This document provides information about Unilever, a global consumer goods company. It was established in 1933 as Lever Brothers India Limited and is now called Hindustan Unilever Limited (HUL). HUL makes and sells products under over 1,000 brands worldwide in categories like food and drink, home care, personal care, and water purification. The document also lists and describes the 23 icons that make up HUL's logo "U", which each represent different products, values, and aspects of the business.
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HINDUSTAN UNI LIVER LTD. NEW LOGO MEANING (U)
1.
2. What is Hindustan ?
What are the various products ?
Why HLL to HUL ?
What is U and what are included in U ?
3. • Consumer goods Industry
• Founded 1932
• Headquarters Mumbai, Maharashtra, India
• Key people Harish Manwani (Chairman), Nitin Paranjpe (MD)
• Products Foods, beverages, cleaning agents and
personal care products
• Revenue 22,116 crore (US$3.8 billion) (2011–2012)
Employees 16,500 (2011)
4. • Consumer goods Industry
• Founded 1932
• Headquarters Mumbai, Maharashtra, India
• Key people Harish Manwani (Chairman), Nitin Paranjpe (MD)
• Products Foods, beverages, cleaning agents and
personal care products
• Revenue 22,116 crore (US$3.8 billion) (2011–2012)
Employees 16,500 (2011)
5. • Unilever makes and sells products under more than
1,000 brand names worldwide.
• Two billion people use them on any given day.
• Mainly 4 types of products
Food and drink
Home care
Personal care
Water purifier
6. •
HUL was established in 1933 as Lever Brothers India
Limited
•
1956, became known as Hindustan Lever Limited, as
a result of a merger between
Hindustan Vanaspati Mfg. Co. Ltd. And
United Traders Ltd.
Lever Brothers(HUL)
•
It is headquartered in Mumbai
7. 23 items / logo are included in the HUL logo U
SUN
Our primary natural resource, the sun
evokes Unilever's origins in Port
Sunlight and can represent a number
of our brands. Flora, Slim·Fast and
Omo
all
use
radiance
communicate their benefits.
to
8. HAND
A symbol of sensitivity, care and need.
It represents both skin and touch.
SAUCES OR SPREADS
Represents mixing or stirring. It suggests
blending in flavors and adding taste.
9. DNA
The double helix, the genetic blueprint of
life and a symbol of bio-science. It is the
key to a healthy life. The sun is the biggest
ingredient of life, and DNA the smallest.
12. FLOWER
Represents fragrance. When seen with the hand, it
represents moisturisers or cream.
HAIR
A symbol of beauty and looking good. Placed
next to the flower it evokes cleanliness and
fragrance; placed near the hand it suggests
softness.
13. BOWL
A bowl of delicious-smelling food. It
can also represent a ready meal, hot
drink or soup.
SPOON
A symbol of nutrition, tasting and cooking
18. FROZEN
The plant is a symbol of freshness, the
snowflake
represents
transformational symbol.
CONTAINER
Symbolises packaging - a pot of cream
associated with personal care.
freezing.
A