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THE POWER WITHIN

    Sponsorship
    Program
    The Power Within is an internationally
    renowned, multi media event management
    company. We produce large scale busi-
    ness, leadership, inspirational and personal
    development events in Canada and around
    the world with annual attendance exceeding
    60,000 participants. These sessions feature
    such notable speakers as: President Wil-
    liam Jefferson Clinton, Sir Richard Bran-
    son, Senator John Edwards, Jack Welch,
    Martha Stewart, Hilary Swank, Lance
    Armstrong, Michael D. Eisner, Andre
    Agassi, Barbara Walters, Bianca Jagger,
    Suzanne Somers, Kenneth Cole, Antho-
    ny Robbins, Mark Burnett and Dr. Phil,
    among many others.


    A strategic opportunity exists for your company
    to position itself as a leader in the Canadian
    marketplace by becoming a Power Within Event
    Sponsor. These impressive gatherings present
    today’s most prolific and inspiring speakers, who
    share their brilliance, their passion and their
    desire to help you unleash the POWER WITHIN
    to succeed.




1
Our Vision
The Power Within produces motivational and
training programs for the general public and
corporations: full day business, leadership and
entertaining events with the power to ignite
your spirit!


Outstanding Presenters
Awe-inspiring Entertainment
Energetic Environment


More than 100,000 people have participated in
Power Within conferences across North Ameri-
ca. Learn from the best-of-the-best – real world
experts and leaders who, in an incredibly en-
tertaining environment, empower you to take
action immediately and transform your profes-
sional and personal life forever.




Our Sponsorship                                    How We Fulfill
Philosophy                                         Our Vision
                                                   Over 60,000 attendees each year
We must understand our sponsors in order to
serve them. A true partnership must be a win-
                                                   12 Canadian Cities
win for both parties. Our sponsorship programs
                                                   Vancouver            Winnipeg
are based on long-term relationships.
                                                   Calgary              Saskatoon
                                                   Edmonton             London
Our sponsorship packages are:                      Toronto              Halifax
                • Integrated
• Customized                                       Ottawa               Moncton
• Personalized • Exclusive                         Montreal             St. John‘s
                • Offer measurable ROI
• Proactive                                        • Dedicated events targeted to women
                • Offer Media Activation
• Tactical                                         • International events
                                                   • Specialized Leadership events




                                                                                          2
Power Within Attendees
                Across the spectrum of local, national and international business
                       • 50% women, 50% men - Power Within events
                       • 99.9% women - Power of Women events
                       • 80% executives, managers or business owners
                       • Professional men and women, ages 25-54
                       • Above average household income


                Why they come
                       • Networking opportunities
                       • Business and leadership development
                       • World class speakers all live and in person
                       • Industry specific events for learning
                       • Interaction with like-minded women, businesses and corporate Canada
                       • Tickets provided as company incentive or sales awards
                       • Once-in-a-lifetime experience
                       • Hear global perspectives from world leaders




    Why Attendees Participate
                Personal relations
                       • Build their network of business contacts
                       • Find new customers across different industries
                       • Prospect at annual events
                       • Entertain key clients


                Tangible benefits
                       • Access to business leaders
                       • Special corporate ticket offers
                       • Client /Vendor relationship building opportunities


                Professional / Leadership Development
                       • Leadership and interpersonal skills development
                       • Business development and communication strategies
                       • Personal effectiveness and productivity
                       • Work/life balance and stress management strategies
                       • Exposure to cutting edge management trends




3
Media
& Marketing
Plan



Activate your sponsorship
through inclusion in
our media.

The Power Within sales and marketing team will
execute a customized advertising and market-
ing strategy in each market. The media mix will
include a combination of media which may
include large daily newspapers, radio, television,
business journals and weeklies, internet and
magazines. Our media is directed to a 25-54 age
target market.


In addition to major media, our strong and dedi-
cated sales team will market and sell our events
directly. This massive direct sales effort will reach
local and national government administrators,
local boards of trade, business associations,
professional associations, school and alumni as-
sociations, clubs, service organizations as well as
small, medium and large corporations in Can-
ada. This direct marketing strategy will include
a massive fax, direct mail and email marketing
blitz dependant on the market.




