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Owen Insights:

  LinkedIn
  September 13, 2012
   Anne Marie Mills
What we’re going to cover


Why LinkedIn
Your Profile
Your Network
Your Groups
How to Use LinkedIn
Why LinkedIn?


Because ALL recruiters use it
Because you can build your professional profile to be
more than just a resume
Because it can help you find the job you want
Because it can link you to the people who can help
you get the job
Because it can keep you in the know about what’s
going on for your job
First things first,
       Your Profile


Upload your resume
Upload a professional photo
Write a compelling summary
Include keywords
Use all sections available
  Skills
  Courses
  Volunteer Experience & Causes
  Education
Common Mistakes


Spelling errors
  Check once, twice and have a friend check too!
Company / School names
  Use the automatic listings to ensure its correctly linked
  Watch for errors caused by resume upload
Not including descriptions for each job
Not having a 100% complete profile
  This includes having a photo (or one that isn’t professional)
  They even have a tutorial that will take you through this process
Now, Build Your Network


Who?
 Coworkers
 Classmates
 Professors
 Alumni
 Friends & Family
  But this isn’t Facebook!
A Visualization of Your Network




www.inmaps.linkedinlabs.com
Connections – Use them!


You can customize the information related to that
person using the Contact Information box.
You can also export your Connections.
Groups - what are these?


LinkedIn Groups can be found for anything
  Owen has a group
  HOP has a group
  Geographic areas an be a group
  Undergrad programs probably have groups too!
But why join?
  Build your network
  Informative Articles
  Find a job
Group Example
But Why Keep Using LinkedIn?


Stay up to date with LinkedIn Today
Build your professional brand through your activities
Learn about industries & companies
Find a job or help others find a job
Use it for research before interviews

Keep your profile up to date
Continue to build your network
What if I want to know more


I have a weekly blog on OwenBloggers with tips every
week – check it out!
There are also lots of resources on LinkedIn through
the HelpCenter
Thanks!!

Any Questions?
Resources


http://learn.linkedin.com/profiles/overview/
inmaps.linkedinlabs.com
http://careerservices.linkedin.com/Build-A-
Professional-
Profile.pdf?goback=%2Egde_3156867_member_321821
98
http://www.inc.com/jeff-haden/how-to-market-
yourself-with-linkedin-profile-6-steps.html
http://help.linkedin.com/ci/fattach/get/1557025/0/filen
ame/Compare_Account_Types.pdf

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Keys To Linked In - Owen Insights 2012