2014 | Tue | 19:10:14 GMT-5
0
Interactions:
Event Planning – Basics and more http://t.co/6uHt6G0H6T
link
Likes:
0 (N/A)
Event Planning – Basics and more
Comments:
0 (N/A)
Event planning is a skill that will turn your world upside-down.
Shares:
0 (N/A)
Engagement Rate:
T remont T earoom posted link
Source: EverPost
0,0000 %
Jan 28, 2014 | Tue | 17:10:09 GMT-5
0
Interactions:
50 Content Marketing Predictions for 2014
link
Likes:
0 (N/A)
50 Cont ent Market ing Predict ions f or 2014
Comments:
0 (N/A)
As the longest running content marketing
predictions source on the planet (I’m not kidding),
I’m proud to announce our 2014 Content
Marketing...
Shares:
Joshua t he Psychic posted link
Source: EverPost
Engagement Rate:
0 (N/A)
0,0000 %
Jan 28, 2014 | Tue | 16:50:09 GMT-5
0
Interactions:
The Wolf of Wall Street: Roundtable Review - ThoughtPollution.com
T he Wolf of Wall St reet : Roundt able
Review - T hought Pollut ion.com
Four Thought Pollution contributors form like Voltron
to discuss the humor, morality and controversy of
Martin Scorsese's latest, The Wolf of Wall...
T remont T earoom posted link
Source: Twitter
Likes:
0 (N/A)
Comments:
0 (N/A)
Shares:
Engagement Rate:
0 (N/A)
0,0000 %
Jan 28, 2014 | Tue | 14:50:12 GMT-5
Interactions:
The Discipline of Content Strategy http://t.co/XV2hH0NpZz
link
link
0
Likes:
0 (N/A)
T he Discipline of Cont ent St rat egy
Comments:
0 (N/A)
It's time to stop pretending content is somebody
else's problem. If content strategy is all that stands
between us and the next fix-it-later copy...
Shares:
Engagement Rate:
0 (N/A)
0,0000 %

10. T remont T earoom posted link
Source: Online Scheduler
Jan 28, 2014 | Tue | 14:40:55 GMT-5
link
0
Interactions:
Review by Anonymous
Likes:
0 (N/A)
My appointment with Curtis was better than my
previous experience with Keith. Curtis was nearly
accurate with my present situation, and his readings
kind of aligned with my future plans. He gave me a
lot of inspiration for my endeavors. My experience
was really a positive one.
Comments:
0 (N/A)
Shares:
0 (N/A)
T remont T earoom posted link
Source: Online Scheduler
Engagement Rate:
0,0000 %
Jan 28, 2014 | Tue | 14:40:34 GMT-5
link
0
Interactions:
Review by Anonymous
Likes:
0 (N/A)
very accurate
Comments:
0 (N/A)
Shares:
Engagement Rate:
T remont T earoom posted link
Source: Online Scheduler
0 (N/A)
0,0000 %
Jan 28, 2014 | Tue | 14:40:24 GMT-5
link
0
Interactions:
Review by Anonymous
Likes:
0 (N/A)
Had a great time! Everyone was welcoming and my
reading was great!
Comments:
0 (N/A)
Shares:
0 (N/A)
Engagement Rate:
T remont T earoom posted link
Source: EverPost
0,0000 %
Jan 28, 2014 | Tue | 12:10:23 GMT-5
0
Interactions:
How to Build a Kickass Content Strategy - AudienceBloom
How t o Build a Kickass Cont ent St rat egy AudienceBloom
Building a kickass content strategy isn’t all that
hard. Many people are doing it already (and have
been for a while), and are reaping the benefits....
link
Likes:
0 (N/A)
Comments:
0 (N/A)
Shares:
0 (N/A)
Engagement Rate:
0,0000 %
Top Posts
Joshua t he Psychic posted status
Source: EverPost
New Year's Day Is Every Man's Birthday.~ Charles Lamb
Jan 02, 2014 | Thu | 13:45:49 GMT-5
Interactions:
Likes:
status
4
4 (100,00 %)
Comments:
0 (0,00 %)
Shares:
0 (0,00 %)
Engagement Rate:
2,3669 %

