5. DIFFERENT MINDSETS
• Between personal and professional social
networks.
• Get ready!
• Things are about to get a little psychological
6. THE MINDSET • social networks
• different needs
DIVIDE
• interests
• Frame of mind depending
• emotional drivers
on which type of social
networking -- personal or
professional -- they're
engaging in.
7. THE MINDSET DIVIDE
• Makes perfect sense
• Someone logging in to Facebook to connect with their friends are in 1
frame of mind
• Different frame of mind than if they were logging in to LinkedIn
8.
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10.
11.
12.
13.
14.
15. BRANDING
There is nothing you can do better for your business than to provide amazing
customer CARE! Happy clients come back and better yet, they tell their friends
about you! Want more customers? Start with taking care of the ones you have
and they will bring you more!