Barnum Design Case Studies

THERAPEDIC INTERNATIONAL
2010 ANNUAL MEETING

T (914) 202-9350
F (914) 202-9352
www.barnumdesign.com
Barnum Design believes in advancing the entrepreneurial
spirit and challenging the status quo. Entrepreneurs take
on challenges others shy away from, craft new solutions
to old obstacles, and have the courage to say "why not"
when others say "why bother."

T (914) 202-9350
F (914) 202-9352
What we do:
Help entrepreneurs define
their unique identity
in the marketplace
BRANDING
MERCHANDISING
ENVIRONMENTS
ADVERTISING
PACKAGING
WEB DEVELOPMENT

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Why?
Entrepreneurs are more fun!
BRANDING
MERCHANDISING
ENVIRONMENTS
ADVERTISING
PACKAGING
WEB DEVELOPMENT

T (914) 202-9350
F (914) 202-9352
How?
Facilitate conversation
BRANDING
MERCHANDISING
ENVIRONMENTS
ADVERTISING
PACKAGING
WEB DEVELOPMENT

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F (914) 202-9352
ConsistentVoice
different conversations
Talking to multiple audiences

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What technologies/media can we leverage to create a
ongoing dialog with both the dealer and the consumer?

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F (914) 202-9352
talk with me
and listen!
Consumers

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F (914) 202-9352
talk with me
deliver more than products
Dealers
Brand Asset Secure Zone
P.O.P. Ordering
Sales Training Web Apps
Wiki-pedic
Mobile Apps
Social Media for the Trade

T (914) 202-9350
F (914) 202-9352
Case StudiesC U S T O M E R
D ATA B A S E
IDEN
T
IF Y
AT T R
A
C
TEN
G
A
G
ERET
A
IN
MARKETING
SALES
SERVICE
ANALYSIS
Engaging, Immersive Design
Social Media Integration
Customer Relationship Management (CRM)
Consumer and Trade Data Capture
Customer Loyalty Programs
Search Engine Optimization (SEO)
E-commerce

T (914) 202-9350
F (914) 202-9352

T (914) 202-9350
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www.barnumdesign.com TRADE ADVERTISING
keep on
rockin’
in the free world
Tupelo Market
Building #3
Space #3000
High Point Market
Plaza Suites Building
Suite I-535
World Market Center
Las Vegas
Building B, Suite 822
We are proud to welcome
the newest members of the band:
Artaban International, Mexico and Restolex, India
Who join our recently added members:
Therapedic - Northern California (SleepRite Industries)
Therapedic - Colorado (Sermano, Ltd.)
Therapedic - Idaho (Everton Mattress)
Therapedic - Florida (Regal Mattress)
Therapedic - Mid-Atlantic (Cotton Belt, Inc.)
Therapedic - Pennsylvania (PA Bedding Company)
Therapedic - Texas (Winco)

T (914) 202-9350
F (914) 202-9352
www.barnumdesign.com TRADE ADVERTISING

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www.barnumdesign.com CONSUMER ADVERTISING
W W W . T H E R A P E D I C . C O M
pillows / mattress toppers / mattress pads
If you’ve been
waking up a little cranky lately,
it might not be hormones or your
mother-in law. The real culprit could be
that flat, worn out pillow or the lumpy
old mattress. For over 50 years we’ve
been crafting the products that
help people sleep better.
So don’t get mad... get comfy!
EXCLUSIVELY AT:
anger
management
...without Dr. Phil
oneplacetorelax
Life just seems to keep accelerating.... there’s always too much to do and not enough time
to do it. At Therepedic we do our best to help you make the most of a little quiet time. From
comfortable, supportive mattresses to luxurious featherbeds and pillows, we make the products
that can make a few hours at home feel like a day at the spa for a whole lot less.
three kids out with dad
two hours of peace and quiet
E X C L U S I V E L Y A T :
W W W . T H E R A P E D I C . C O M
www.bedbathandbeyond.com

T (914) 202-9350
F (914) 202-9352
www.barnumdesign.com PACKAGING & MERCHANDISING

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www.barnumdesign.com PACKAGING & MERCHANDISING
KING
76” x 80” x 12”
198cm x 203cm x 30cm
1”(2.5cm)
2”(5cm)
4”(10cm)
3”(8cm)
4 inches of luxury and
lasting support for your mattress
• 400 thread count, 100% cotton pillow top cover filled with
Angel Soft™ comfort fiber, which emulates the softness and loft of down
• Patented DuraLife™ foam provides deep-down support and
has a lifetime guarantee to never go flat
• 21” stretch-to-fit skirt
• Lifetime warranty: Guaranteed to never go flat

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www.barnumdesign.com LASVEGAS MARKET

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www.barnumdesign.com WEB

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www.barnumdesign.com UPDATEDWEB DESIGN

Barnum Design Case Studies

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Barnum Design Case Studies