1. ANAKSHI DHAMA
12BM60022

2.  Tata Steel is looking for an original idea that will use any aspect of digital
technology (cloud, mobile, Android, IoS etc ) to create an application or
platform that can be integrated with the strategic management
requirements of the company.
 THE PAPER MUST INCLUDE THE FOLLOWING SECTIONS
 Identify a need or a gap in the current management architecture of Tata Steel.
Information available in the public domain can be used for this purpose.
 Propose a solution that will show how the current gap can be closed or narrowed
significantly
 If possible give examples where a similar solution has or is being implemented.
 List benefits -- economic or otherwise -- that will accrue to the company if it is

3.  Establishedin 1907,Tata steel is the flagship
company of the TATA group
 Most geographical-diversified steel producer
with operation in 26 countries and
commercial presence in over 50 countries.
VISION : To be the world’s steel industry benchmark through
the excellence of its people, its innovative approach and
overall conduct. Underpinning this vision is a performance
culture committed to aspiration targets, safety and social
responsibility, continuous improvement, openness and
transparency.

4.  Social networking is a part of TATA steel’s
corporate communication.
 Only social media platforms are not enough
for a company as geographically diversified
as TATA Steel.
 The platform can be used to enhance
o E-learning
o Sharing of knowledge
o Notify employees about over the globe happening
o Acquiring customer insight

5.  Createan internally managed online tool
where access is given to the management to
share collective idea, information, research
and knowledge.

6. •Creating and populating a repository of in-house knowledge
•Valuation of Knowledge
•Facilitating the transfer of knowledge
•Creating a knowledge sharing environment
•Building an organizational culture focused on innovation and
knowledge creation
Knowledge Ideas
VALUE
ADDITION
IS
REALISED
THROUGH
Creativity Relationships

7.  Ensure the right information goes to right
people at the right time to make right
decision.
 Efficiency and problem solving
 Better decision making
 Innovation rate
 Retention of intellectual properties
 Sharing business resources over
long distance

8.  Pratt and Whitney
 NASA
 Steris
 AT&T
 Southern Co.’s