Presentation to property management students on 7 May 2009 at Auckland University Business School. Presentation of realestate.co.nz and zoodle as well as insight into the NZ real estate market

1. The changing face of real estate

3. Consistent growth – outperforming the market

6. The great housing crash !!??

7. Beware of media hype!

8. Continued price declines

9. 2 very different decades

10. Market value trebled in 6 years $41 billion $13 billion $22 billion

11. The highs and the lows – property sales 122,000 54,000 63,000

12. Putting sales volumes into perspective

13. Strong start to 2009

14. Supply and demand in the local market

15. Understanding and interpreting information

16. Latest research from USA – the web #1 for search National Association of Realtors Home Buyer Survey 2008

17. More and more people searching online for property Over 1,000,000 visitor sessions per week through February & March up 22% Graph represents the aggregation of website visitor sessions across 9 company and portal real estate websites

18. Up to the minute activity in the market - emails

19. The changing face of real estate?

20. Traditional model has changed

21. Buyers in control

22. Relationship with buyers has changed 5 – 10 years ago Today Research / Research / Research

23. “ Homebuyers & Agents have information overload. Agents must create legitimate value-add services & become the trusted go-to person” Stefan Swanepoel The changing face of real estate

24. “ Traditional agents will not be replaced by technology... ..they will be replaced by agents with technology” What’s really happening ?

26. Where are they looking?

27. What are they looking at??

28. What are they looking for?

29. Property information at your finger tips

30. Providing information – 24hrs a day

31. 1,528,000 properties in NZ

32. Every property has a web page

33. Context – where in relation to schools

34. Context of aerial images

35. Community information – where to live

36. Property and lifestyle information

37. What’s on the market?

38. Who lives in that suburb?

39. +

41. What drives real estate? immigration Employment House prices Affordability Mortgage rates deposits Consumer confidence Building consents GDP

42. Getting inside the minds of buyers?? 6 weeks of researching 2½ hours per week on specialist real estate websites 5 5 %

43. Real transformation of real estate

44. Reputation Management

47. Blogs – hosted on realestate.co.nz

48. Online engagement in real estate

49. Stay informed / stay connected alistairnz