EMS Creative iMedia Cambridge Nationals

1. Review
Lesson 1

2. Logo Review
 Review the logos on your worksheet writing the
good points in one colour pen and bad points or
areas for improvement in another colour.

3. Lesson Goals
 Know areas to review in pre-production documents
 Understand how to identify areas of improvement
 Be able to review a range of pre-production documents
#improve
#review

4. What is a review?
Describe the reasons for reviewing a piece of work…

5. Review
Know how to review a document
Identify areas of improvement
 A review is typically used at the end of a project and will focus on two
main areas to help the reviewer make some judgments about the work:
Requirements
Check to see if the products made
actually meet the needs of the client
Improvements
Identify areas of weakness in the
product that could be changed
 A good review will always be balanced, looking at the
main strengths but also identifying some weaknesses.
#improve
#review

6. Requirements
Know how to review a document
Identify areas of improvement
 When reviewing the requirements of
a digital media file the following are
areas that are typically covered:
 Format
 Style
 Clarity
 Use of Colour
 Use of White Space
 It’s also important for you to review
the suitability of the product for:
 Client
 Target Audience
#improve
#review

7. Improvements
Know how to review a document
Identify areas of improvement
 When reviewing work you should try
to decide whether the product is
actually fit for purpose.
 As part of this a user could suggest
improvements in the following areas:
 Colour Scheme
 Content
 Additional Scenes
 Areas for improvement could cover
practical areas such as correcting
spelling or grammar mistakes.
#improve
#review

8. Reviewing Products
Describe the good and bad features of the following designs…

9. Review
Good Points
* Nice bold writing, very readable
* Very clear and clean design
* Easy to see what it means at a glance
Bad Points
* Appeals mostly to an adult audience
* Smaller text a little harder to read

10. Review
Good Points
* Colourful design, catches the eye
* Creative design
* Text easy to read
Bad Points
* Looks like a church window
* Quite complex design
* Hard to work out what it is from a distance

11. Review
Good Points
* Looks very creative
* Pizza crust style around the edge
* Easy to read the text
Bad Points
* Looks a little bit like Christmas style
* Colour scheme is a bit boring
* Flower pattern unnecessary

12. Client and Audience
How can you find out if your product is suitable for both of these?

13. Feedback
Know how to review a document
Identify areas of improvement
 There are two different types of feedback you can get to help make some
comments on the quality of a project that you are reviewing:
Client Feedback
Feedback from the person or group
who asked you to create the product.
Target Audience
Feedback from the intended audience
or the end users of the final product
#improve
#review

14. Your Task
Know how to review a document
Identify areas of improvement
 Describe why a review is used
and explain the following areas:
 Requirements
 Improvements
 Explain the differences between
client and audience feedback.
 Review your own pre-production
documents from this unit:
 Mind Map
 Moodboard
 Storyboard
 Visualisation
#improve
#review

15. Homework
Complete the review of the movie
poster shown here on the homework
worksheet provided.
Your review must include comments
on the quality of the product and any
areas of improvement.

16. Key Words
 Review
 Assessing the good and bad points of a
piece of work.
 Improvement
 Identifying methods of making a file or
document better.
 Target Audience
 The person or group of people you are
designing a product for.
#improve
#review