1. TCOM 4170 Spring 2014
Video Production
Amani Channel, MA
Lecture #8

2. Remember
• Goal is to create interesting stories
• Tell narratives
• Learn professional video production techniques
• Composition
• Lighting
• Audio
• Editing

3. Next Assignment Due April 30
Final Assignment: HowTo (Demonstration)Video
(150 pts) 3-6 Mins
 Break into groups of 2 (producer/cameraperson-editor)
 Produce a video that teaches people how to do something.
 Write a proposal outlining your creative production strategy.
 Write a script
 Shoot action/takes/narration etc.
 Edit a two minute video (should clearly teach audience how to do
something)
Narration/music is okay
Lower thirds/logo/graphic
 Video and Script Due 4/30 (must be on the class blog by EOC).

4. How to Make a How toVideo
 Don’t wing it!
 Planning is key
 Map out the steps
 Determine the shots, graphics, talent lines etc.
 Shoot according to the script
 Capture 2 good takes
 Edit according to the script

5. Remember
 Teach 1 thing
 Keep it simple
 What does your audience want to learn from you?

6. Examples
 How to bake a cake iJustine
https://www.youtube.com/watch?v=aLFSuCZpPno
https://www.youtube.com/watch?v=TN7ayEHQsHU
 How to tie a bandana
https://www.youtube.com/watch?v=Hhlis-9RRAI
https://www.youtube.com/watch?v=If_SP_78-Nw
 How to make a drink
https://www.youtube.com/watch?v=9CgIZx9jtyk
https://www.youtube.com/watch?v=YEZrwxz0Ysk
 How to change a tire
https://www.youtube.com/watch?v=hDjbz5TrHJA

7. Keys to Success
 Keep it simple
 Shoot sequences with medium shots and close ups
 The more visual the better
 Make sure narration matches action