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Upload proj
1.
#WHATSHOULDWECALL EYEGLASS ADVERTISEMENTS
2.
ADVERTISEMENT #1 PEARLE VISION
GLASSES
3.
4.
5.
ADVERTISEMENT #2 FOR EYES
GLASSES
6.
7.
8.
Targeted Age Pearle Vision Both
female and male young adults, middle-high income earners
9.
Targeted Age Pearle Vision Both
female and male young adults, middle-high income earners
10.
Targeted Age For Eyes Mostly
women, all ages and sexes from young adults+, low - high income earners.
11.
Targeted Age For Eyes Mostly
women, all ages and sexes from young adults+, low - high income earners.
12.
General Public’s Perspective Pearle
Vision FOr eyes
13.
General Public’s Perspective Pearle
Vision FOr eyes
14.
General Public’s Perspective Pearle
Vision FOr eyes
15.
TYpical ads for
this product
16.
TYpical ads for
this product
17.
Controversial? MIsrepresentation?
18.
Controversial? MIsrepresentation?
19.
- ‘isTs’ and
hidden messages Sexist, agist
20.
- ‘isTs’ and
hidden messages Sexist, agist
21.
How do you
feel about it? very persuasive
22.
How do you
feel about it? very persuasive
23.
negative or positive
impact on the product?
24.
negative or positive
impact on the product?
25.
which ad sells
better?
26.
which ad sells
better?
27.
which ad sells
better?
28.
American culture
29.
American culture
Notas del editor
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