7. Youtube Channel –
Creative Collective TV
Over the last 2 years I have shot
and created video content of unique
content for the web to promote
independent movements in music
art and dance in India
All the videos are recorded, edited
and uploaded free of cost. These
videos include concerts, interviews,
music videos & full length music
albums.
As a result Creative Collective TV
have about 154 unique subscribers
and over twelve thousand views.
The frequent uploads has allowed
http://www.youtube.com/user/creativecollectiv CCTV to upload videos up to 45
etv/videos?view=0 minutes.
8. Youtube Virals – M.A.D Festival
My Idea was to give people a
virtual experience of the M.A.D
Music Festival in a way never
seen before. Using a hand held
HD camera, I covered the entire
sights and sounds along with
performances & interviews from
the Bazaar, which was where all
the stalls were.
The Quick Navigation was a big
hit which made the people in the
video and part of the festival
(Including the organizers) share it
with their friends and make the
video go viral.
http://youtu.be/O5l3qJX-8FQ
9. Youtube Virals – LBG
This video was done as a teaser
to the launch of LBG’s latest
album. Rather than just releasing
audio, I made a lyric video of one
of the songs on the album, which
was an instant hit with LBG’s fans
and caused it to go viral.
As a result many music video
directors approached LBG to
make a video for the song.
More videos like this were also
made to promote LBG’s material
- http://youtu.be/6KfUJ9tQxMk
- http://youtu.be/pbjfTALuYNI
http://youtu.be/9K9r38UnXn0
10. Youtube Virals – Blues
Conscience
Done in a day, We put together
this promo video inviting people to
come for Blue Conscience’s
show. Rather than just creating an
event and inviting people. We
wanted to give people who have
never experienced the Blues
Conscience a sneak peak by
using live footage and candid
interviews.
In association with Bay 146 resto
lounge, the video was spread
among all their networks to
promote the show which was 2
days away.
http://youtu.be/eahzdQR-7JY
11. Youtube Virals – Blues
Conscience
In association with ThrillPill Film,
Blues Conscience was invited to
be interviews to be part of a
documentary that comprised of
some of the top musicians in the
country to talk about the blues
experience.
As a result Blues Conscience’s
fan count jumped by nearly 60
fans
http://youtu.be/NILb6RJvdvA?t=5m54s
12. Youtube Virals – LBG
After performing at a nation wide
competition and getting selected
as 1 of the top 15 bands in the
country. LBG were asked to
create a video asking the
audience to VOTE FOR LBG to
get into the grand finals of the
Ray Ban Never Hides Sounds
competition which was held in
Mumbai.
As a result LBG were voted
among the top 5 bands to play at
the finals. And as a bonus, being
very impressed, Rolling stones
asked MMU to create a 30 sec ad
which was aired on VH1.
http://youtu.be/GRUHPWvOMDw
13. Youtube Virals – LBG
In association with Rolling Stone
Magazine, MMU Communications
created this video to promote the
Ray Ban Never Hides Sound
competition showcasing the 5
best bands from the country
including LBG.
As a result LBG fan count jumped
by nearly 100 fans and re-gained
nation wide presence.
http://youtu.be/HtNk3kfDTmo
14. Youtube Virals – Bonfire
Collective
This animated video created for
Bonfire Collective was done in-
house at MMU to promote Bonfire
Collective’s Anti Corruption single
“Mr President”. The video was
branded under the Creative
Collective banner and received a
lot of positive reviews from the
music and animation industry.
VH1 is currently playing this video
on air.
http://youtu.be/_smIDAWuv-w
15. Youtube Virals – MMU
Over the last 10 years MMU have
created video content using
unique and effective techniques to
get the message of our clients
across.
Clients Include PepsiCo India,
Bounce Style Lounge, Taj Group
of Hotels & Air Mauritius to name
a few.
http://www.youtube.com/mattermosturgent
16. Just for Fun – WMD Viral
Along with 25 other people I was
asked and went around asking
people what makes them go
“Whoa Mama” as a promo video
for Whoa Mama Designs. Using a
hand held HD camera and
iPhones, this video was shot over
a span of 2 months and was
meant to be humorous and serve
as a brand recall exercise.
http://youtu.be/i6CdeT9UzYw
17. Just for Fun - Scaramouche
A complete impromptu video shot
by Shyam Kumar which enacted
the best part of Bohemian
Rapsody by Queen. This video
was shot as an experiment for
many video projects to follow by
Shaun D’sa & Shyam Kumar.
A short film titled the “Late Shift” is
currently in it’s post production
phase which stars me in the main
role.
http://youtu.be/i6CdeT9UzYw