11. Joshua t he Psychic posted status
Source: EverPost
Jan 03, 2014 | Fri | 06:50:35 GMT-5
3
Interactions:
History Is A Tool Used By Politicians To Justify Their Intentions.~ Ted Koppel
Likes:
status
3 (100,00 %)
Comments:
0 (0,00 %)
Shares:
0 (0,00 %)
Engagement Rate:
T remont T earoom posted photo
Source: Facebook web
1,7751 %
Jan 12, 2014 | Sun | 21:48:12 GMT-5
24
Interactions:
1 Year ago Please remember him .......
Likes:
photo
23 (95,83 %)
Comments:
It is with great sadness that I write this announcement. One of our most beloved
staff members/psychics for over 25 years Peter Blocker - passed away last night very
gently and peacefully in his sleep. Peter was not only the Tearoom's manager for
over 18 years but also my right hand and on many occasions my moral and practical
compass as well. He was a naturally unconditional and magnificent human spirit
who only saw the good in everyone and always helped people in a compassionate
and non-judgemental way. He had a long and colorful life from being at Woodstock
to travelling up the pacific coast highway to even backpacking across Germany and
parts of Europe.
1 (4,17 %)
Shares:
0 (0,00 %)
Engagement Rate:
1,3801 %
He was a High Priest in Wicca, a Reiki master, an accomplished school teacher and a
master psychic trained in several mystic schools of thought and practice.
If i live to be 100 years old I could only hope to be half the man he was and will
continue to live all my days in the manner and ways that he would preach. I am who
I am today due to the unconditional love support and teachings of this brave and
wonderful soul. This loss leaves myself and my entire staff both deeply wounded and
catastrophically devastated.
Sail on dear friend you will be missed daily but in our hearts you soar forever.
Alex Palermo
Guardian of The Original Tremont Tearoom
Joshua t he Psychic posted link
Jan 28, 2014 | Tue | 07:10:10 GMT-5
link
Source: EverPost
Interactions:
Gone Girl film first look: Ben Affleck curls around 'dead' Rosamund Pike in
magaz ine photoshoot
Likes:
1 (50,00 %)
Comments:
1 (50,00 %)
Gone Girl f ilm f irst look: Ben Af f leck curls
around 'dead' Rosamund Pike in magazine
phot oshoot
Ben Affleck has been photographed embracing Gone
Girl co-star Rosamund Pike's 'dead' body for the
chilling cover of Entertainment Weekly magaz ine.
Shares:
Engagement Rate:
2
0 (0,00 %)
1,2048 %

