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Technologies in
“Small” Museums
   Common Problems/Innovative Solutions




  Museum Computer Network Annual Conference, November 13, 2008
Moderator
David Farrell, Collections Coordinator, Peel Heritage Complex
david.farrell@peelregion.ca

Melissa Holbert Kinkley, Manager of New Media & Family Interpretation,
Smart Museum of Art, University of Chicago
mhk@uchicago.edu

Aurelie Henry, Special Projects Coordinator, National Postal Museum
HenryA@si.edu

Chris Alexander, Manager of Interactive Technology,
San Jose Museum of Art
calexander@sjmusart.org




Panelists
Definition of a “small” museum:
 ◦ The three example highlighted here may be
   considered on the larger end.
 ◦ Themes are common to even some “micro”
   museums.




Introduction –        David Farrell
Themes:
 • Technology being used to support mission and
   better deliver programming.
 • All these examples use widely available
   applications.
 • The impetus came from staff or individual
   administrators.




Introduction –        David Farrell
The Smart as “small museum”:

              university museum with 11,000 objects
              from all periods of art, but with
              concentrated holdings of mid-century
              modern, contemporary, and East Asian art

              about 20 full-time staff;
              none dedicated to IT

              located 6 miles south of downtown
              Chicago, in close proximity to many of the
              city’s largest museums


Melissa Kinkley,
Smart Museum of Art, University of Chicago
A few recent/ongoing technology projects:


                  project specific websites



                  TMS/eMuseum collections database



                  cell phone audio interpretation research




Melissa Kinkley,
Smart Museum of Art, University of Chicago
Even when . . .

 a new technology is within mission and budget,
   do staff and board members embrace it?


 institutional support is high, who is accountable
   for project management?


Challenge:
acceptance and accountability
Tech Team Actions:

 Research best practices in nonprofit use of information
 technologies and recommend solutions

 Establish and maintain relationships and Service Level
 Agreements (SLAs) with third party technology vendors

 Provide leadership support to Museum staff regarding
 technology issues




Solution:
interdepartmental technology team
Basecamp Online
Project Manager

www.basecamphq.com




Solution:
interdepartmental technology team
Issues addressed:                           Results:


    Inconsistent plan or agreement for   SLA negotiated to meet individual users
•
    desktop leasing and support and    needs; reduced cost of leasing by 25%; MS
    calendaring                        Outlook integrated calendaring

            and unclear support for
•Inconsistent                                 SLA negotiated to provide full, clear,
TMS database                                and database maintenance and
                                            hosting
      of communication between
•Lack                                         RFP for combined main website re-
depts/missed opportunities                  design and eMuseum customization
                                               Technology now a recognized
       of tech project visibility at high
•Lack
                                            priority in upcoming strategic planning
level decision-making
                                            and interpretive strategy creation.



Solution:
interdepartmental technology team
The National Postal Museums as “small museum”:
                         Presents the history of the
                         nation’s mail service and the
                         largest collection of stamps in
                         the world

                         about 40 full-time staff

                         2 websites

                         Located a couple blocks from the
                         Capitol, the Newseum, the
                         National Building Museum and
                         the National Mall
Aurélie Henry,
National Postal Museum, Smithsonian Institution
Ongoing project:
                                  Arago

                           Public accessible online
                           database of NPM’s collections.
                           User-compatible front-end,
                           TMS compatible back-end.

                           Development team:
                           Interdepartmental team
                           (curatorial, exhibits,
                           educators, collections…)
                           Project manager

                           Maintenance team:
                           3 full time positions with clear
                           responsibilities and
                           assignments
Aurélie Henry,
National Postal Museum, Smithsonian Institution
Ongoing project:
                          The Ford Education Center

                           5 computer kiosks on
                           museum floor to reinforce
                           museum visit and promote
                           our online assets.

                           Development team:
                           A junior educator as project
                           manager
                           Interdepartmental team
                           (curatorial, exhibits,
                           educators, collections…)

                           Maintenance team:
                           None
Aurélie Henry,
National Postal Museum, Smithsonian Institution
How can you take the lead on
       a technology project?




Challenge:
Authority
Common sense:

 Be professional

 Reach out

 Start small


Solution:
Be the best project manager you can be
Good practices

 Track and documenting everything

 Communicate

 Spiral Project Planning



Solution:
Be the best project manager you can be
Evaluate       Design




                    Test          Build

 Spiral Project Planning


Solution:
Be the best project manager you can be
Avoid classic mistakes

 Failure to accurately estimate time and
 resources

 Failure to ensure that roles-and-
 responsibilities are adequately defined
 and distributed

Solution:
Be the best project manager you can be
How to lead without any real technology
 background?

 Learn how to let go

 Have a team you can trust



Solution:
Be the best project manager you can be
Celebrate and document your success!




Solution:
Be the best project manager you can be
Staff of 30-40 (more mid-
    size)
    Staff of one for technology
    Young technology
    initiatives (only 2 years)
    Everything done in-house
    with no 3rd party
    involvement

Challenge: Distributing content with one person

Solution: Using affordable technology and smart production workflows to
repurpose content on web 2.0 platforms


Chris Alexander,
San Jose Museum of Art
Chris’s website: www.chris-alexander.com
How many of you here feel like you work in a “small” museum?

