Its all about Social Media . This is my first presentation so please leave review in comments

2. What is Social Media ?
• Social Media refers to the means of
interaction among people in which they
create , share or exchange ideas in virtual
communication & networks
• It is the best way to convey the information
and easily understood by the any age
group of people

3. Characteristics
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Participation
Openess
Conversation
Community
Connectedness

4. Forms of Social Media
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Social Networks
Blogs
Wikis
Podcasts
Forums
Content Communities
MicroBlogging

5. Benefits of Social Media

6. Commomnly used social platforms

8. Is Social Media important ?
• Acc to social media
marketing industry
report . These are the
statements
• Major 49 %
Companies Strongly
agree that social
media is important

9. Measuring Social Media
• Measuring social
media in terms of
return of investment
ROI
• Majorly 36 % people
answered that return
according to
investement in initial
years

10. Top 5 questions marketers want
answer
• 1 Tactics - What social tactics are most
effective ?
• 2 Engage - What are the best way to
engaging auidence with social media ?
• 3 Measurement - How do i measure the
return on social media ?
• 4 Tools - What are the best social
management tools ?
• 5 Strategies - How do i create a strategy ?

13. Major Findings
• Marketers place very high value on social
media
• Tactics and engagements are top
marketers wants to master
• YouTube holds the top spot for future
plans
• Marketers wants to learn more about
blogging
• Podcasting set to explode in 2013

14. Cont.
• Facebook and Linkedin are two most
important social networks for marketers
• Most Marketers are not sure their
Facebook marketing is effective
• Increased exposure is the top benefit of
social media marketing