12. Joshua t he Psychic posted link
Source: EverPost
Jan 24, 2014 | Fri | 20:39:13 GMT-5
2
Interactions:
Would You Like To Buy The "Lena Dunham" Of Couches?
Would You Like T o Buy T he "Lena Dunham"
Of Couches?
Because this dude on Craigslist is selling one, and
Lena's helping him get the word out.
Joshua t he Psychic posted link
link
Likes:
1 (50,00 %)
Comments:
1 (50,00 %)
Shares:
Engagement Rate:
0 (0,00 %)
1,1976 %
Jan 12, 2014 | Sun | 23:43:18 GMT-5
Source: EverPost
Interactions:
78-Year-Old Vegan Male Bodybuilder, Jim Morris, Will Make You Reconsider Your
Diet
Likes:
link
1
1 (100,00 %)
Comments:
78-Year-Old Vegan Male Bodybuilder, Jim
Morris, Will Make You Reconsider Your Diet
If there's ever been a greater advert for ditching
meat and animal products in favour of a vegan
lifestyle, we think we've found it. Meet 78-year-old...
Joshua t he Psychic posted link
Source: EverPost
0 (0,00 %)
Shares:
0 (0,00 %)
Engagement Rate:
0,5988 %
Jan 23, 2014 | Thu | 12:00:53 GMT-5
1
Interactions:
SEED OF EMOTIONAL WEIGHT LOSS
Likes:
link
1 (100,00 %)
SEED OF EMOT IONAL WEIGHT LOSS
Comments:
0 (0,00 %)
Go out on a limb. Hang up some old baggage. You
won’t be sorry. It’s exhausting carrying around
ancient stuff that no longer serves you. You can’t...
Shares:
0 (0,00 %)
Joshua t he Psychic posted link
Source: EverPost
Engagement Rate:
0,5988 %
Jan 24, 2014 | Fri | 18:15:54 GMT-5
1
Interactions:
What are the Best Fruits to Eat for Weight Loss?
What are t he Best Fruit s t o Eat f or Weight
Loss?
What are the Best Fruits to Eat for Weight Loss?
Likes:
Source: EverPost
0 (0,00 %)
Shares:
0 (0,00 %)
Healt hy Resolut ion: T he 8 Absolut e-Worst
Foods You Can Pump Int o Your Body
This new year means new rules to eating.
0,5988 %
Jan 26, 2014 | Sun | 17:00:07 GMT-5
Interactions:
Healthy Resolution: The 8 Absolute-Worst Foods You Can Pump Into Your Body
1 (100,00 %)
Comments:
Engagement Rate:
Joshua t he Psychic posted link
link
Likes:
link
1
1 (100,00 %)
Comments:
0 (0,00 %)
Shares:
0 (0,00 %)
Engagement Rate:
0,5988 %

13. Jan 22, 2014 | Wed | 11:56:06 GMT-5
Joshua t he Psychic posted link
Source: EverPost
1
Interactions:
Mark Wahlberg plans to ‘beat the crap’ out of One Direction - watch
1 (100,00 %)
Likes:
Mark Wahlberg plans t o ‘beat t he crap’ out
of One Direct ion - wat ch
‘Transformers 4’ actor says he wants to ‘punch Harry
on the nose’
link
Comments:
0 (0,00 %)
Shares:
0 (0,00 %)
Engagement Rate:
0,5988 %
Average Post Engagement Rate
Average Post Engagement Rate
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
0,8000 %
0,6000 %
0,4000 %
0,2000 %
0,0000 %
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Average Post Engagement Rate by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
0,2500 %
0,2000 %
0,1500 %
0,1000 %
0,0500 %
0,0000 %
Week 01
Week 02
Week 03
Week 04

14. Moving Avg of Post
Engagement Rate
Summary
T remont
T earoom
0,0081 %
Joshua t he
Psychic
0,1392 %
Total
Interactions
Facebook
Likes
51
Facebook
Comments
Facebook
Shares
19
44
2
5
86,27 %
0,0026 %
3,92 %
9,80 %
17
2
0
89,47 %
0,0567 %
10,53 %
0,00 %
Daily Page Engagement Rate
Daily Page Engagement Rate
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
4,0000 %
3,0000 %
2,0000 %
1,0000 %
0,0000 %
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27

15. Weekly Page Engagement Rate
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
2,0000 %
1,5000 %
1,0000 %
0,5000 %
0,0000 %
Week 01
Summary
Week 02
Week 03
Moving Avg of Page
Engagement Rate
T remont
T earoom
0,2845 %
Joshua t he
Psychic
1,1913 %
Total
Interactions
51
Facebook
Likes
Facebook
Comments
Facebook
Shares
19
44
2
5
86,27 %
0,0668 %
0,1769 %
Week 04
3,92 %
9,80 %
17
2
0
89,47 %
10,53 %
0,00 %

16. Moving Average of Post Engagement Rate
Moving Average of Post Engagement Rate
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom 7 day Avg.
Tremont Tearoom 30 day Avg.
Joshua the Psychic 30 day Avg.
Joshua the Psychic 7 day Avg.
0,3000 %
0,2000 %
0,1000 %
0,0000 %
-0,1000 %
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Moving Average of Page Engagement Rate
Moving Average of Page Engagement Rate
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom 7 day Avg.
Tremont Tearoom 30 day Avg.
Joshua the Psychic 30 day Avg.
Joshua the Psychic 7 day Avg.
2,5000 %
2,0000 %
1,5000 %
1,0000 %
0,5000 %
0,0000 %
-0,5000 %
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27

