SlideShare una empresa de Scribd logo
1 de 11
Social Media ROI 
Selling in social media 
By @annasahmad 
http://annasahmad.com
Resume 
• What’s YOUR GOAL ? 
• Who your target ? Demographic VS 
Psychographic (interest) 
• What product ? 
• Purchase intent ? -> tidak niat beli 
• Sales cycle -> not ready to buy -> emotional 
buying or must be engage 
• SEO vs Social selling 
• Gratis ?
http://www.youtube.com/watch?v=0Mi9_XEXQqc
Kira-kira dia butuh produk apa ya ?
Step-by-Step 
• Define your goal. 
– Follower / fans : + ….. / month 
– Sales : Rp ….. / month 
– ? 
• Find Your Target Market 
• Focus on providing value -> quality post / ads 
• Increase engagement -> schedule post 
• Send to high convection update -> 
Test&measure offering
Thanks! 
http://annasahmad.com 
http://facebook.com/annasahmad 
http://twitter.com/annasahmad

Más contenido relacionado

Similar a Social media ROI

Growing Your Business With Social Media
Growing Your Business With Social MediaGrowing Your Business With Social Media
Growing Your Business With Social MediaMartin William Harvey
 
Social media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsSocial media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsLaurynas Binderis
 
Growing Your Business - The Power of Digital Marketing
Growing Your Business - The Power of Digital MarketingGrowing Your Business - The Power of Digital Marketing
Growing Your Business - The Power of Digital Marketingriccentre2
 
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...Bad Rhino Inc
 
Social Media Success Plan
Social Media Success PlanSocial Media Success Plan
Social Media Success PlanAndrea Vahl
 
Lean marketing 101
Lean marketing 101Lean marketing 101
Lean marketing 101riccentre2
 
9 Immutable Laws of Social Media Marketing
9 Immutable Laws of Social Media Marketing9 Immutable Laws of Social Media Marketing
9 Immutable Laws of Social Media MarketingAct-On Software
 
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKE
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKETOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKE
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKESemrush
 
Brisbane Shopify Meetup, May 30th
Brisbane Shopify Meetup, May 30thBrisbane Shopify Meetup, May 30th
Brisbane Shopify Meetup, May 30thReload Media
 
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...Jon Wuebben
 
Social Media Masterclass - May 2014
Social Media Masterclass - May 2014Social Media Masterclass - May 2014
Social Media Masterclass - May 2014Janette Minihane
 
Social Media Summer School - Session 7 (measuring social media success and go...
Social Media Summer School - Session 7 (measuring social media success and go...Social Media Summer School - Session 7 (measuring social media success and go...
Social Media Summer School - Session 7 (measuring social media success and go...Rare Communications
 
DIGIT 13 Karachi Digital Marketing mini Workshop Michael Leander
DIGIT 13 Karachi Digital Marketing mini Workshop Michael LeanderDIGIT 13 Karachi Digital Marketing mini Workshop Michael Leander
DIGIT 13 Karachi Digital Marketing mini Workshop Michael LeanderMichael Leander
 
Social media analytics - techniques and tools
Social media analytics - techniques and toolsSocial media analytics - techniques and tools
Social media analytics - techniques and toolsSmart Insights
 
Social Analytics: Why you need more than "likes"
Social Analytics: Why you need more than "likes"Social Analytics: Why you need more than "likes"
Social Analytics: Why you need more than "likes"R2integrated
 

Similar a Social media ROI (20)

Social Media Basics for Business
Social Media Basics for Business Social Media Basics for Business
Social Media Basics for Business
 
Growing Your Business With Social Media
Growing Your Business With Social MediaGrowing Your Business With Social Media
Growing Your Business With Social Media
 
Social media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startupsSocial media marketing: social media strategy for b2b startups
Social media marketing: social media strategy for b2b startups
 
Growing Your Business - The Power of Digital Marketing
Growing Your Business - The Power of Digital MarketingGrowing Your Business - The Power of Digital Marketing
Growing Your Business - The Power of Digital Marketing
 
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...
Great Beer is Not Enough: How Social Media can Create Raving Fans and Increas...
 
