Slide cast Project for my English 101 class at UB.

2. FROM THE BEGINNING….
 Originated in ancient
Babylon
 First English print
was released in 1472

3.  Comes in all forms
including print, television
broadcast, outdoor, public
service, cell phone &
mobile, and online
advertisements.

4. MATERIALISM
Ads create the following:
• Needs of Desire
• Unneeded Purchases
• Encouraging a
Throwaway Society
• Instant Gratification

5. IDOLIZATIO
N
• Promotes “Good Life”
• Creates Unrealistic Feelings
• Unattainable Standard of Living

6. NARCISSIM
• Creates the “Ideal Image”
• Often leads to disorders
such as Anorexia Nervosa

7. STEREOTYPES
• Portraying
“Traditional Roles
in Minorities and
Women
• Linking groups to
certain products

8. Trivializes Community
and Spiritual Symbols
• Secularizes
religious traditions
• Reduce Respect for
family Values

9. CHILDREN!!
• Ads use appeals
that take
advantage of the
immaturity of
children

10. MISREPRESENTATION
• Aims to present a
product in best
light possible
• Often times leads
to false
advertisement

11. THANKS FOR WATCHING!!!