17. Most Engaging Post Types
Most Engaging Post Types
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
2,0000 %
1,5000 %
1,0000 %
0,5000 %
0,0000 %
status
link
photo
album
video
application
swf
music
event
question
offer
Total Interactions by Hour
Total Interactions by Hour
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
30
25
20
15
10
5
0
0:00
3:00
Summary
T remont
T earoom
Joshua t he
Psychic
6:00
9:00
12:00
15:00
18:00
21:00
Most Interactions
Least Interactions
24 (47,06 %)
0 (0,00 %)
21:00 - 22:00
6:00 - 7:00
4 (21,05 %)
1 (5,26 %)
13:00 - 14:00
18:00 - 19:00

18. Average Post Engagement Rate by Hour/ Average Post Engagement Rate by
Day of the Week
Average Post Engagement Rate by
Hour
Average Post Engagement Rate by
Day of the Week
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
from Dec 28, 2013 to Jan 28, 2014
Joshua the Psychic
Tremont Tearoom
Joshua the Psychic
0:00
Mon
3:00
Tue
6:00
Wed
9:00
Thu
12:00
Fri
15:00
18:00
Sat
21:00
Sun
0,0000 %
0,5000 %
1,0000 %
1,5000 %
2,0000 % 0,0000 %
0,1000 %
0,2000 %
0,3000 %
0,4000 %
Daily Interactions
Daily Interactions
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
30
25
20
15
10
5
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
0,5000 %

19. Weekly Interactions
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
30
25
20
15
10
5
0
Week 01
Summary
Week 02
Total
Interactions
T remont
T earoom
51
Joshua t he
Psychic
19
Week 03
Facebook
Likes
Facebook
Comments
Week 04
Facebook
Shares
Avg Interactions
per day
1,59
44
2
5
86,27 %
3,92 %
9,80 %
17
2
0
89,47 %
10,53 %
0,00 %
Max
Interactions on
24
Jan 12, 2014
0,59
5
Jan 02, 2014

20. Facebook Likes, Comments and Shares by Day
Facebook Likes, Comments and Shares by Day
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom Likes
Tremont Tearoom Comments
Tremont Tearoom Shares
Joshua the Psychic Comments
Joshua the Psychic Shares
Joshua the Psychic Likes
25
20
15
10
5
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Facebook Likes, Comments and Shares by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom Likes
Tremont Tearoom Comments
Tremont Tearoom Shares
Joshua the Psychic Comments
Joshua the Psychic Shares
Joshua the Psychic Likes
30
25
20
15
10
5
0
Week 01
Week 02
Week 03
Week 04

21. Interactions by Post Type
Interactions by Post Type
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom Likes
Tremont Tearoom Comments
Tremont Tearoom Shares
Joshua the Psychic Comments
Joshua the Psychic Shares
Joshua the Psychic Likes
40
30
20
10
0
status
link
photo
album
video
application
swf
music
event
question
offer
Summary
Post Type
FB Page
Percentage of Each Post
Type
Tremont Tearoom
21,57 %
Joshua the Psychic
57,89 %
Tremont Tearoom
66,67 %
Link
Photo
Joshua the Psychic
0,00 %
Tremont Tearoom
9,80 %
Status
Joshua the Psychic
42,11 %
Tremont Tearoom
0,00 %
Joshua the Psychic
0,00 %
Tremont Tearoom
1,96 %
Joshua the Psychic
0,00 %
Swf
Video
General Response Rate for User Questions
FB
Likes
FB
Comments
FB
Shares
8
1
2
72,73 %
9,09 %
18,18 %
9
2
0
81,82 %
18,18 %
0,00 %
30
1
3
88,24 %
2,94 %
8,82 %
0
0
0
N/A
N/A
N/A
5
0
0
100,00 %
0,00 %
0,00 %
8
0
0
100,00 %
0,00 %
0,00 %
0
0
0
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
1
0
0
100,00 %
0,00 %
0,00 %
N/A
N/A
N/A
N/A
N/A
N/A