 In your own experience, how prevalent is early adoption of appropriate
 technologies in your institution?

 How can we best share our successes?




Questions for audience
                                                                          23

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Small Museum and Technology: Common Challenges, Innovative solutions

  • 1. Technologies in “Small” Museums Common Problems/Innovative Solutions Museum Computer Network Annual Conference, November 13, 2008
  • 2. Moderator David Farrell, Collections Coordinator, Peel Heritage Complex david.farrell@peelregion.ca Melissa Holbert Kinkley, Manager of New Media & Family Interpretation, Smart Museum of Art, University of Chicago mhk@uchicago.edu Aurelie Henry, Special Projects Coordinator, National Postal Museum HenryA@si.edu Chris Alexander, Manager of Interactive Technology, San Jose Museum of Art calexander@sjmusart.org Panelists
  • 3. Definition of a “small” museum: ◦ The three example highlighted here may be considered on the larger end. ◦ Themes are common to even some “micro” museums. Introduction – David Farrell
  • 4. Themes: • Technology being used to support mission and better deliver programming. • All these examples use widely available applications. • The impetus came from staff or individual administrators. Introduction – David Farrell
  • 5. The Smart as “small museum”: university museum with 11,000 objects from all periods of art, but with concentrated holdings of mid-century modern, contemporary, and East Asian art about 20 full-time staff; none dedicated to IT located 6 miles south of downtown Chicago, in close proximity to many of the city’s largest museums Melissa Kinkley, Smart Museum of Art, University of Chicago
  • 6. A few recent/ongoing technology projects: project specific websites TMS/eMuseum collections database cell phone audio interpretation research Melissa Kinkley, Smart Museum of Art, University of Chicago
  • 7. Even when . . . a new technology is within mission and budget, do staff and board members embrace it? institutional support is high, who is accountable for project management? Challenge: acceptance and accountability
  • 8. Tech Team Actions: Research best practices in nonprofit use of information technologies and recommend solutions Establish and maintain relationships and Service Level Agreements (SLAs) with third party technology vendors Provide leadership support to Museum staff regarding technology issues Solution: interdepartmental technology team
  • 10. Issues addressed: Results: Inconsistent plan or agreement for SLA negotiated to meet individual users • desktop leasing and support and needs; reduced cost of leasing by 25%; MS calendaring Outlook integrated calendaring and unclear support for •Inconsistent SLA negotiated to provide full, clear, TMS database and database maintenance and hosting of communication between •Lack RFP for combined main website re- depts/missed opportunities design and eMuseum customization Technology now a recognized of tech project visibility at high •Lack priority in upcoming strategic planning level decision-making and interpretive strategy creation. Solution: interdepartmental technology team
  • 11. The National Postal Museums as “small museum”: Presents the history of the nation’s mail service and the largest collection of stamps in the world about 40 full-time staff 2 websites Located a couple blocks from the Capitol, the Newseum, the National Building Museum and the National Mall Aurélie Henry, National Postal Museum, Smithsonian Institution
  • 12. Ongoing project: Arago Public accessible online database of NPM’s collections. User-compatible front-end, TMS compatible back-end. Development team: Interdepartmental team (curatorial, exhibits, educators, collections…) Project manager Maintenance team: 3 full time positions with clear responsibilities and assignments Aurélie Henry, National Postal Museum, Smithsonian Institution
  • 13. Ongoing project: The Ford Education Center 5 computer kiosks on museum floor to reinforce museum visit and promote our online assets. Development team: A junior educator as project manager Interdepartmental team (curatorial, exhibits, educators, collections…) Maintenance team: None Aurélie Henry, National Postal Museum, Smithsonian Institution
  • 14. How can you take the lead on a technology project? Challenge: Authority
  • 15. Common sense: Be professional Reach out Start small Solution: Be the best project manager you can be
  • 16. Good practices Track and documenting everything Communicate Spiral Project Planning Solution: Be the best project manager you can be
  • 17. Evaluate Design Test Build Spiral Project Planning Solution: Be the best project manager you can be
  • 18. Avoid classic mistakes Failure to accurately estimate time and resources Failure to ensure that roles-and- responsibilities are adequately defined and distributed Solution: Be the best project manager you can be
  • 19. How to lead without any real technology background? Learn how to let go Have a team you can trust Solution: Be the best project manager you can be
  • 20. Celebrate and document your success! Solution: Be the best project manager you can be
  • 21. Staff of 30-40 (more mid- size) Staff of one for technology Young technology initiatives (only 2 years) Everything done in-house with no 3rd party involvement Challenge: Distributing content with one person Solution: Using affordable technology and smart production workflows to repurpose content on web 2.0 platforms Chris Alexander, San Jose Museum of Art
  • 23. How many of you here feel like you work in a “small” museum? In your own experience, how prevalent is early adoption of appropriate technologies in your institution? How can we best share our successes? Questions for audience 23