Networks Thinking: Adapting for Complexity - Antony Mayfield
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These are the slides for my lecture at Warwick Business School as part of its Complexity, Management & Network Thinking business module entitled Networks Thinking: Adapting for Complexity. Suggested further reading and notes can be found at http://www.antonymayfield.com/?p=3344
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Networks Thinking: Adapting for Complexity - Antony Mayfield
- 1. NE TWORKS TH I N K IN G ADAPTING FOR COMPLEXITY Wa r w i c k B u s i n e s s S c h o o l Executive MBA 16 June 2011 Brilliant Noise
- 2. ‘ CEOS SEE A L A R G E G A P B E T W E E N T H E L EVE L OF CO M P L E X I T Y CO M I N G AT T H E M AND TH EI R CO N F I D E N C E T H AT T H E I R E NTERPRIS E S A R E E Q U I P P E D TO D E A L WITH IT’ I B M INSTITUT E O F B U S I N E SS VA LU E , 2 01 0
- 3. H AVANA CAR SY N D R O M E Image (cc) Andrea Rosa
- 5. CO M P LEX A DAPTIVE SYSTEMS
- 6. AT TE NTION M ARK E TS
- 7. CONN EC TE D COMP L EX ITY F LUX
- 8. P E R SO NA L P OL ITI CA L COMME R CI AL SOCI A L C ULTUR A L
- 9. COMMER CI A L CONT EX T
- 10. ED GE -TO-CORE
- 11. ‘ CHINESE O E M S A R E C R A N K I N G O U T A DEVICE M U C H FAST E R T H A N T H E T I M E TH AT I T TA K E S U S TO P O L I S H A POW E RP OI N T P RE S E NTAT I O N .’ STEPHEN E LO P, N O K I A C E O , F E B 2 01 1 http://goo.gl/UX3cN
- 12. A N AGE OF N E TWOR KS
- 13. T H REE TRENDS
- 14. SO CIAL W E B
- 15. E V ERYWHE R E W E B
- 16. DATA D E LU G E
- 17. WH AT YOU KN OW O R D ON ’T KN OW A BOU T N E TWOR KS. ..
- 18. N EW SOCIAL N E TWOR KS http://goo.gl/fLYOj
- 19. O LD SOCIAL NE TWOR KS Image: (cc) BrewBrooks
- 20. ULTRASOC I A L
- 21. N E T WORKS T H IN K I NG
- 22. DNA • SYSTEMS • DESIGN • EVOLUTION • COMPLEXITY
- 23. T HRE SHOLD CON C E P TS • DESIGN FOR NETWORKS • COMPLEX, ADAPTIVE SYSTEMS • EMERGENCE • FOCUS, FLOW AND FLEX • REALTIME
- 24. PRINCP L ES • UNDERSTAND • PRESENCE • USEFULNESS • DATA & STORIES • NETWORKS/HIERARCHY TENSION • FLEX & UNCERTAINTY
- 25. TE NS IONS
- 26. PROCE SS E S • RAPID, STRATEGIC VIEW: L.O.O.P. • MANAGEMENT FRAMEWORK FOR ADAPTING TO NETWORKS • PERSONAL DIGITAL LITERACY: SUPERSKILLS
- 27. HOW TO MAKE A LOOP ANALYSIS OF YOUR ORGANISATION
- 28. LONG TERM 5 - 10 YEARS POLITICAL | ECONOMIC | SOCIAL | TECH
- 29. O P E R AT I O N S NEXT FOUR QUARTERS EVERY FUNCTION FROM MARKETING TO HR RISKS | OPPORTUNTIES | COST SAVINGS
- 30. O R G A N I S AT I O N HOW DO YOU PEOPLE WORK TOGETHER? SHARING INFORMATION
- 31. PEOPLE PRIVATE vs PUBLIC PERSONAL vs PROFESSIONAL SKILLS AND LITERACIES
- 32. F R A M E W O R K
- 33. SUPE R SK IL L S
- 34. SUPERSKI L L # 1 NET WORKS
- 35. JOH N H AG E L: Se ren di p it y e n g in es http://goo.gl/1Alc
- 37. SUPERSKIL L # 2 SHARIN G
- 39. SUPERSKIL L # 3 F OCUS & F LOW
- 43. SUPERSKILL #1 Networks SUPERSKILL #2 Sharing SUPERSKILL #3 Focus & flow
- 44. APPL IE D NE T WO RKS T HINK IN G Image: Bestario.org
- 45. M AR KET ING Understand Principles Be Useful Be live Facebook Social Twi=er engagement Pla4orms Social Space YouTube framework Flickr Delicious Networks AcGve Listening Assets Research & Listen Measure Plan/Iterate OpGmise assets Editorial On-‐site UGC CreaGve Widget/Tools Processes AggregaGon Outreach ModeraGon CuraGon ConnecGng APIs Ops/Product Customer contact IT Business Legal HR Finance Source: Antony Mayfield , iCrossing
- 46. THE ARAB SP R IN G
- 47. HA IT I
- 48. P &G OUTS I D E I NN OVATION
- 49. CISCO
- 51. CONC LUS ION
- 52. IN A NETWO R K E D NUTSH E L L • NETWORKS ARE A GREAT MODEL FOR MANAGING COMPLEXITY • Embrace complexity • Understand networks, your networks • Develop organisational and personal networks literacy • Networks thinking: design for networks
- 53. DISCUSSION Further reading and notes at antonymayfield.com/warwickmba @amayfield antony@brilliantnoise.com