22. Summary
Response Rate
Posted by Users
Responded by Page
T remont
T earoom
N/A
0
0
Joshua t he
Psychic
N/A
0
0

23. General Response Rate for User Posts
Tremont Tearoom General Response Rate
for User Posts
from Dec 28, 2013 to Jan 28, 2014
Responded
Unresponded
1 (7,14 %)
13 (92,86 %)
Summary
T remont
T earoom
Joshua t he
Psychic
Response Rate
Posted by Users
Responded by Page
7,14 %
14
1
N/A
0
0
Response Rate for User Questions

24. Summary
Response Rate
Posted by Users
Responded by Page
T remont
T earoom
N/A
0
0
Joshua t he
Psychic
N/A
0
0

25. Response Rate for User Posts
Response Rate for User Posts
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
100,00 %
75,00 %
50,00 %
25,00 %
0,00 %
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Response Rate for User Posts by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom
Joshua the Psychic
100,00 %
75,00 %
50,00 %
25,00 %
0,00 %
Week 01
Week 02
Week 03
Week 04

26. Summary
T remont
T earoom
Joshua t he
Psychic
Response Rate
Posted by Users
Responded by Page
7,14 %
14
1
N/A
0
0
Responded vs. Unresponded User Questions

27. Total User
Questions
Average User Questions
per day
T remont
T earoom
0
0,00
0,00
N/A
Joshua t he
Psychic
0
0,00
0,00
N/A
Summary
Average Page Responses Average RT (Response
per day
Time)

28. Responded vs. Unresponded User Posts
Responded vs. Unresponded User Posts
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom Unresponded
Joshua the Psychic Responded
Tremont Tearoom Responded
Joshua the Psychic Unresponded
3
2
1
0
Dec 30
Jan 06
Jan 13
Jan 20
Jan 27
Responded vs. Unresponded User Posts by Week
from Dec 30, 2013 to Jan 26, 2014
Tremont Tearoom Unresponded
Joshua the Psychic Responded
Tremont Tearoom Responded
Joshua the Psychic Unresponded
5
4
3
2
1
0
Week 01
Week 02
Week 03
Week 04

29. Summary
T remont
T earoom
Total User Average User Posts per
Posts
day
Average Page Responses
per day
Average RT (Response
Time)
14
0,44
0,03
2 h 31 min
0
0,00
0,00
N/A
Joshua t he
Psychic
Sharability
Sharability
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom Shares per Day
Tremont Tearoom Total Shares per Period
Joshua the Psychic Total Shares per Period
Joshua the Psychic Shares per Day
5
5
4
4
3
3
2
2
1
Shares per Day
6
1
0
Dec 30
Summary
Jan 06
Jan 13
Jan 20
Jan 27
Total Shares per Period
6
0
Joshua t he
Psychic
Avg Shares per day
Avg Daily Share Rate
Total Share Rate
5
1,67
0,2139 %
0,2877 %
0
T remont
T earoom
Total Shares
N/A
N/A
N/A

30. Response Time for User Questions
Response Time for User Posts
Response Time for User Posts
from Dec 28, 2013 to Jan 28, 2014
Tremont Tearoom
Joshua the Psychic
100,00 %
75,00 %
50,00 %
25,00 %
0,00 %
Under 10
mins
10 - 30
mins
30 - 90
mins
90 mins - 6
hrs
6 - 12 hrs
12 - 24 hrs
24 - 72 hrs
More than
72 hrs

31. Response Rate vs. Number of Questions
Summary
Response Rate
Posted by Users
Responded by Page
Avg Response Time
T remont
T earoom
N/A
0
0
N/A
Joshua t he
Psychic
N/A
0
0
N/A
Response Rate vs. Number of Posts
Response Rate vs. Number of Posts
from Dec 28, 2013 to Jan 28, 2014
100
Response Rate %
75
50
25
0
Tremont Tearoom
0
2
4
6
8
10
12
14
# of User Posts
Tremont Tearoom
Summary
Response Rate
Posted by Users
Responded by Page
Avg Response Time
7,14 %
14
1
2 h 31 min
N/A
0
0
N/A
T remont
T earoom
Joshua t he
Psychic

