The trends of users shopping on Thanksgiving Day and Black Friday has changed over the time and with the increase in number of smartphone users, it was projected that this year sales through these platforms will break record of all previous years. The rise in numbers of shoppers using smartphone for shopping surpassed even the projected baseline, and this medium saw a surge of 258% rise on Thanksgiving Day and over 185% on Black Friday as compared to previous year.

1. Appy Pie Discusses Impact Of Smartphone Optimised Sites On Sales of This Year's
Thanksgiving and Black Friday
The trends of users shopping on Thanksgiving Day and Black Friday has changed over the time and
with the increase in number of smartphone users, it was projected that this year sales through these
platforms will break record of all previous years. The rise in numbers of shoppers using smartphone for
shopping surpassed even the projected baseline, and this medium saw a surge of 258% rise on
Thanksgiving Day and over 185% on Black Friday as compared to previous year.
This year 7.2% of total online sales were from smartphones, and those who has benefitted from this are
mostly those who have optimized their sites for mobiles.Appy Pie, world's fastest growing DIY mobile
app maker, discussed about the changing trends of shopping. Abhinav Girdhar, Founder & CEO –
Appy Pie, said, “The shopping platforms for shoppers are changing with times and it is only going to
increase over the time. Businesses which ows a mobile app or smartphone optimized sites are making
most of it as users are using these platforms to buy more than ever.”
“It was predicted that this year business worth billions of dollars will happen through smartphones and
those who acted timely are enjoying sweet fruit of their efforts. Those who missed the oppurtunity on
Thanksgiving Day and Black Friday, can still try to get their website optimized for smartphones or get
an app live on app stores before Christmas and make some profit for themselves.” he further added.
Businesses who want to go mobile can opt for app for timely results as app development, which used to
be a time consuming job, is a matter of few clicks because Appy Pie's app maker. Getting a smartphone
optimized site can be time consuming while developers can easily integrate their site within the mobile
app using Appy Pie's App Maker. The company also help developers get their app live on major app
stores such as Google's Playstore and Apple's App Store quickly.
Appy Pie was listed as one of the 'TOP 5 APP MAKERS' of year 2013 by MobPartner due to its ease of
use and user friendly app development methods.
About Mobile Application Development Company, Appy Pie:
Appy Pie is trademark of Appy Pie Inc. Appy Pie is the world's #1 cloud based Mobile App maker
Software that allows everyone to create free mobile apps. Appy Pie is Custom Mobile Application
Development News software that allows anyone with no technical knowledge to create advanced
applications for mobiles and smartphones. Nothing to download or install, no programming required,
just drag & drop. Appy Pie was born in 2013 & at this point more than 5000 apps are produced each
month using the Service.
To make mobile app or to become a mobile app reseller, visit http://www.appypie.com/