Más contenido relacionado La actualidad más candente (20) Similar a Marketing Internationally - UKTI - Guerrilla E-Marketing (20) Más de Andrew Poulton (20) Marketing Internationally - UKTI - Guerrilla E-Marketing3. Noah Kalina 21m views on YouTube in 5 years Now that’s the magic of web marketing 19. World Wide Web – Reality Check 2009 2010 £88 bn £118 bn £150 bn £200 bn 20. World Wide Web – Reality Check 118 88 64.3 £ Bn 46.6 29.8 20.4 Source IMRG 21. World Wide Web – Reality Check New ways of working means People spend more and moretime online 22. World Wide Web – Reality Check PC Laptop Netbook iPad iPhone Smart Phone WiFi 3G 4G 24. People to deal with enquiries? 25. Stock to deal with uplift in orders? 26. Logistics in place to deliver on new orders? 28. Does it Grab the Attention? A – I – D – A – Grab their ATTENTION Generate an INTEREST Build the DESIRE Promote the ACTION 39. Average age distribution across social network sites 25% 19% 18% 15% 10% 9% 3% 18-24 0-17 25-34 35-44 45-54 55-64 65+ Data source: Google Ad Planner 64. Send “Direct” messages to members 65. Ugly URLGreat for organising at a personal level and smaller scale interactions [<5000 members] 88. Linkedin – Networking for Professionals Over 120 million registered professional users in more than 200 countries 113. Viral Marketing – How & Why Get other people to do your marketing for you It’s free Give them something in return if possible 114. 20 400 20 x 20 400 x 20 8000 8000 x 20 160,000 3.2m 160,000 x 20 Viral Marketing – How & Why 136. Video Marketing 70% of YouTube activity takes place outside of the USA 137. Video Marketing YouTube clips now incorporated in Google Search results 145. Get a feel for YouTube 195. An informal way of communicating 196. Helps with the search engine position of your website 197. Opens your business to a wider audience 200. It’s really easy to set up and run a blog 1/ Sign up 2/ Choose a look 3/ Get typing 213. Twitter – Who 310m Businesses and Individuals International companiesCiscoIBMDell Informational ServicesNasaMarketing DonutStartup Donut Respected News ServicesBBCCNNDaily TelegraphBath Chronicle CelebritiesDemi MooreOprahStephen FryJonathan RossBritney Spears Small BusinessesWilliam Grant – FoxGrantWarren Cass – Business SceneLindsay Smith – Team PixieFiona Davies – Flame InteriorsAnthony Lloyd – Fallowfields HotelNeil Ryder – If OnlyBryony Thomas – Clear Thought Consulting PoliticiansDon FosterJacob Rees-MoggKerry McCarthyDuncan Hames 216. A way to reach potentially large market