32. User Activity
Tremont Tearoom User Activity
from Dec 28, 2013 to Jan 28, 2014
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00
01
02
03
04
05
06
07
08
09
10
11
12
13
14
15
16
17
18
19
20
21
22
23
16
17
18
19
20
21
22
23
[hrs]
Joshua the Psychic User Activity
from Dec 28, 2013 to Jan 28, 2014
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00
01
02
03
04
05
06
07
08
09
10
11
12
[hrs]
13
14
15

33. Metric Report Overview
Total Fans
Total number of Page’s Fans in a given point of time.
Distribution of Fans
Distribution of Fans in Different Countries
Evolution of Local Fans
Shows the daily growth of fans from different countries. To display more
countries in the graph, simply select the desired country by clicking on it in the
table below.
Growth of Total Fans
This graph shows the daily increase or decrease in Fans during a selected time
range.
People Talking About
The number of unique individuals who have created a Story (this includes: Liking,
Commenting, Posting, Sharing, responding to an Event, answering your Question,
Mentioning or Tagging your Page, Checking-in to or Recommending your Facebook
Page. It also includes any subsequential Likes or Comments from posts Shared
by Page Fans) about the Page during the previous 7 days.
Fan Growth by Day of the Week
This graph shows the growth in total Fans for each day of the week during
a selected time range. For example, if you have selected a four week time range,
then the total Fan growth for Monday would be the sum of Fan growth on each
Monday during the four week time range.
Admin Posts by Day
This graph shows the number of posts made by the page’s administrators by day
during a selected time range.
Posts Made by Fans
This shows the number of fan posts a page received each day during a selected
time range.

34. Post Sources
This graph shows the sources that a monitored page posted from. You can see
whether content was posted directly on Facebook or via another device, such as
a smart phone or a Facebook app.
Average Post Engagement Rate
Calculated on a daily basis as the sum of all Engagement Rates of posts that were
made on a particular day divided by their count. For example, if there is one post
on Monday with an Engagement Rate of .5% and two posts on Tuesday with
Engagement Rates of .3% and .1%, then the Average Post Engagement Rate for
Monday would be .5% (.5% / 1), while the Average Post Engagement Rate for
Tuesday would be .2%.((.1%+.3%) / 2).
Daily Page Engagement Rate
Calculated on a daily basis as the sum of all Engagement Rates of posts that were
made on a particular day. For example, if there is one post on Monday with
an Engagement Rate of .5% and two posts on Tuesday with Engagement Rates
of .3% and .5%, then the Daily Page Engagement Rate for Monday = .5%
and the Daily Page Engagement Rate for Tuesday = .8%.
Moving Average of Post Engagement Rate
This graph shows the evolution of both the 7 day and the 30 day moving average
of the Post Engagement Rate during a selected time range. Calculated as the sum
of all Engagement Rates of posts that were made in the last 7 or 30 days divided
by total posts made during that selected time period. If there were 3 posts
in the last 7 or 30 days .3%, .5%, and .1%, then the Moving Average of Post
Engagement Rate would be .3% (.3%+.5%+.1% / 3).
Moving Average of Page Engagement Rate
This graph shows the evolution of both the 7 day and the 30 day moving average
of the Daily Page Engagement Rate during a selected time range. It is calculated
from the sum of all daily values of Daily Page Engagement Rates in the last 7
or 30 day period. Days with Daily Page Engagement Rates of 0 are excluded. For
example, if in the last 30 days there are 4 days with Daily Page Engagement
Rates of .2%, .1%, .5%, and .3%, then the Moving Average of Page Engagement
Rate would equal ((.2% +.1% +.5% +.3%) / 4) = .275%.
Most Engaging Post Types
This shows the Engagement Rates of each post type (Status, Link, Photo
and Video) during a selected time range.

