Growth hacking involves using marketing and engineering tactics to rapidly grow a product by focusing on acquisition, activation, and retention of users. Some key tactics discussed include validating the product before growth efforts, using analytics to guide decisions, testing landing pages and copywriting, onboarding and community building to activate users, and drip campaigns, alerts, and exit interviews to retain them over time. Resources on growth hacking are provided.

1. Growth Hacking
@grgortiz

2. #startupogden

6. Growth hacking exists at the
intersection of engineering and
marketing.

7. product validation must happen prior
to growth

9. Analytics
you can’t hack growth without
analytics

10. https://www.kissmetrics.com/

11. AARRR
remember the pirate inside of you

24. You shouldn’t
target retention if
your acquisition
sucks.

25. Getting Visitors

26. Push & Pull Tactics

29. Product Tactics

34. Activating Members

35. Landing Page (A/B Testing)
Copywriting
Gamification
Pricing Strategies
Onboarding

42. Retaining Users

43. Speed to Aha
Drip Campaigns
Alerts & Notifications
Exit Interviews
Building Community

44. Resources

45. https://www.growthhacker.tv/

46. http://bit.ly/JKvZQx

47. Slides from: http://slidesha.re/JKocCN