Writing articles for your business website can increase its exposure and help maintain high search engine rankings. Regularly publishing articles allows you to share your expertise on topics related to your business, establish yourself as a credible source, and attract an audience that looks forward to your content. Hiring an SEO company can help businesses without writing skills to produce articles through content writers.
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SEO Sydney Tip: Write Articles for Your Business to Increase Exposure
1. SEO Sydney Tip: Write Articles for Your Business to Increase Exposure
You have a website, it’s functioning,
then you have it optimized and
bookmarked! What’s next? The work
doesn’t stop there. Your website needs
more exposure than what it has right
now, and you need to maintain your
site’s rankings in page 1 of Google. I
know you’d hate to hear this, but
yeah, you need to write articles for
your website.
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2. Most of us hate writing, but for this
time, it’s for business’ sake. This is no
ordinary writing you will do, but article
writing. What have writing articles got
to do with your business? Well, writing
articles provides you a platform to
explain about what you know about
your business. If you are an expert
running your own business, what
would you do to establish your
credibility?
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3. I know of a Contemporary Christian
worship and praise singer who writes
about religion in his blog at the
Washington Post newspaper in the
United States. That way, he shares
what he knows in his field and imparts
insights in his music career. By writing
in an acclaimed American broadsheet,
he establishes his credibility and
reputation. You should follow his
example.
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4. Your web designer designed and
developed your website for you. Your
team of hired SEO specialists
optimised your site. What is there for
you to do for your business aside from
managing the operations and keying in
the cash register? Give yourself time to
write – disseminate information,
impart knowledge and share your
expertise – for the audience.
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5. Writing articles for your online
business gives you free rein about
what you want to say about your
products or the services you offer. If
you know that there are people who
are unaware about a particular service
you offer, you should write it right
away so people may know about the
service and avail it.
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6. Say, if you manage a pest control
company and people are asking about
termite control, take it as an
opportunity to address their concern
answer their queries on termite
control based on what you know
about it.
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7. By regularly writing articles and
submitting them to various article
submission sites like Ezine Articles,
Article Dashboard, Isnare Articles and
Pub Articles, you can gain a following,
not to mention popularity. There will
be audience who will be looking
forward for your next write-ups or
even subscribe to your feeds.
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8. Imagine you are writing articles for
your audience to help answer their
questions and solve their problems.
What’s more, you can bookmark your
articles or post likes to your articles on
your social media accounts for greater
exposure and high targeted traffic.
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9. It does not matter whether you’re a
green-grocer in Johannesburg, a florist
in Paris, a boutique manager in
Manila, a barber in New York or a
kitchen designer in Sydney. Every
professional and every blue-collar
worker should make use of writing to
provide useful insights and beneficial
content to online users. Writing
articles for your audience to read is
like giving them access to your service.
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10. Online business-owners should take a
time off from work and include article
writing in their spare time. Writing
articles would help them relieve the
stress and tension they feel at work.
For online business-owners who don’t
have a talent in writing, they can hire
the service of any SEO Sydney firms to
write articles for them. SEO companies
can assign article or content writers to
write articles for you for a fee.
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