                                                        3
President William Jefferson Clinton
                                    ProPosal




                                                                    Overview:
                                                                    An opportunity exists for your company to associate with
                                                                    one of the greatest world leaders of all time. President
                                                                    William Jefferson Clinton, the 42nd President of the
                                                                    United Sates will be delivering his message on the state
                                                                    of the global economy in St. John‘s, Newfoundland and
                                                                    Halifax, Nova Scotia on May 28, 2009. Hear his message
                                                                    on the Global Economy and his work with the Clinton
                                                                    Global Initiative. President Clinton has been thrilling au-
                                                                    diences around the world since he left office and these
                                                                    events represent an excellent opportunity to create high
                                                                    profile brand awareness for your company against a very
                                                                    desirable target group. In addition, you will be able to
                                                                    offer one of the most exclusive and memorable client
                                                                    hosting experiences available.




    Platinum Sponsor Benefits:
    • Receive premium sponsor recognition at the start and the conclusion of the event
    • Sponsor signage on the in room multi media screens
    • Opportunity to seat drop special offer
    • 10 X 20 booth in the sponsor showcase
    • Sponsor logo representation on the Power Within website
    • Sponsor recognition on all event media


    Tickets and Seating per event:
    • 10 Emerald tickets which include, preferred seating section and a photo with President Clinton
    • 50 General admission tickets


    Additional tickets can be purchased in either the Emerald, VIP or general admission section at a 20% reduction or
    the best corporate rate available at time of purchase.




4
President William Jefferson Clinton
                                                                                              ProPosal




Silver Sponsor Benefits:
• Sponsor recognition at the start and the conclusion of the event
• Sponsor signage on the in room multi media screens
• 10 X 10 booth in the sponsor showcase
• Sponsor logo representation on the Power Within website


Tickets and Seating per event:
• 8 Emerald tickets which include, preferred seating section and a photo with President Clinton
• 20 General admission tickets


Additional tickets can be purchased in either the Emerald, VIP or general admission section at a 15% reduction or
the best corporate rate available at time of purchase.




                                                                                              Investment:
                                                                                         Platinum sponsor
                                                                                   st. John‘s, Newfound: $25,000
                                                                                    Halifax, Nova scotia: $25,000
                                                                                                      Both Cities:
                                                                                     Halifax & st. John‘s: $40,000


                                                                                               silver sponsor
                                                                                   st. John‘s, Newfound: $10,000
                                                                                   Halifax, Nova scotia: $10,000
                                                                                                      Both Cities:
                                                                                     Halifax & st. John‘s: $18,000

                                                         note: other opportunities exist to purchase large seating blocks
                                                         for the events, sample products, join the sponsor showcase and
                                                         host exclusive meet and greet with President Clinton, pricing
                                                         available upon request


                                                                                                                            5
Barbara Lockhart
    Vice-President, Sales and Marketing

    Tel 416.591.4000 ext.231
    Toll Free 1.866.994.2555
    Fax 416.591.4020
    barbara@powerwithin.com


    www.powerofwomen.com
    www.powerwithin.com




6

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President Clinton -St John\'s and Halifax

