2. THE CONCEPT
Our song was Erick Baker ‘Stay Awhile’, the song is about a boy who has
met a girl and enjoys every moment with her and always wants her
around. The song is from the males point of view so the video will be
from his point of view, the concept will be a couple spending time
together, laughing, crying and being in love, we’re going to shoot it at
several locations and combine them all to show there relationship, the
male actor will also at a point in the end pick up a guitar and what he sings
will be in sync with the song at the time combining the story and the song.
3. APPEALING TO TARGET
AUDIENCE
Our target audience is around 16-21 year olds, throughout we will
feature clothes that connect the audience and actors in the music
video, their entire style will be relatable from young adults and late
teens. Also we want the audience to not just feel that they can imagine
themselves in a similar relationship but they aspire for it, a close
relationship with ups downs and it being very intense and passionate.
6. 16 years old (3)
17 years old (3)
18 years old
(1)
19 years old (1)
Favourite Genre’s
Pop, chart, dub
step, mainstream,
all
Indie rock, post core,
classic rock, indie,
psychedelic, alternative,
hard rock, country
house
rock/indie
How much spend
on music per
month if any?
£0
£0, £5, £0
£20
£0
CD or Download?
Download, would
buy if favourite
band
Download
Download
Download
Do you prefer
Male or Female
artists?
both
Male, Male, no
preference
both
Male
What attracts you
most to a music
video?
The story,
creativity, dancing
Clever plots,
instruments, women
sex
Imaginative and different
What don’t you
like in a music
video?
Nothing, being
flashy or over the
top, confusing and
no logic
Close up of just the
artist, cliché scenario
and dancing, naked
men
Generic
dances
When its over the top, too
much going on and
obvious product placement
7. 16
17
18
19
What colours do
you find soothing?
Pink, white, green
and blue and red
Light purple, green and
orange, purple
Sky blue
Light green
What colours do
you find euphoric?
Pink, red, neon
colours
Purple, red and yellow,
neon colours
red
red
5 favourite artists
and bands?
Zomboy, Becky g,
Mike Posner, b.o.b,
Krewella.
Bruno Mars, Lady
Gaga, Celo Green.
Rihanna, Artic
Monkeys, Lana
Del Rey, Justin
Bieber, Beyonce.
Rolling stones, the
wombats, the gorillas,
the vaccines, oasis.
Arcade fire, Koadaline,
Radio Head, The Oh
Hellos, Coldplay. Bring
Me The Horizon,
Asking Alexandra,
Enter Shikari.
Emeili sande,
jason durelo
Tom Odell, Mumford &
sons, Bastille
Favourite music
video? Why?
No favourite
music video, no
favourite music
video, ganman
style (entertaining)
Foster the people 0
Houdini (clever plot) aha – take me on (great
special effects and
plot), blurred lines
(naked girls)
Satisfaction,
benny banassi
(attractive
people)
Muse (weird interesting)
Do you find music
to be useful in
society? Why?
Helps people
bond, connects
people,
Helps people with
emotions, form
communities, calming
Inflicts
emotion
Way of connecting people
8. 16
17
What would you
expect the
packaging to be
like on an indie/
rock/ acoustic
digipak?
Dark colours,
black and dark and
plain, simple
Vivid artwork, band
Naturey
themselves, old vintage,
less colourful and
based around artistic
designs
Simplistic
Likes and dislikes
about mumford &
sons digipak
Shows the band,
its simple, disc
stands out.
Shows the band,
colour, design, nothing
Simplistic straight lines
Plain, colour of
building is plain,
not colourful
Likes and dislikes
about rihanna
digipak
Colours, disc is
creative, colour
theme, red,
noticeable, she
looks very
attractive
Just her face, needs
to be more
dynamic
18
Pretty, vintage
building
Boring, hardly any
writing, plain
Plain
Colour theme, red,
colourful
Red
Just her face, her
expression, lack of
detail, lack of writing
She's the
centre of
attention
19
Back cover and middle
doesn't have much effort
made
Cd cover, colour coordination
Space between letters, not
original
10. WHAT HAS CHANGED SINCE
WE STARTED THIS PROJECT
Since we started our project we have had to re think one of our locations
because of getting the actors and equipment there and back. We have also
had to give some of our shots on our story board a second option in case
we can’t do it. Most things have stayed the same as me and sarah bother
have the same kind of idea for what we want our music video to include.
One thing we have changed is our video was gong to be mostly a narrative
but we want the male actor in the video to lip sing along with song at
points throughout to connect the video and the song.
11. HOW OUR IDEAS HAVE
IMPROVED
Throughout this process our ideas have improved, for example
with more research we’re giving our actors the look our target
audience aspires to look like also looking at other music videos of the
same genre has gave us inspiration from our own video. We’re also
now conscious of problems that we could be faced with so we’ve
thought of more realistic locations.