Social Media Success Plan
Social Media Success PlanSocial Media Success Plan
Social Media Success Plan
 
Lean marketing 101
Lean marketing 101Lean marketing 101
Lean marketing 101
 
9 Immutable Laws of Social Media Marketing
9 Immutable Laws of Social Media Marketing9 Immutable Laws of Social Media Marketing
9 Immutable Laws of Social Media Marketing
 
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKE
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKETOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKE
TOP 5 MISTAKES THAT ALL WEBSITE OWNERS MAKE
 
Brisbane Shopify Meetup, May 30th
Brisbane Shopify Meetup, May 30thBrisbane Shopify Meetup, May 30th
Brisbane Shopify Meetup, May 30th
 
Taking Advantage of Social Media the Right Way
Taking Advantage of Social Media the Right WayTaking Advantage of Social Media the Right Way
Taking Advantage of Social Media the Right Way
 
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
 
Social Media Masterclass - May 2014
Social Media Masterclass - May 2014Social Media Masterclass - May 2014
Social Media Masterclass - May 2014
 
Social Media Summer School - Session 7 (measuring social media success and go...
Social Media Summer School - Session 7 (measuring social media success and go...Social Media Summer School - Session 7 (measuring social media success and go...
Social Media Summer School - Session 7 (measuring social media success and go...
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
DIGIT 13 Karachi Digital Marketing mini Workshop Michael Leander
DIGIT 13 Karachi Digital Marketing mini Workshop Michael LeanderDIGIT 13 Karachi Digital Marketing mini Workshop Michael Leander
DIGIT 13 Karachi Digital Marketing mini Workshop Michael Leander
 
Social media analytics - techniques and tools
Social media analytics - techniques and toolsSocial media analytics - techniques and tools
Social media analytics - techniques and tools
 
Social Analytics: Why you need more than "likes"
Social Analytics: Why you need more than "likes"Social Analytics: Why you need more than "likes"
Social Analytics: Why you need more than "likes"
 
Make IT Happen Media 1.5
Make IT Happen Media 1.5Make IT Happen Media 1.5
Make IT Happen Media 1.5
 
Make It Happen Media
Make It Happen MediaMake It Happen Media
Make It Happen Media
 

Más de annas ahmad setiawan

Más de annas ahmad setiawan (10)

Tanya jawab seputar vco - virgin coconut oil | +628123536872 | vicobagoes.com
Tanya jawab seputar vco - virgin coconut oil | +628123536872 | vicobagoes.comTanya jawab seputar vco - virgin coconut oil | +628123536872 | vicobagoes.com
Tanya jawab seputar vco - virgin coconut oil | +628123536872 | vicobagoes.com
 
Terapi minyak kelapa / extra virgin coconut oil
Terapi minyak kelapa / extra virgin coconut oilTerapi minyak kelapa / extra virgin coconut oil
Terapi minyak kelapa / extra virgin coconut oil
 
Tweeterpreneur #2
Tweeterpreneur #2Tweeterpreneur #2
Tweeterpreneur #2
 
Tweeterpreneur #1
Tweeterpreneur #1Tweeterpreneur #1
Tweeterpreneur #1
 
Sesuap nasi lemak
Sesuap nasi lemakSesuap nasi lemak
Sesuap nasi lemak
 
Manfaat Buah Pisang
Manfaat Buah PisangManfaat Buah Pisang
Manfaat Buah Pisang
 
Materi persiapan pensiun
Materi persiapan pensiunMateri persiapan pensiun
Materi persiapan pensiun
 
47 tips sehat ramadhan 2012
47 tips sehat ramadhan 201247 tips sehat ramadhan 2012
47 tips sehat ramadhan 2012
 
Osaka training report
Osaka training reportOsaka training report
Osaka training report
 
Online success [IG BISNIS]
Online success [IG BISNIS]Online success [IG BISNIS]
Online success [IG BISNIS]
 

Último

Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfAdmir Softic
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptxMaritesTamaniVerdade
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.christianmathematics
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701bronxfugly43
 
Unit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptxUnit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptxVishalSingh1417
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docxPython Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docxRamakrishna Reddy Bijjam
 
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxHMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxEsquimalt MFRC
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseAnaAcapella
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxheathfieldcps1
 
Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...Association for Project Management
 
Google Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxGoogle Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxDr. Sarita Anand
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024Elizabeth Walsh
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxJisc
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.pptRamjanShidvankar
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.MaryamAhmad92
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdfssuserdda66b
 

Último (20)

Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701
 
Unit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptxUnit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptx
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docxPython Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
 
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxHMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
 
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptxThe basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
 
Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...
 
Google Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxGoogle Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptx
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.ppt
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
 

Social media ROI