Future Of Indian Brand

Is there a Future for the Indian Brand? ,[object Object],[object Object],[object Object],[object Object]

Is there a Future for the Indian Brand? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Is there a Future for the Indian brand? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Situation analysis ( 2000-01) Volume (-7.76%) Turnover (Rs. crores) (-10.3%) PBT (Rs. crores) (-35.4%)

Situation analysis ( 2000-01) Volume – Onida secondary volumes as per ORG

Situation analysis ( 2000-01) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Situation analysis ( 2000-01) ,[object Object],[object Object],[object Object],[object Object]

Situation analysis ( 2000-01) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What did we do? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What did we do? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Brand Direction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

High end product mix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Restructured key areas ,[object Object],[object Object],[object Object]

The results - PBT ( -29.4 %) (49.6 %) (194.9 %)

The results (Contribution to Total Sales)

The results ,[object Object],[object Object],[object Object]

What are the learnings? ,[object Object],[object Object]

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Learnings ,[object Object],No, the real reasons for poor competitiveness of Indian companies vis a vis MNCs is not external. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],External

Learnings ,[object Object],[object Object],[object Object],[object Object]

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The real reason for poor competitiveness of Indian brands is purely internal.

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Learnings ,[object Object],[object Object],[object Object],[object Object],[object Object]

Future Of Indian Brand

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Future Of Indian Brand