  • 1.
  • 2. THE POWER WITHIN Sponsorship Program The Power Within is an internationally renowned, multi media event management company. We produce large scale busi- ness, leadership, inspirational and personal development events in Canada and around the world with annual attendance exceeding 60,000 participants. These sessions feature such notable speakers as: President Wil- liam Jefferson Clinton, Sir Richard Bran- son, Senator John Edwards, Jack Welch, Martha Stewart, Hilary Swank, Lance Armstrong, Michael D. Eisner, Andre Agassi, Barbara Walters, Bianca Jagger, Suzanne Somers, Kenneth Cole, Antho- ny Robbins, Mark Burnett and Dr. Phil, among many others. A strategic opportunity exists for your company to position itself as a leader in the Canadian marketplace by becoming a Power Within Event Sponsor. These impressive gatherings present today’s most prolific and inspiring speakers, who share their brilliance, their passion and their desire to help you unleash the POWER WITHIN to succeed. 1
  • 3. Our Vision The Power Within produces motivational and training programs for the general public and corporations: full day business, leadership and entertaining events with the power to ignite your spirit! Outstanding Presenters Awe-inspiring Entertainment Energetic Environment More than 100,000 people have participated in Power Within conferences across North Ameri- ca. Learn from the best-of-the-best – real world experts and leaders who, in an incredibly en- tertaining environment, empower you to take action immediately and transform your profes- sional and personal life forever. Our Sponsorship How We Fulfill Philosophy Our Vision Over 60,000 attendees each year We must understand our sponsors in order to serve them. A true partnership must be a win- 12 Canadian Cities win for both parties. Our sponsorship programs Vancouver Winnipeg are based on long-term relationships. Calgary Saskatoon Edmonton London Our sponsorship packages are: Toronto Halifax • Integrated • Customized Ottawa Moncton • Personalized • Exclusive Montreal St. John‘s • Offer measurable ROI • Proactive • Dedicated events targeted to women • Offer Media Activation • Tactical • International events • Specialized Leadership events 2
  • 4. Power Within Attendees Across the spectrum of local, national and international business • 50% women, 50% men - Power Within events • 99.9% women - Power of Women events • 80% executives, managers or business owners • Professional men and women, ages 25-54 • Above average household income Why they come • Networking opportunities • Business and leadership development • World class speakers all live and in person • Industry specific events for learning • Interaction with like-minded women, businesses and corporate Canada • Tickets provided as company incentive or sales awards • Once-in-a-lifetime experience • Hear global perspectives from world leaders Why Attendees Participate Personal relations • Build their network of business contacts • Find new customers across different industries • Prospect at annual events • Entertain key clients Tangible benefits • Access to business leaders • Special corporate ticket offers • Client /Vendor relationship building opportunities Professional / Leadership Development • Leadership and interpersonal skills development • Business development and communication strategies • Personal effectiveness and productivity • Work/life balance and stress management strategies • Exposure to cutting edge management trends 3
  • 5. Media & Marketing Plan Activate your sponsorship through inclusion in our media. The Power Within sales and marketing team will execute a customized advertising and market- ing strategy in each market. The media mix will include a combination of media which may include large daily newspapers, radio, television, business journals and weeklies, internet and magazines. Our media is directed to a 25-54 age target market. In addition to major media, our strong and dedi- cated sales team will market and sell our events directly. This massive direct sales effort will reach local and national government administrators, local boards of trade, business associations, professional associations, school and alumni as- sociations, clubs, service organizations as well as small, medium and large corporations in Can- ada. This direct marketing strategy will include a massive fax, direct mail and email marketing blitz dependant on the market. 3
  • 6. President William Jefferson Clinton ProPosal Overview: An opportunity exists for your company to associate with one of the greatest world leaders of all time. President William Jefferson Clinton, the 42nd President of the United Sates will be delivering his message on the state of the global economy in St. John‘s, Newfoundland and Halifax, Nova Scotia on May 28, 2009. Hear his message on the Global Economy and his work with the Clinton Global Initiative. President Clinton has been thrilling au- diences around the world since he left office and these events represent an excellent opportunity to create high profile brand awareness for your company against a very desirable target group. In addition, you will be able to offer one of the most exclusive and memorable client hosting experiences available. Platinum Sponsor Benefits: • Receive premium sponsor recognition at the start and the conclusion of the event • Sponsor signage on the in room multi media screens • Opportunity to seat drop special offer • 10 X 20 booth in the sponsor showcase • Sponsor logo representation on the Power Within website • Sponsor recognition on all event media Tickets and Seating per event: • 10 Emerald tickets which include, preferred seating section and a photo with President Clinton • 50 General admission tickets Additional tickets can be purchased in either the Emerald, VIP or general admission section at a 20% reduction or the best corporate rate available at time of purchase. 4
  • 7. President William Jefferson Clinton ProPosal Silver Sponsor Benefits: • Sponsor recognition at the start and the conclusion of the event • Sponsor signage on the in room multi media screens • 10 X 10 booth in the sponsor showcase • Sponsor logo representation on the Power Within website Tickets and Seating per event: • 8 Emerald tickets which include, preferred seating section and a photo with President Clinton • 20 General admission tickets Additional tickets can be purchased in either the Emerald, VIP or general admission section at a 15% reduction or the best corporate rate available at time of purchase. Investment: Platinum sponsor st. John‘s, Newfound: $25,000 Halifax, Nova scotia: $25,000 Both Cities: Halifax & st. John‘s: $40,000 silver sponsor st. John‘s, Newfound: $10,000 Halifax, Nova scotia: $10,000 Both Cities: Halifax & st. John‘s: $18,000 note: other opportunities exist to purchase large seating blocks for the events, sample products, join the sponsor showcase and host exclusive meet and greet with President Clinton, pricing available upon request 5
  • 8. Barbara Lockhart Vice-President, Sales and Marketing Tel 416.591.4000 ext.231 Toll Free 1.866.994.2555 Fax 416.591.4020 barbara@powerwithin.com www.powerofwomen.com www.powerwithin.com 6