1. Art: Digital First Marketing
Art Education: Social Media Metrics
Architecture: iPod Nano Fitness
Architecture Education: ROI
Art: Mobilizing the Organisation
Art Education: Re-using the Infrastructure
Architecture: Coaching Senior Executives for Effective Business Leadership
Architecture Education: Practices and Perspectives on the use of social channels to
message and negotiate sales
Launch campaign as Global Lead. Lead Team of 9 agencies around the world across
advertising, retail, PR, and media in creating a cohesive marketing effort
Develop global advertising model to streamline workflow between countries, clients
and agencies
Consult on all Imaging and Printing Group (IPG) interactive campaigns from media,
social and production. Drive expertise in user interaction, website user flow and social
engagement
Work directly with the HP Research and Development team to develop and design the
first print app