A2

1. L I A M Q U I N N
6 4 7 6
A2 MEDIA COURSEWORK
SURVEY RESULTS

2. QUESTION 1
• In this questions I wanted to
find out how long the
interval between each
episode of a soap opera
should be and 50% of those
who I had asked said it
should be aired once a
week. I too think this is a
good idea as it gives the
audience something to
look forward to each week
instead of watching the
same soap opera
everyday which could get
boring. This result could
benefit me and my team
as we could announce
that it would be aired once
a week which would
attract the 50% of people.

3. QUESTION 2
• It appears in this survey I
got the results that I
wanted except for the
young couples, I thought
that young couples in a
soap opera is something
the audience could relate
to mostly. On the other
hand I knew it would
always be a good idea to
have an alpha
male/female in a trailer as
it is an inspiring sight for
audiences as the
character is dominant.
Because of this survey it
could really benefit my
teams trailer as we know
what types of characters
the audience want to see.

4. QUESTION 3
• For this question I had three
choices for my audience
and they had mainly
chosen a mixture of both, I
too thought this would be
most chosen as it could
separate out soap opera
from others by bringing
originality. Having
originality in my teams
trailer could attract larger
audiences also the fact
that we will have different
types of narratives in our
soap opera would interest
our audience, especially if
the episode was to be
mainly relate to one
shocking event instead for
multiple.

5. QUESTION 4
• Here I wanted to know
what themes the
audience prefers to have
in a soap opera and it
seems as if they would be
really interested in all 4 of
the themes that I had
mentioned (action,
romance, murder,
drama). But they
specifically think that
murder and romance
would be the best to
structure our soap opera
around (85.71%), this is
mainly because both of
these themes can be
intriguing to the
audience.

6. QUESTION 5
• In this question it was a
clear answer to as what
the audience wants which
would help out my groups
soap opera. 71% of those
who I had asked said that
they would prefer a soap
opera to have a cliff-
hanger in each episode as
it could increase desperate
levels for the audience. It
will encourage and
persuade the audience to
watch the next episode if
they want to find out what
happens which is also a
good way to either
increase or maintain a
soap operas popularity.

7. QUESTION 6
• This was also a multiple
choice question which was
done because I thought it
was important to find out
what the audience really
want to see in a soap
opera. It has come to my
attention that all of the
dilemmas that I had
mentioned will possibly
have to be included in our
trailer to gain the maximum
amount of viewers. This is
because these dilemmas
would attract the attention
and create dramatic
events which could lead to
a continuing soap opera.

8. QUESTION 7
• For this question it was a
multiple choice which
enabled those who
answered to specifically
choose a type of person
such as upper class
male/female. It turned
out that Working class
females came out to be
the most picked which
would stereotypically be
ideal for soap operas. A
high 64.29% would be an
ideal audience for my
teams trailer, this would
be enough to captivate
attentions.

9. QUESTION 8
• These are the sort of
locations that are usually
included in some soap
operas such as Eastenders
and could also possibly be
suited for our trailer. It
would be good if we had a
good amount of these
locations locally like Albert
Square from Eastenders.
From the results that was
collected it appears that
the audience really want
to see a soap opera based
in a neighbourhood
(92%)with the stereotypical
pubs (85%) which is mainly
where the drama happens
in most soap operas.

10. WHAT IMPACT THESE SURVEY RESULTS
HAVE HAD IN THE DECISIONS RELATING TO
THE DIRECTION OF THE SOAP OPERA
• The results that I have collected in this survey has
impacted what direction our trailer has taken. We have
looked closely at the results such as who our audience
should be which then had an impact on the storyline.
Instead of having two actors, we had two actresses to
make the soap opera trailer seem dominated by the
female gender(Feasey). However in one of our questions
about when the intervals should be, the highest voted
option was that each episode should be released each
week. Myself and the group decided that if we have the
episode every day it would still create a slight
desperation for the audience but as well as keep them
watching it. Having an episode each day, will keep
them interested as well as it possibly merging with their
daily routine.

11. WHAT IMPACT THESE SURVEY RESULTS
HAVE HAD IN THE DECISIONS RELATING TO
THE DIRECTION OF THE SOAP OPERA
• The survey presented myself and the group with
what the audience would actually want to see in
the trailer. Having said, this, we thought it would be
an obvious choice to make sure that at the end of
the trailer there is a cliffhanger. We realised that
having certain dilemmas in the soap opera will
entice the audience to continue watching as they
may feel as if they are involved (Maslow).