35. Total Interactions by Hour
Shows the total number of Interactions at each hour of the day during a selected
time range. For example, if you have selected a four week time range, then
the sum of all 4PM Interactions during the four week time range would equal
the total Interactions for 4PM.
Average Post Engagement Rate by Hour
This graph shows what the Average Post Engagement Rate was at each hour
of the day during a selected time period. It is the average of the hourly Post
Engagement Rate during a selected time period. For example, if there were three
posts made at 4PM (on different days) during a selected time period, one with
an ER of .1%, one with an ER of .3%, and one with an ER of .5%, then
the Average Post Engagement Rate at 4PM would equal .3%.
Average Post Engagement Rate by Day of the Week
This graph shows what the Average Post Engagement Rate was for each day
of the week during a selected time period. It is calculated as the sum of Post
Engagement Rates for each respective day of the week (Monday through Sunday),
divided by the total number of posts on that day of the week during the selected
time period. For example, if there are 2 ERs on Monday and they are .6%
and .8%, then the Average Engagement Rate for Monday would equal .7%.
Daily Interactions
This graph shows the total number of Interactions (Likes, Comments and Shares)
per day during a selected time range.
Facebook Likes, Comments and Shares by Day
The graph shows the number of Facebook Likes, Comments and Shares during
a selected time range.
Interactions by Post Type
This graph shows the number of Likes, Comments and Shares by post type
during a selected time range.
General Response Rate for User Questions
This graph shows the percentage of user questions the monitored page
responded to (user posts containing ?) during a selected time range versus
the percentage of user questions that did not receive a response during the same
time range.

36. General Response Rate for User Posts
This graph shows the percentage of user posts the monitored page responded
to during a selected time range versus the percentage of user posts not
responded during the same time range.
Response Rate for User Questions
This graph shows the daily percentage of user questions (user posts containing ?)
the monitored page responded to during a selected time range.
Response Rate for User Posts
This graph shows the daily percentage of user posts the monitored page
responded to during a selected time range.
Responded vs. Unresponded User Questions
This graph shows the daily number of responded and unresponded user questions
(user posts containing ?). It also shows the daily percentage of user questions
the monitored page responded to and the average amount of time it took (in
minutes) for the monitored page to respond to a user’s question per day for a
selected time range.
Responded vs. Unresponded User Posts
This graph shows the daily number of responded and unresponded user posts. It
also shows the daily percentage of user posts the monitored page responded
to and the average amount of time it took (in minutes) for the monitored page
to respond to a user’s post per day for a selected time range.
Sharability
This graph shows the total number of Shares of Page’s content on specific days
during a monitored period of time. Each bar on the graph represents the daily
values of these Shares. The line represents the cumulative number of all Shares
from the beginning of the chosen period.
Response Time for User Questions
This graph shows a breakdown of the time it took the monitored page
to respond to a user question (user post containing ?) during a selected time
range. This graph shows the relative distribution of page responses to user posts
according to time needed for the page to reply. The following time intervals are
used: under 10 minutes, 10-30 minutes, 30-90 minutes, 90 minutes-6 hours, 6-12
hours, 12-24 hours, 24-72 hours, or more than 72 hours.

37. Response Time for User Posts
This graph shows a breakdown of the time it took the monitored page
to respond to a user post during a selected time range. This graph shows
the relative distribution of page responses to user posts according to the time
needed for the page to reply. The following time intervals are used: under 10
minutes, 10-30 minutes, 30-90 minutes, 90 minutes-6 hours, 6-12 hours, 12-24
hours, 24-72 hours, or more than 72 hours.
Response Rate vs. Number of Questions
This chart represents the monitored page’s performance in responding to user
questions. The number of user questions (user posts containing ?) is displayed
on the X-axis and the Response Rate for user questions on the Y-axis.
Response Rate vs. Number of Posts
This chart represents the monitored page’s performance in responding to user
posts. The number of user posts is displayed on the X-axis and the Response
Rate for user posts on the Y-axis.
User Activity
This graph shows the total number of user posts and comments by day
of the week and also by hour of the day during a selected time range.