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Augustine Fou- 1 -
By Country
U.K. 14%
U.S. 12%
Germany 10%
Sweden 7.6%
European Average 7%
Netherlands 7%
France 7%
Spain 3%
Poland 3%
Italy 2%
Ecommerce Share of Retail
Source: Center for Retail Research via Marketing Charts March 2014
Augustine Fou- 2 -
Dr. Augustine Fou – Digital Consigliere
“I study trend and advise clients on
optimizing their channel mix – for
ecommerce and for advertising.”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
@acfou
ClickZ Articles: http://bit.ly/augustine-fou-clickz
Slideshares: http://bit.ly/augustine-fou-slideshares
LinkedIn: http://linkd.in/augustinefou
Augustine Fou- 3 -
Related Articles
State of Online Video Ads
By: Augustine Fou, December 2013
Why Digital Kicks Traditional
By: Augustine Fou, March 2012
Video Ads Destroy TV Ads
By: Augustine Fou, April 2012
Mythbusting Advertising
By: Augustine Fou, June 2012
Augustine Fou- 3 -
Video Ad Benchmarks
By: Augustine Fou, April 2013
Video Ad Fraud Investigation
By: Augustine Fou, October 2013
The Magnitude of Digital Ad Fraud
By: Augustine Fou, November 2013
The Biggest Lies of TV Advertising
By: Augustine Fou, May 2012

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Ecommerce As Percent of Retail by Augustine Fou

  • 1. Augustine Fou- 1 - By Country U.K. 14% U.S. 12% Germany 10% Sweden 7.6% European Average 7% Netherlands 7% France 7% Spain 3% Poland 3% Italy 2% Ecommerce Share of Retail Source: Center for Retail Research via Marketing Charts March 2014
  • 2. Augustine Fou- 2 - Dr. Augustine Fou – Digital Consigliere “I study trend and advise clients on optimizing their channel mix – for ecommerce and for advertising.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 @acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou
  • 3. Augustine Fou- 3 - Related Articles State of Online Video Ads By: Augustine Fou, December 2013 Why Digital Kicks Traditional By: Augustine Fou, March 2012 Video Ads Destroy TV Ads By: Augustine Fou, April 2012 Mythbusting Advertising By: Augustine Fou, June 2012 Augustine Fou- 3 - Video Ad Benchmarks By: Augustine Fou, April 2013 Video Ad Fraud Investigation By: Augustine Fou, October 2013 The Magnitude of Digital Ad Fraud By: Augustine Fou, November 2013 The Biggest Lies of TV Advertising By: Augustine Fou, May 2012